Cinema Technology Oct. 17, 2021
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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.



welcome to Cinionic
welcome to wow

These days, it’s no longer just about technology, it’s about experiences – WOW experiences. We are a team of cinema and technology experts from around the globe – Barco, ALPD, and CGS – who help you in creating surprising experiences.  We combine innovative cinema technologies with our unique and comprehensive service models to guarantee your peace of mind. So you can focus on new ways to surprise and delight your customers for years to come. Together, we engage to deliver a world-class cinema experience - the one you’ve been waiting for.





Strong Cinema, a segment of Ballantyne Strong, Inc., consists of:

Strong Technical Services (STS) that offers a comprehensive suite of cinema-focused services, including installation, maintenance, and technical support, to exhibitors throughout the United States.

Strong/MDI Screen Systems Inc. one of the world's leading cinema screen manufacturers that produces and sells specialty screens, screen support structures, and other film exhibition equipment for customers globally.  





Dolby Laboratories has been a leader in developing many groundbreaking technologies and advancing the science of sight and sound for more than 50 years. Based in San Francisco with offices around the world, Dolby, through industry-leading research and engineering innovation, is expanding creative possibilities and enhancing collaborative relationships spanning musicians, filmmakers, and other artists as well as with businesses and consumers globally. Along with its partners, Dolby creates and delivers incredibly vivid experiences transforming entertainment and communications at the cinema, at home, on the go in mobile devices, and at work. Dolby Laboratories develops and delivers products and technologies that make entertainment experiences more realistic and immersive. By giving everyone the power to see, hear and feel the spectacular, Dolby is ideally positioned to transform the future of audio, voice, and imaging experiences worldwide.



SHARP NEC Display Solutions’ Digital Cinema Projector Series offers the most comprehensive digital cinema solution on the market today. These 3D-capable models enable theaters to deliver stunning digital images regardless of screen size, while simplifying theater management and reducing costs. All of SHARP NEC's digital cinema projectors meet DCI specifications for performance and reliability, meeting the requirements of today’s cinema industry. SHARP NEC also offers full digital signage solutions, highlighted by its award-winning 32”-98” LCD displays, multimedia projectors and desktop monitors for lobbies, concessions and concourses.



QSC is the global leader in cinema signal processing, power amplifiers, and loudspeakers for all applications within today's modern cinema entertainment center. Our “SystemSynergy” design approach ensures that the entire system, from source to sound, delivers an audio experience as intended by the filmmakers. Beyond cinema audio for the movies, QSC also provides complete audio systems with network control and monitoring for other areas in the cinema entertainment complex, such as lobbies, concession, food service, arcades, and bowling centers.



GDC Technology is a leading manufacturer and provider of cinema equipment and solutions including cinema automation systems, cinema servers, cinema enterprise software, cinema storage, cinema audio solutions, and cinema projectors that meet the highly demanding performance, security and reliability requirements established by motion picture studios.





DTS:X transports you into a new dimension of sound immersion by delivering truly captivating entertainment experiences. Be prepared -- this improved lifelike immersion and heightened realism makes horror movies scarier, comedies more laugh-out-loud, and car chase scenes even more intense. Movies are being shown with DTS:X sound at an ever-growing number of theaters in the U.S., China and Europe.





USHIO manufactures the highest-quality digital cinema projection bulbs available. USHIO xenon short-arc lamps boast a spectrum that is closer to natural sunlight than that of any other artificial light source. In addition to commercializing products for search and spot lights, which demand precise, powerful white beam lamps, USHIO became the first in the world to develop a xenon short-arc lamp exclusively for large scale, theater-use movie projectors.

Industry Partners



The EDCF is a not-for-profit voluntary organisation that aims to act as a "Forum" to discuss key issues surrounding Digital Cinema in Europe. The purpose of EDCF is to provide a basis of common understanding across all European territories of the business and technical matters of digital cinema. 



The Inter-Society for the Enhancement of Cinema Presentation, Inc. promotes interactive dialogue and information exchange between cinema-related entities with the goal of resolving issues affecting the overall cinema presentation. Founded in 1978 by Eastman Kodak VP Ken Mason, membership is composed of its four charter trade organizations - International Cinema Technology Association (ICTA), the Motion Picture Association of America (MPAA), the National Association of Theatre Owners (NATO), and the Society of Motion Picture and Television Engineers (SMPTE) - along with over 40 member companies, made up of trade organizations, motion picture studios, exhibition companies, manufacturers, technical consultants, and other industry stakeholders.
 




