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These days, it’s no longer just about technology, it’s about experiences – WOW experiences. We are a team of cinema and technology experts from around the globe – Barco– who help you in creating surprising experiences.  We combine innovative cinema technologies with our unique and comprehensive service models to guarantee your peace of mind. So you can focus on new ways to surprise and delight your customers for years to come. Together, we engage to deliver a world-class cinema experience - the one you’ve been waiting for.


Recent News:
May 14, 2024 Barco Brings Global Film Festival Favorites to Cannes for Special Program in HDR
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Barco, the leader in laser-powered cinema solutions, today announced a special Cannes screening program showcasing critically acclaimed titles, prepared for and screened in the groundbreaking HDR by Barco format. The carefully curated slate highlights festival winners from Belgium, Italy, Germany, and the United States, making their global debut in breathtaking Barco HDR Lightsteering. Barco’s HDR film series will be held May 16 – 22 in theater 8 at the Cinéum Cannes theater.

Apr 10, 2024 Barco Announces First Locations for HDR By Barco in the US
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Barco, the leader in laser-powered cinema solutions, today announced a plan to bring HDR by Barco to select high-profile theaters at AMC Theatres, B&B Theatres, and Regal Cinemas in the US.

Apr 8, 2024 Barco Launches HDR by Barco at CinemaCon 2024
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Barco, the leader in laser-powered cinema solutions, launched HDR by Barco, its HDR solution suite for the cinema industry, today at CinemaCon in Las Vegas. The highly anticipated projection ecosystem will be the first to make the company’s groundbreaking HDR lightsteering technology commercially available to cinemas.

Mar 6, 2024 Barco Heads to CinemaCon with Debut of A Breakthrough in Cinema Innovation
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Barco, the leader in laser-powered cinema solutions, announced today its plans to return to CinemaCon 2024 with the debut of a long-awaited breakthrough in movie presentation and an expanded cinema team.

Featured Cinema Items:
Photo: Barco SP4K Series Projectors
Barco SP4K Series Projectors

Barco SP4K Series Projectors
Photo: Barco SP4K Series Projectors
Features
Barco’s wide range of Smart Laser cinema projectors is what you’re looking for. Freeing you from all lamp-related hassles and costs, these projectors allow you to cut costs and simplify your operations. What’s more, they provide superior image quality.
Barco SP4K Series Projectors
Barco’s wide range of Smart Laser cinema projectors is what you’re looking for. Freeing you from all lamp-related hassles and costs, these projectors allow you to cut costs and simplify your operations. What’s more, they provide superior image quality.
More Information:
https://www.barco.com/en/products/smart-laser-cinema-projector...
Photo: Barco Flagship Laser Projectors
Barco Flagship Laser Projectors

Barco Flagship Laser Projectors
Photo: Barco Flagship Laser Projectors
Ultra-bright 6P RGB laser cinema projector for premium large screens
Barco's top-of-the-line flagship laser cinema projectors brings brilliant brightness levels and cutting-edge image quality to your premium large screens. In this way you can provide audiences with a stunning experience that's only available in theaters. These projectors combines its exceptional image quality with simplified operations and reduce...
More Information:
http://www.barco.com/en/Products/Projectors/Cinema-projectors/...
Photo: Barco Smart Laser Projectors
Barco Smart Laser Projectors

Barco Smart Laser Projectors
Photo: Barco Smart Laser Projectors
Features
Barco’s wide range of Smart Laser cinema projectors is what you’re looking for. Freeing you from all lamp-related hassles and costs, these projectors allow you to cut costs and simplify your operations. What’s more, they provide superior image quality.
Smart Laser Cinema Projectors
Smart Laser cinema Projectors that combine reduced TCO and unprecedented ease of mind with superior image quality. Designed for large to mid-size movie screens, the Smart Laser Cinema Projectors delivers consistent, razor-sharp, and high-contrast images with native 2K or 4K resolution and up to 35,000 lumens brightness.
More Information:
http://www.barco.com/en/Products/Projectors/Cinema-projectors/...
Photo: Barco Lamp-based Projectors
Barco Lamp-based Projectors

Barco Lamp-based Projectors
Photo: Barco Lamp-based Projectors
Lamp-based Cinema Projectors
Broco provides the widest portfolio of lamp-based digital cinema projectors in the industry, comprising 2K and 4K projectors with a Xenon or UHP light source. These projectors excel in quality, modularity, and ease of use. This projector range is designed for cinema screens starting from 4m (13ft) wide.
More Information:
http://www.barco.com/en/Products/Projectors/Cinema-projectors/...

