Rancho Cordova, Calif.—Nov 11, 2004
NEC Solutions America Announces Exclusive Rights to Sell NEC DLP Cinema Projectors to the Cinema Market
Company Poised to Deliver Quality Digital Cinema Solutions in North America
NEC Solutions (America), Inc., a premier
provider of integrated solutions for the Connected Enterprise in North America,
today announced that it has been awarded exclusive rights to market NEC 3-chip
DLP Cinema™ projectors provided by NEC ViewTechnologies (NECVT) to the North
American cinema market. Formerly, the projectors were marketed by Digital
Projection International (DPI) as digital cinema equipment.
The powerful DLP Cinema projection systems are central to NECSAM’s recently
announced, multiplex-wide digital cinema system, the NEC STARUS system. The
STAR*Beam iS8 projector and STAR*Beam iS15 projector are digital cinema
projectors using Texas Instruments®-licensed DLP cinema-grade “dark chip”
technology. NEC is one of only three manufacturers with the rights to
incorporate this technology into their projectors.
“Our collaboration with NEC ViewTechnologies and DPI has helped to lay a solid
foundation for success with our STARUS Digital Cinema solution,” commented Yuji
Ichimura, vice president of corporate planning and marketing, NEC Solutions
America. “We are proud to continue the best-of-class technology legacy that
customers associate with the DLP Cinema projectors, and feel ideally positioned
as a leader in visual display development to fully support the rollout of
“Tapping into NEC’s hardware and software expertise has enabled the Media
Solutions group to develop megaplex-wide digital cinema solutions that utilize
quality visual displays based on fully redundant fault tolerant server systems,”
said Kurt Schwenk, director of Media Solutions, NEC Solutions America.
“Developed by a team of industry pros, we have created a single resource in NEC
that is ready to deploy all aspects of digital cinema.”
The NEC STARUS Digital Cinema system combines the immaculate imagery of the
STAR*Beam iS8 and STAR*Beam iS15 digital cinema projectors with the confidence
that comes from NEC’s award-winning fault tolerant server technology. Utilizing
high-speed fibre channel connectivity, exhibitors can now minimize the transfer
time of reassigning films for all screens of a megaplex and guarantee continuous
presentation quality to their audiences.
NEC designed its digital cinema system to deliver simple megaplex and
presentation management in addition to seamless integration at a competitive
price. The NEC STARUS megaplex-wide digital cinema system deployment is the
first and only complete solution available from a single vendor for theatres.