The International Cinema Technology Association is a global network of professionals in the motion picture industry. Members of the ICTA are those companies that manufacture, service and create the equipment that goes into movie theatres. Our members are on the cutting edge of new technologies and have been the driving force in digital, 3D, immersive sound systems, high frame rates and lasers. The ICTA promotes technological advancements in the motion picture industry through educational seminars and programs. The ICTA logo stands for excellence and professionalism and when on a member’s letterhead signifies that the company is reliable, competent and committed.



For more than a century, the people of SMPTE (pronounced “simp-tee”) have sorted out the details of many significant advances in media and entertainment technology, from the introduction of “talkies” and color television to HD and UHD (4K, 8K) TV. Since its founding in 1916, SMPTE has received an Oscar® and multiple Emmy® Awards for its work in advancing moving-imagery engineering across the industry. 



The Union Internationale des Cinémas/International Union of Cinemas (UNIC) represents the interests of cinema trade associations and cinema operators covering 37 countries in Europe and neighboring regions.​ ​



Shows & Events



-- cancelled --  CineAsia 2021 has been scheduled for Dec 6-9th 2021 in Bangkok.  Check links for the latest  information. 



ShowEast 2021 -- cancelled --,  scheduled to be held in Miami from Nov 8-11, 2021 at Loews Miami Beach, features a range of exclusive product presentations and screenings from both Independent and Major Hollywood studios to help you make important programming decisions for the 4th quarter box office.  Powerhouse seminars offer valuable insight from top executives on the latest industry trends and concerns; while our EXPO experience offers delegates a glance at the latest and best technologies, entertainment, services, comforts, and conveniences to make their theatres must-attend destinations.  ShowEast’s International program draws a large contingency of Latin and South American delegates – more than any other convention of its kind. A one and a half day program dedicated to the latest content and concerns and within this rising region.



CinemaCon 2022 has been scheduled for April 25 - 28, 2022 at Caesars Palace in Las Vegas.  Check the links below for the latest information. 




CineEurope 2021, has been re-scheduled for October 4-7 in Barcelona.  CineEurope promises to bring you another year with the very best in exclusive studio screenings and product presentations, cinematic technologies and innovations and educational seminars to keep your business on top of industry trends.


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Woodland Hills, Ca—Jun 1, 2017

Panavision to Unveil Powerful New Tools for Groundbreaking Millennium DXL 8K Camera at Cine Gear Expo

Panavision will reveal advanced new tools for its unprecedented, large-format Millennium DXL 8K camera at their booth in Stage 2 (#S302) at Cine Gear Expo, June 2-3. Demonstrating the evolution of their innovative approach to filmmaking, Panavision will debut a set of fast, wirelessly controlled “Primo Artiste” lenses that cover the full 8K HDR image; the world’s first HDR OLED “Primo” Viewfinder; a new color spectrum filter called “PX-Pro”; and “DXL Control,” an iPhone app for remote camera control. These new technologies support Panavision’s Millennium DXL, which was engineered to offer superior creative control over the entire imaging chain.

“The DXL was designed based on feedback from veteran filmmakers who wanted a large format digital system to serve their vision, and these new tools extend that level of innovation,” notes Panavision CEO Kim Snyder. “We are excited that the camera has been met with great enthusiasm for what it offers in terms of creative flexibility and progressive technology at the service of the artist.”

Featuring Panavision’s premier large format optics and modular accessories, advanced 8K sensor technology from RED, and unique color science and workflow optimization from Light Iron, the Millennium DXL has been the camera of choice for numerous productions since becoming available in January. “Filmmakers have chosen the camera to shoot major motion pictures, commercials and TV shows,” says Panavision and Light Iron Senior Vice President of Innovation Michael Cioni. “We’ve been listening to filmmakers and developing top-notch capabilities for the camera, as well as fine-tuning what’s next for its ecosystem. These savvy tools continue our solution-focused efforts to deliver the best in class.”

