At CinemaCon 2015, the annual worldwide cinema
convention, IntensNet will introduce INTENSIFY, a new generation loyalty
solution fully dedicated to cinema which is the first innovative and
breakthrough end-to-end service offering. For the brands advertising into
cinema venues to intensify both in-house and external communication, boost the
social activity with the patrons, build a loyal community and expand sales.
Intensify solution is an end-to-end
service providing an innovative app, a web administration panel, on-site
installation of iBeacon (Bluetooth) sensors, marketing and technical support, that
allows cinema advertisers and cinema exhibitors to attract more
Patrons/Visitors and increase their profits.
Branislav Dukic, Managing Director of IntensNet said “Unlike
the current loyalty apps, our
solutionprovides a unique mix of key features based
around the best of gamification techniques:
- Comprehensive behavior tracking
and usage analysis to allow marketing executives to optimally target the
customer niche segments
- Smart push notifications
(adverts and social networks) enabling to bring more revenues by attracting
more patrons/visitors as well as building a loyal community
- Integration with iBeacon
Bluetooth sensors to provide a new way of communication with the
patrons/visitors as well as accelerating the interaction with the user
With Intensify, advertising messages (for
brands as well as for movies) become immediately visible to moviegoers. All
messages are accessible instantaneously via push notifications, creating a
direct communication channel to the customers (adverts, promotions, news, …).
Instead of spending a lot of energy and money
to acquire customer data and build loyalty, data is accessible in real-time and
gamification creates a true loyal community.
, Sales &
Business Development Director of IntensNet concluded
“We define the exact needs of the cinema exhibitor , then
customize and brand the application accordingly.
Together we decide on the best location for the sensors inside the venues, as
well as the most efficient strategy in terms of smart notifications. With our
disruptive business model, cinema exhibitor can rapidly generate cash while
advertisers are experiencing a lot of improvements: better knowledge of their
customers, better brand awareness, increase of sales...
Last but not least, the patrons have great opportunity to win prizes, get
discounts and be part of an exclusive community “
specializes in design and development of innovative ticket sales solutions.
Started in 2006, we are small dedicated team with the passion for developing
ground-breaking products. Since the start we have worked with a number of
organizations. Working side by side with them means that we deliver products
that revolutionize the market.