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CinemaCon - Las Vegas, Nevada—Apr 24, 2018

Cinionic and Ultrahaptics Enhance Immersive Cinema Lobby Experiences with New Mid-Air Haptic Displays

First-ever virtual touch movie posters engage theater patrons, fuel exhibitor ad revenues
Cinionic, the Barco cinema joint venture, and Ultrahaptics, have launched a cutting-edge, turnkey visualization solution that engages patrons in an interactive, sensory experience right in the cinema lobby.

Millennials and “digital natives” are driving new trends and feedback-driven experiences. Cinionic and Ultrahaptics have collaborated on the design of innovative digital movie posters – embedded with mid-air haptics and motion tracking technologies – to empower exhibitors with a novel entertainment option for a media-savvy generation.

From observation to tactile immersive reality
Within Cinionic-enabled lobbies, moviegoers will experience a 3D mid-air “thrill ride” of sorts, engaging in game play with virtual tools and more, feeling sensations like static fields of electricity, bubbles and other phenomena without actually touching the surface of a screen. The possibilities for avatar-like gaming where patrons are actually “in the story” are limited only by the imaginations of the animation producers and the players themselves.
“With Ultrahaptics technology, we’ve succeeded in our quest to offer moviegoers a truly unique and memorable experience that they can’t replicate at home. As a bonus, these sensational, interactive posters have the potential to create a pathway to advertising revenue for exhibitors.”  Greg Patrick, Vice President Lobby Experience for Cinionic

Virtual interactivity comes to the cinema
Already widely used in many industries such as automotive, healthcare, and smart homes, Ultrahaptics technology not only elevates the user experience, but also provides a safe and extraordinary interface for interacting with content. Now, this technology is improving the way patrons experience digital content in the cinema, increasing consumer dwell time and driving additional revenue opportunities via merchandising and concession sales.

Partners in innovation
Under the arrangement, Cinionic provides the content creation and delivery expertise, derived from its exclusive relationships with studios, with Ultrahaptics supplying the technology platform and software to drive the user experience on the Barco Lobby Experience network.
 
“We are very excited about partnering with Cinionic, the leading-edge technical company in the cinema industry,” comments Alex Driskill-Smith, vice president and general manager of Ultrahaptics North America Inc. “Tactile feedback makes digital content more real and interactions more engaging. Mid-air haptics technology offers a natural and magical interface with movie content and our research indicates that this has the potential to add significant value to moviegoers and advertisers alike. It is a fantastic opportunity to transform the cinema lobby experience and make movie content and advertisements more engaging and memorable.”
 
Coming to a theater near you!
Currently in the final beta testing phase, these virtual touch, haptic movie posters will be implemented at test sites for user feedback and data gathering.

See it at CinemaCon
Visitors can experience Cinionic’s virtual touch display in action at CinemaCon, April 24-26 near the Milano and Neopolitan rooms at Caesars Palace in Las Vegas, Nevada.

About Cinionic
Cinionic is transforming cinema, providing comprehensive WOW entertainment solutions to movie exhibitors across the globe. We help turn imagination into reality and ensure peace of mind for our customers by offering innovative services and flexible use of capital for a new era. Combining the technology expertise and heritage of our partners, Cinionic powers exceptional experiences across the entire theater to engage visitors at multiple touchpoints in their cinema journey.

Cinionic is a joint venture among Barco, Appotronics, and CFG, with offices in the United States, Belgium, Hong Kong and Mexico; the legal entity is planned to take effect mid-2018. Visit www.cinionic.com and follow us on TwitterLinkedInFacebook or YouTube for more info.

About Ultrahaptics
Ultrahaptics is the world’s leading mid-air haptics company. The company has developed a unique technology that enables users to receive tactile feedback without needing to wear or touch anything. The technology uses ultrasound to project sensations through the air and directly onto the user’s hands, enabling users to ‘feel’ virtual buttons, get tactile feedback for mid-air gestures, or interact with virtual objects. For more information about Ultrahaptics, please visit: http://www.ultrahaptics.com


Barco Contacts:
Press and Industry Relations

Sarah Resnikoff 
Marketing & PR Director
A: Beneluxpark 21, 8500 Kortrijk, Belgium
E: [email protected]
W: www.barco.com

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Logo: Barco
About Barco:
Barco, headquartered in Kortrijk (Belgium), is a global company leading in visualization, networking, and collaboration technology. Its innovative solutions drive advancements in the healthcare, enterprise, and entertainment markets. At the heart of Barco’s success are over 3,000 dedicated ‘visioneers’, each passionately contributing to driving change through technology.   Listed on Euronext (BAR), Reuters (BARBt.BR), and Bloomberg (BAR BB), Barco realized sales of 1,050 million euro in 2023. For further insights, please visit www.barco.com or connect on X, LinkedIn, YouTube, Instagram, and Facebook.  Barco. Visioneering a bright tomorrow. © 2024


