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Rancho Cordova, Calif.—Nov 11, 2004

NEC Solutions America Announces Exclusive Rights to Sell NEC DLP Cinema Projectors to the Cinema Market

Company Poised to Deliver Quality Digital Cinema Solutions in North America
NEC Solutions (America), Inc., a premier provider of integrated solutions for the Connected Enterprise in North America, today announced that it has been awarded exclusive rights to market NEC 3-chip DLP Cinema™ projectors provided by NEC ViewTechnologies (NECVT) to the North American cinema market. Formerly, the projectors were marketed by Digital Projection International (DPI) as digital cinema equipment.

The powerful DLP Cinema projection systems are central to NECSAM’s recently announced, multiplex-wide digital cinema system, the NEC STARUS system. The STAR*Beam iS8 projector and STAR*Beam iS15 projector are digital cinema projectors using Texas Instruments®-licensed DLP cinema-grade “dark chip” technology. NEC is one of only three manufacturers with the rights to incorporate this technology into their projectors.

“Our collaboration with NEC ViewTechnologies and DPI has helped to lay a solid foundation for success with our STARUS Digital Cinema solution,” commented Yuji Ichimura, vice president of corporate planning and marketing, NEC Solutions America. “We are proud to continue the best-of-class technology legacy that customers associate with the DLP Cinema projectors, and feel ideally positioned as a leader in visual display development to fully support the rollout of digital cinema.”

“Tapping into NEC’s hardware and software expertise has enabled the Media Solutions group to develop megaplex-wide digital cinema solutions that utilize quality visual displays based on fully redundant fault tolerant server systems,” said Kurt Schwenk, director of Media Solutions, NEC Solutions America. “Developed by a team of industry pros, we have created a single resource in NEC that is ready to deploy all aspects of digital cinema.”

The NEC STARUS Digital Cinema system combines the immaculate imagery of the STAR*Beam iS8 and STAR*Beam iS15 digital cinema projectors with the confidence that comes from NEC’s award-winning fault tolerant server technology. Utilizing high-speed fibre channel connectivity, exhibitors can now minimize the transfer time of reassigning films for all screens of a megaplex and guarantee continuous presentation quality to their audiences.

NEC designed its digital cinema system to deliver simple megaplex and presentation management in addition to seamless integration at a competitive price. The NEC STARUS megaplex-wide digital cinema system deployment is the first and only complete solution available from a single vendor for theatres.
NEC Digital Cinema Contacts: North America and South America
NEC Display Solutions of America 
www.necdisplay.com 
Phone: 630-467-3000 

Jeff Kaplan
NEC Digital Cinema
Phone:214-632-8089
jkaplan@necdisplay.com

Marketing: Danielle Moore
Channel Marketing Manager
Phone: 630-467-3309
dmoore@necdisplay.com

Public Relations: Kathy Errera
Digital Marketing Specialist
Phone:630-467-4367
kerrera@necdisplay.com

Europe, Middle East, Africa
NEC Display Solutions Europe Gmbh 
http://www.nec-display-solutions.com/p/hq/en/home.xhtml 
Phone: 49(0)89-99 6990 

Public Relations: Ann Kjellser 
PR Manager EMEA 
Phone: 46 72 162 8719 

Sales: Mark Kendall 
Senior Manager, Digital Cinema 
Phone: 44 118 969-1352 

Marketing: Gerd Kaiser 
Product line manager, Large Venue Projectors 
Phone: 49(0)89 99 699-623 

Japan
NEC Display Solutions, Ltd. 
http://www.nec-display.com/jp/projector.html 
Phone : 0120-610-161 (Customer Support Center) 
      *9:00-18:00 except Saturday/Sunday/National holidays 

China
NEC Solutions (China) Co., Ltd. 
http://cn.nec.com/ 
Phone  +86-10-5934-2885 

Australia, New Zealand
NEC Australia Pty Ltd 
Phone: +61 3 9262 1111 
http://au.nec.com/ 

Thailand, Malaysia, Philippines, Vietnam, Myanmar, Kambodia, Brunei
Goldenduck Group 
Phone:  +66 2887 8807 
http://www.goldenduckgroup.com/ 

Hong Kong, Macau, Taiwan
Strong Westrex, Inc. 
Phone: +852 2827 8289 
http://www.strong-world.com/ 

India, Sri Lanka, Pakistan, Bangladesh, Nepal
Real Image Media Technologies Pvt. Ltd. 
Phone: +91 44 42041505 
http://www.realimage.com/ 

South Korea
Hyosung ITX Co., Ltd. 
Phone: +82 2 2102 8591 
http://www.hyosungitx.com/ 

*Web Site of NEC DLP Cinema Projectors 
http://www.nec-display.com/ap/en_projector/dlpcinema/index.html 
 
NEC Digital Cinema Links
Logo: NEC Digital Cinema About NEC Digital Cinema: Combining advanced DLP Cinema® projectors with reliable multiplex and screen servers, NEC Display Solutions’ Digital Cinema Projector Series offers the most comprehensive digital cinema solution on the market today. These 3D-capable models enable theaters to deliver stunning digital images regardless of screen size, while simplifying theater management and reducing costs. All of NEC's digital cinema projectors meet DCI specifications for performance and reliability, meeting the requirements of today’s cinema industry. NEC also offers full digital signage solutions, highlighted by its award-winning 32”-98” LCD displays, multimedia projectors and desktop monitors for lobbies, concessions and concourses. NEC Digital Cinema Directory page NEC Digital Cinema Web Site About NEC Corporation: NEC Corporation is a leader in the integration of IT and network technologies that benefit businesses and people around the world. By providing a combination of products and solutions that cross utilize the company's experience and global resources, NEC's advanced technologies meet the complex and ever-changing needs of its customers. NEC brings more than 100 years of expertise in technological innovation to empower people, businesses and society. For more information, visit NEC at www.nec.com. The NEC Group globally provides "Solutions for Society" that promote the safety, security, efficiency and equality of society. Under the company's corporate message of "Orchestrating a brighter world," NEC aims to help solve a wide range of challenging issues and to create new social value for the changing world of tomorrow. NEC Corporation Directory page

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