RANCHO CORDOVA, Calif—Mar 8, 2005
NEC Solutions America Expands Media Solutions Division; Names
Director of Digital Cinema Projector Sales and Manager of Digital Cinema
NEC Solutions (America),
Inc., a premier provider of integrated solutions for the Connected Enterprise in
North America, expanded the management team of its Media Solutions Division, by
today announcing the appointment of digital projection veterans Peter Nicholas
as director of digital cinema projector sales, and Robert Lelle as manager of
digital cinema engineering.
Both appointments underscore NEC Solutions America's continued commitment to
delivering high quality and cost-effective digital media solutions. The Media
Solutions Division leverages NEC's world-class expertise in visual display and
server products, and integration services to develop specialized, turnkey
solutions for the delivery and management of digital content.
"We are pleased to continue to build on the wealth of veteran experience already
at NEC as we continue to enhance and deliver our digital media solutions," said
Kurt Schwenk, director of Media Solutions, NEC Solutions America. "Peter and Bob
bring an impressive breadth of experience in the digital cinema industry, which
complements the extensive knowledge of digital media business and technical
requirements in the Media Solutions Division already focused on serving
exhibitors in North America."
Peter Nicholas will oversee sales of NEC's STAR*Beam(TM) DLP Cinema(R) projector
product line, including the STAR*Beam iS8 projector and STAR*Beam iS15
projector, as well as future DLP Cinema projector offerings. Bob Lelle will
manage the engineering development of NEC's industry-leading STARUS(TM) digital
cinema system including the STAR*Cor(TM) multiplex server, the STAR*Show(TM)
screen servers, and the STAR*Beam DLP Cinema projectors.
Nicholas previously worked for Digital Projection International (DPI), most
recently as the director of digital cinema sales and marketing for the Americas,
where he was instrumental in developing the company's digital cinema business
"NEC Solutions America has firmly planted a stake in the ground with respect to
the delivery of true, digital cinema solutions," said Peter Nicholas, director
of digital cinema projector sales, Media Solutions Division of NEC Solutions
America. "NEC has become an industry-leading and truly innovative one-stop shop
for supplying and deploying digital cinema solutions for nearly any
Lelle brings to NEC 13 years of expert technical knowledge of areas related to
digital cinema applications engineering, video systems, and systems integration.
Prior to NEC as cinema applications engineer for DPI, Lelle served as the
primary technical resource in North America responsible for supporting the
marketing and sales of digital cinema projectors into the post-production and