Barco Directory page Barco Web Site
About Ultrahaptics: Ultrahaptics is the world’s leading mid-air haptics company. The company has developed a unique technology that enables users to receive tactile feedback without needing to wear or touch anything. The technology uses ultrasound to project sensations through the air and directly onto the user’s hands, enabling users to ‘feel’ virtual buttons, get tactile feedback for mid-air gestures, or interact with virtual objects. For more information about Ultrahaptics, please visit: http://www.ultrahaptics.com Ultrahaptics Directory page

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More Barco News:
May 14, 2024 Barco Brings Global Film Festival Favorites to Cannes for Special Program in HDR
Barco Logo
Barco, the leader in laser-powered cinema solutions, today announced a special Cannes screening program showcasing critically acclaimed titles, prepared for and screened in the groundbreaking HDR by Barco format. The carefully curated slate highlights festival winners from Belgium, Italy, Germany, and the United States, making their global debut in breathtaking Barco HDR Lightsteering. Barco’s HDR film series will be held May 16 – 22 in theater 8 at the Cinéum Cannes theater.

Apr 10, 2024 Barco Announces First Locations for HDR By Barco in the US
Barco Logo
Barco, the leader in laser-powered cinema solutions, today announced a plan to bring HDR by Barco to select high-profile theaters at AMC Theatres, B&B Theatres, and Regal Cinemas in the US.

Apr 8, 2024 Barco Launches HDR by Barco at CinemaCon 2024
Barco Logo
Barco, the leader in laser-powered cinema solutions, launched HDR by Barco, its HDR solution suite for the cinema industry, today at CinemaCon in Las Vegas. The highly anticipated projection ecosystem will be the first to make the company’s groundbreaking HDR lightsteering technology commercially available to cinemas.

Mar 6, 2024 Barco Heads to CinemaCon with Debut of A Breakthrough in Cinema Innovation
Barco Logo
Barco, the leader in laser-powered cinema solutions, announced today its plans to return to CinemaCon 2024 with the debut of a long-awaited breakthrough in movie presentation and an expanded cinema team.

Jan 12, 2024 Hollywood Recognizes Barco for Achievements in Cinema with Scientific and Engineering Academy Award
Barco Logo
The Academy of Motion Picture Arts and Sciences, known for the Oscars®, bestows the Barco team with the Scientific and Engineering Academy Award for their contribution to the design and development of laser projection in cinema. The Academy’s Scientific and Technical Awards honor individuals and companies whose discoveries and innovations have contributed in significant and lasting ways to motion pictures.

Dec 21, 2023 Elevate Entertainment Group Announces Move to Laser Projection by Cinionic
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Cinionic, a global leader in laser cinema technology, and Elevate Entertainment Group today announced a new strategic partnership to refresh the Texas-based cinema chain’s projection fleet with Laser Projection by Cinionic over the next three years. Elevate Entertainment Group (EEG), formerly EVO Entertainment Group, is the nation’s leading and largest operator of cinema-entertainment centers, with more than 200 screens across five states.

Dec 5, 2023 Sony Marketing Inc. Teams with Cinionic to Bring Barco Laser to Cinemas in Japan
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Cinionic, a Barco company and global leader in laser cinema,  announced today that has teamed up with Sony Marketing Inc. (hereinafter referred to as “Sony Marketing”) to bring laser projection to the cinema market in Japan.

Nov 14, 2023 Laser by Cinionic Illuminates CineAsia 2023 Convention
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Cinionic, the leader in laser cinema, today unveiled details about the 2023 Cinionic World exhibition at CineAsia, running December 4-7, 2023 at the Siam Mall Icon Cineconic Theatre in Bangkok, Thailand. Cinionic World invites attendees to feel the difference and features highlights from Cinionic's all-laser portfolio of cinema solutions, including the award-winning Barco Series 4 family, interactive displays, and live laser demos.

Oct 17, 2023 Cinionic Debuts new Barco Laser Projector for Post-Production
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Cinionic, a Barco company and global leader in laser cinema technology, debuted a new Barco laser projector designed specifically for post-production today in a special first-look demo at the SMPTE 2023 Media Technology Summit in Hollywood.

Sep 27, 2023 Cinemex Moves to Laser Projection By Cinionic in Top 500 Screens
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Cinionic, a global leader in laser cinema technology, and Cinemex, one of the largest cinema chains in the world with nearly 3,000 screens across Mexico, announce the move to Laser Projection by Cinionic in 500 of the circuit’s highest-performing locations.
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