Kinepolis Group has announced the launching of their first digital cinema network,
relying on two top Belgian companies in the digital world, EVS for the servers and
Barco that will provide the projectors.
The target is not only Hollywood movies
on the screens but together with Screenvision, Europe’s largest cinema advertising
contractor, and Studio L’Equipe, the Belgian post house, the ambition of Kinepolis
is to offer the movie goers a complete digital show from the very beginning to the
very end. Alternative entertainment content proposed by the new Euro1080 HDTV broadcasting
company is also something Kinepolis is looking at to feed the pipe line in the future.
Live and subtitling capabilities of the CineStore Solo servers make Kinepolis ready
for extended digital screening program.
“We are very pleased to be part of this very exciting project by providing
the CineStore Solo play-back servers ” said Bernard Collard, Int’l Marketing
& Sales Manager, “and the proximity of our Headquarters will help us to bring
a very appropriate response to the customer’s needs. Moreover, our expertise combined
to the strength of our international network will give a valuable contribution to
help Studio L’Equipe developing their mastering facility to prepare more digital
content to feed the network.”
“This is another milestone of the EVS growing presence in Europe and we’re
looking forward to sharing our experience with other pioneering countries like UK
and Sweden” added Laurent Minguet, CEO EVS Group.
Mr. Bob Claeys, Int’l Sound and Projection Director of the Kinepolis Group said:
“We didn’t want to wait any longer to benefit from the full advantages that digital
technology can offer and we are very pleased to be working with Belgian partners
!” Today Kinepolis is opening “Finding Nemo” digitally in its digital
theatres in Antwerp, Brussels, Gent, Hasselt, Kortrijk and Liège-Rocourt and this
is really exciting news for the Belgian movie goers.