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Las Vegas (Nevada) and Paris (France)—Apr 24, 2018

Ymagis Group Announces the Launch of New HTM Hybrid Tone Mapping Technology, a Smart SMPTE DCP Combining Both SDR & HDR Formats

Ymagis Group (FR0011471291, MAGIS, PEA-PME, TECH 40), the European specialist in digital technologies for the cinema industry, is pleased to announce today at CinemaCon the launch of its new HTM (Hybrid Tone Mapping) technology, which enables the optimized storage of two or more versions – SDR (Standard Dynamic Range) and HDR (High Dynamic Range) – of a same feature film in a single SMPTE -compliant (Society of Motion Picture & Television Engineers) DCP (Digital Cinema Package).
 
The patent-pending HTM solution offers a multi-display DCP (MD DCP – Multi-dynamic Digital Cinema Package) that comes with a special software, MD Map (Multi-dynamic Mapping), that is easily integrated in projection systems through regular updates, as well as current or future LED displays. MD DCPs are fully compatible with all types of projection systems and LED cinema screens.
 
By incorporating specific settings in the DCP, the same content can be played via a standard projection system in SDR format as well as in HDR, whether the equipment is an EclairColor HDR-certified projector or simply HDR-ready. HTM technology allows the system to read the same group of files by automatically selecting the correct version of the film that matches the projection systems’ or existing LED displays’ technical specifications. Each version of the film gives filmmakers full artistic control over the content knowing that the HTM technology allows to combine an automatic adaption of the signal with the settings done by the color grader at the postproduction stage.
 
“The way distribution companies work today implies the multiplication of DCPs to adapt to the different screening environments of movie theaters, which is quite a constraint,” explains Cédric Lejeune, Vice President of Technology & Innovation at Eclair. “MD DCP offers a unique opportunity to assemble all versions of the same film on just one medium, one single DCP, without any significative increase in file size compared to a regular DCI DCP. This enhancement represents a great competitive advantage for both distributors and exhibitors. With this new, smart DCP, they can adopt HDR solutions like EclairColor HDR while simplifying the supply chain in a bold way. Without altering any aspect of the artistic choices made by the filmmaker or the director of photography, HDR and SDR versions are merged in an intelligent manner on one DCP. Movies can be projected from a single media fully compatible with the SMPTE standard and fit any type of existing display technology.”
 
“Today, for each film release, distributors need to provide hundreds of versions due to the various different technical and language versions,” comments Jean Mizrahi, co-Founder and President of Ymagis Group. “Thanks to Eclair's talented engineers, we are launching a singular smart solution that provides one DCP that is entirely compatible with projection system and LED display capabilities. The number of DCPs required is therefore greatly reduced. The HTM technology will facilitate the adoption of the HDR image in movie theaters. It can be used with both digital cinema projection systems installed at the beginning of the digital transition all the way to EclairColor-certified high contrast projection systems and EclairColor-certified high contrast LED Cinema Screens. With such flexibility, MD DCP paves the way to a flexible and staggered migration of movie theaters toward HDR technology.”
 

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About Ymagis Group: The Ymagis Group is a leader in advanced digital technology services for the cinema industry. Through CinemaNext and Eclair, the Group provides innovative solutions to movie exhibitors, distributors (feature films & event cinema), producers, right-holders, cinema/TV advertising networks, rights holders, broadcasters, VOD/S-VOD platform operators and video publishers.


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More Ymagis News:
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Apr 18, 2018 Ymagis Group and Samsung Electronics Partner to Deliver the Best Cinema Experience: Eclaircolor HDR Coupled with Samsung’s Cinema LED Screen
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Mar 7, 2018 CinemaNext Opens New Branch in Dubai, Appoints Francois Inizan as General Manager, Middle East & Africa
Feb 15, 2018 CinemaNext and Ezcaray International Reach Global Cinema Seating Distribution Agreement
Jan 17, 2018 Eclair and German Independent Film Distributors Organization AG Verleih Conclude Three-Year Content e-Delivery Agreement
Jan 15, 2018 Ymagis Group Announces EclairColor HDR License Program for Content Labs and Cinema Integrators
Jan 10, 2018 Ymagis Group Announces Bpifrance Support for EclairColor Deployment in North America
Dec 1, 2017 Ymagis Group Announces New Esport Solution EclairGame and First Agreement with Les Cinémas Gaumont Pathé
Oct 17, 2017 Eclair, Cines Verdi and Diamond Films España Premiere "Cold Skin” Directed by Xavier Gens in EclairColor HDR in Spain
Oct 6, 2017 Hackesche Höfe Kino in Berlin to Become the First Cinema Complex Fully-Equipped with EclairColor HDR Technology
Sep 25, 2017 Ymagis Group Installs its One Hundredth Eclaircolor Screen, the First in the United States
Sep 21, 2017 Ymagis Group Announces Agreement with Nordisk Film Cinemas for Field & Customer Services at 21 Cinema Locations
Sep 13, 2017 Revolutionary EclairColor HDR Cinema Technology To Take Center Stage at 72nd Annual Congrès de la Fédération Nationale des Cinémas Français
Sep 6, 2017 Ymagis Group Announces Agreement with Village Cinemas for Sphera Premium Cinema in Athens
Jul 10, 2017 Ymagis Group Announces Agreement with CineStar for Field and Customer Services at 52 Cinema Locations
Jun 21, 2017 CinemaNext Announces Technology Licensing Agreement with Adaptive Technologies Group at CineEurope 2017
Jun 21, 2017 Eclair Announces Theatrical Delivery Agreement with Diagonal for Switzerland at CineEurope 2017
Jun 20, 2017 Ymagis Group Announces EclairColor-compliant Barco Projection Systems at CineEurope 2017
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