Previously, exhibitors with both IMAX screens and other digital
screens in the same complex would have two separate workflows to run their
cinema operations. With the new Screenwriter integration, exhibitors can manage
all screens in the complex from one central point, providing an easier and
cheaper solution. IMAX screens can also now benefit from the monitoring and
control Screenwriter provides, including real-time playback reporting, alerts
for errors with content or KDMS, drag and drop playlist building, automatic
content transfer and comprehensive log collection.
Howard Kiedaisch, Chief Executive Officer of Arts Alliance Media,
said of the development, “IMAX has built a great brand and technological
solution and we’re very pleased to help enable our exhibitors to centrally
operate IMAX screens along with their other equipment. We’re proud that
Screenwriter is the only TMS on the market that supports all screen server
manufacturers and that this new feature will be first experienced by such a
prestigious partner as Wanda.”
Andrew Cripps, President, EMEA of IMAX, added “As we continue to
rollout IMAX cinemas across the globe, we’re excited that by working with AAM
we enable our cinema partners to have simple control functionality. We
have many installations to come and with many overlapping customers, it’s great
that we’re able to work together effectively.”
Arts Alliance Media will be demonstrating its digital cinema
software suite at CineEurope in Barcelona (Booth #601) June 16th –
19th.
