Kortrijk, Belgium—Apr 17, 2018

Introducing “Cinionic” – A New Brand Launching A New Era in Cinema Experiences

New cinema joint venture unveils its identity

The previously announced strategic joint venture between Barco, China Film Co. Ltd (“CFG”), Appotronics and CITICPE is proud to introduce its company branding in the run up to CinemaCon 2018.

The new company will be called “Cinionic”. The name is a combination of cinema and ionic, defined as the “coming together of forces to create energy in the Cinema industry.”

Its logo icon is a colorful continuous wheel which represents movement and energy. The color wheel not only represents diversity, the brand colors of the three founding partners are integrated into the array of colors. The new brand comes with a matching tagline: EXPERIENCES. DELIVERED. Carl Rijsbrack, Chief Marketing Officer at Cinionic, comments: “Our tagline is our commitment to customers — that they can count on Cinionic to deliver the ultimate cinema experience. It’s simple, direct, and reflects our commitment to deliver compelling audience experiences.”

Delivering a differentiating cinema experience
The new company will focus on a combination of innovative cinema solutions, flexible financing and a comprehensive service model that enables exhibitors to focus on engagement with their moviegoers while simplifying their technology and operations.

“In a post VPF world, it’s no longer enough to provide superb engineering and market leading products,” explains Wim Buyens, CEO of Cinionic. “Our customers are asking for more complete financial and service solutions. That’s what Cinionic, with the strength of all three JV partners, will deliver.”

The result is a new breed of entertainment company: Cinionic. Buyens continues: “We are listening to exhibitors and taking action. We will deliver everything needed to ensure operational peace of mind while elevating the audience experience, from the latest visualization solutions to a comprehensive service care offering and affordable financing.”

Barco will be the exclusive OEM partner for all projection and image processing technologies in the joint venture. ALPD will provide industry-leading laser technology and retrofit solutions while CGS contributes high-quality solutions for Premium Large Format (PLF) screens.

Be part of the transformation at CinemaCon!

Cinionic will officially introduce its new brand to the global cinema industry at the upcoming CinemaCon trade show at Caesars Palace in Las Vegas, 23-26 April.

Join us at CinemaCon to discover more about our vision and strategy.

Cinionic Contacts:

Stephanie Vlegels

Press and Industry Relations

A: Beneluxpark 21, 8500 Kortrijk, Belgium

M: +32 479 45 18 22 | P: +32 56 36 8166

E: stephanie.vlegels@cinionic.com

W: www.cinionic.com

Cinionic Links and Information:

Cinionic Web Site

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Media Gallery

Wim Buyens, CEO of Cinionic

Carl Rijsbrack

About Cinionic: Founded in 2018 as a cinema joint venture between Barco, CGS, and ALPD, Cinionic unites global leaders committed to creating a new visual standard and moving the cinema industry forward. Cinionic’s future-ready enhanced services and technology solutions provide compelling cinema experiences. The company’s world-class technology portfolio includes award-winning laser projectors, HDR, integrated media servers, and premium cinema experiences, among other innovations.

With more than 100,000 projectors installed globally, Cinionic is trusted by more than 200 exhibitors to help capture audiences at multiple touchpoints in their cinema journey and keep them coming back for more. Today, more than half of the world’s movie theaters are illuminated by Cinionic.

Visit www.cinionic.com and follow us on Twitter , LinkedIn , Facebook, YouTube for more information.

Cinionic Directory page Cinionic Web Site

About Barco: Barco is a global technology leader that develops networked visualization solutions for the entertainment, enterprise and healthcare markets. Our solutions make a visible impact, allowing people to enjoy compelling entertainment experiences; to foster knowledge sharing and smart decision-making in organizations and to help hospitals provide their patients with the best possible healthcare.
Headquartered in Kortrijk (Belgium), Barco realized sales of 804 million euro in 2021 and has a global team of 3,000+ employees, whose passion for technology is captured in +500 granted patents. Barco has been listed on the Brussels Stock Exchange since 1985 (Euronext: BAR; Reuters: BARBt.BR; Bloomberg: BAR BB) .
For more information, visit us on www.barco.com, follow us on Twitter (@Barco), LinkedIn (Barco), YouTube (BarcoTV), or like us on Facebook (Barco). Barco Directory page

Tags:

Strategic Partnerships

Source:

Barco (Kuurne) Cinionic (Kortrijk)

Mentioned:

China Film Group (Beijing) Appotronics (Shezhen)

Events:

CinemaCon 2018 (Caesars Palace, Las Vegas)

Countries:

Belgium

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welcome to Cinionic welcome to wow These days, it’s no longer just about technology, it’s about experiences – WOW experiences. We are a team of cinema and technology experts from around the globe – Barco, ALPD, and CGS – who help you in creating surprising experiences. We combine innovative cinema technologies with our unique and comprehensive service models to guarantee your peace of mind. So you can focus on new ways to surprise and delight your customers for years to come. Together, we engage to deliver a world-class cinema experience - the one you’ve been waiting for. Cinionic Home Page Local Directory Page Recent News