The Primo Viewfinder is the industry’s first HDR OLED viewfinder. Designed, engineered and manufactured at Panavision, the Primo Viewfinder offers Panavision optics and proprietary mechanics, an HDR OLED screen, 600-nit brightness, image smoothing, a heater, and custom Panavision glass to limit eye fatigue and make it easier to focus in very bright or dark environments. The viewfinder also boasts a theoretical contrast ratio of 1,000,000:1. In creating the Primo Viewfinder, Panavision has made liberal use of customer feedback. “We have been extremely transparent with our trusted customers and shown them iterations along the way,” explains Cioni. “Their fingerprints go into this camera, because it’s their hands that touch the buttons.”

Panavision will be showcasing a prototype of its PX-Pro color spectrum filter, which ushers in a significant increase in color separation and dramatically higher color precision. The filters provide an infrared (IR) and ultraviolet (UV) cut that improves color clarity and reduces noise and IR contamination, which can corrupt or distort digitally captured images. “PX-Pro was custom made for DXL,” says Haluki Sadahiro, director of Panavision Electronics and Product Development. “It has been specially designed to allow for a wider range of precise color that supports all color palettes and flare characterizes of lenses new and old, while reducing many of the optical artifacts we see on digital cinema cameras.”

The Primo Artiste lenses, available by the end of 2017, are a full series of T/1.8 Prime lenses, making them the fastest optics available for large format cinematography. The Artiste Series is an evolutionary step in large format optics design, becoming the second series of Panavision lenses to include a fully internalized motor and complete metadata compatibility. The essence of the Artiste concept is an innovative design that takes advantage of the aesthetic flexibility available within large format digital imagers, and the resulting look evokes a quality reminiscent of vintage optics. The series incorporates modern features such as focus breathing control, even field illumination and optimized close focus performance. 

“The primary goal of the Primo Artiste line is to balance the intricacies of aberration control and the art of lens design to create a lens that produces images that resonate with our instinct to relate to painterly images that are identified by smooth transitions between surrounding objects,” says Panavision VP Optical Engineer and Lens Strategy Dan Sasaki. An added feature of the Primo Artiste series is a true anamorphic glass attachment that retains the spherical nature of the base lens yet induces many of the artifacts associated with anamorphic photography such as directional flares and distorted bokeh. The Artiste lenses will initially come in eleven focal lengths (27mm, 35mm, 40mm, 50mm, 65mm, 100mm, 125mm, 150mm, 200mm, and 250mm) with expanded focal lengths available in 2018.

New DXL Control software mirrors the camera menu system on the user’s Apple device, allowing wireless camera control. “It’s got all the familiar buttons and displays,” says Cioni, who notes the software is available now with a DXL camera rental, and will be available to download for free from the iTunes store starting June 2.
Cine Gear attendees will also see the Millennium DXL in action on three live sets that show different lighting conditions, mounted with the Primo Artiste and the Panavision T Series anamorphic lenses.

Also at the booth, Light Iron will have their unique post production solutions on display in a theater via an HDR Video Village Cart showcasing 8K HDR DXL footage. Light Iron representatives will be demonstrating how this system helps cinematographers evaluate their images simultaneously in high dynamic range and standard, or low, dynamic range. Having access to both image specs while in production enables cinematographers to better prepare for post-production color grading, given that distributors are frequently requiring both standard- and high-dynamic range deliverables. Light Iron colorists will also be on hand to discuss the finishing process as well as “Light Iron Color,” which is the custom color science built into the DXL.

LEE Filters will be exhibiting their ProGlass Cine range of neutral-density filters. ProGlass Cine filters are designed to meet the exacting needs of all cinematographers — whether shooting digitally or on film. They are remarkably neutral, eliminating infrared pollution and ensuring all colors remain accurate and true. This simplifies workflow, saves time and enables cinematographers to focus on their creative goals.


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About Panavision: Founded in 1954, Panavision Inc. is a leading designer and manufacturer of high-precision camera systems, consisting of film and digital cameras, lenses and accessories for the motion picture and television industries. Panavision systems are rented through its domestic and international owned and operated facilities and distributor network. Panavision also supplies lighting, grip and crane equipment for use by motion picture and television productions. Panavision Directory page

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