Liege, Belgium—Jan 25, 2010
XDC Appoints David Pope As Director of Operations for United Kingdom & Ireland
From January 2010, David Pope joins XDC, the n°1 digital cinema company in Europe, to lead the operations in United Kingdom and Ireland.
David Pope’s background is in audio and electronics, with an HND in electronics and control engineering from Cambridge College of Technology and the Association of Professional Recording Studios (APRS) diploma in sound engineering from the University of Surrey. He is a member of the Audio Engineering Society as well as BKSTS, SMPTE and the IOD (Institute of Directors).
David spent the early part of his career with Neve Electronics and Sony Broadcast & Communications. In the late nineties David returned to Sony to develop a new business, Sony Cinema Products Europe, which first fired his enthusiasm for cinema surround sound. Building on his Cinema sound experience, he joined DTS Europe in 2001 as Director of Business Development for DTS’s new electronic subtitling system. David played a key role in the DWG (Disability Working Group) in establishing a subtitling and audio description service to UK cinemas.
David Pope, Director of Operations – UK & IE of XDC, said: “I’m proud to have been hired by XDC. It’s for me a challenge to initiate and develop the activities of XDC out of continental Europe. I will be responsible for the sales & business development activities for exhibition and distribution, as well as setting up the local activities linked to the first XDC VPF contracts.”
Fabrice Testa, Vice President Sales & Business Development of XDC, added: “I am very happy to get in my team an experienced person like David Pope. He knows very well the cinema industry, and particularly the digital cinema business. David will mainly focus on meeting UK exhibitors and distributors and explaining why the XDC’s VPF business proposal has been so successful so far in continental Europe, and why this is also an unique opportunity in UK. David will also support the business relationships that XDC has developed with Irish key players.”
Serge Plasch, CEO of XDC, concluded: “UK is one of the most advanced country in Europe with respect to digital cinema. XDC wants to take a significant market share on this territory, not only by providing to exhibition digital equipment transition though VPF scheme, but also by offering to distributors the XDC Content Lab services as well as our efficient innovative extranet solutions to third-party labs. Last but not least, XDC has a highly skilled English-speaking professional helpdesk and NOC able to support any digital server connected to XDC Network.”