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Kortrijk, Belgium—Oct 19, 2011

Barco's Auro-3D® 11.1 Cinema Audio Format Selected By Lucasfilm Ltd. for the Release of 'Red Tails'

Barco, Guinness World Record holder for the brightest digital cinema projector, announced today that industry icon Lucasfilm Ltd. has embraced the Auro-3D® 11.1 audio format for the commercial release of Lucasfilm's latest movie 'Red Tails', slated for release on 20 January, 2012. Auro-3D® allows the creative forces behind today's most successful films to envelop the audience in rich realistic sound for a more compelling motion picture experience.

Auro-3D®, powered by Barco and Auro Technologies, is a revolutionary sound system designed along three spatial axes (width, depth and height) rather than the two axes as found in traditional surround sound. The full Auro-3D® speaker layout is defined for up to 13.1 channels, with 11.1 being the current ideal solution for environments such as commercial movie theaters. As Auro-3D® technology is compatible with existing formats, standards and distribution mechanisms, only a minimal hardware and installation investment is required to upgrade from traditional 5.1 to the Auro-3D® 11.1 audio format. 

“When we first heard demonstrations of what the Auro-3D® 11.1 audio format is capable of, it gave us great ideas for new possibilities in story telling,” states Rick McCallum, Producer for 'Red Tails'. “'Red Tails' is about combat pilots, and sound from all around will surely boost the overall movie experience – so it's an ideal film to be mixed in 11.1 with the most realistic effects ever heard in commercial cinema.” 

“We were incredibly excited to have the opportunity and privilege to work with Lucasfilm Ltd. and Skywalker Sound on the release of 'Red Tails' in the Auro-3D® 11.1 audio format,” remarks Brian Claypool, Senior Director Strategic Business Development at Barco. “In addition, having Skywalker Sound install Auro-3D® in the world's most utilized mixing facility to support our Auro-3D® 11.1 audio format was indeed a great honor and we look forward to engaging more visionary talent in the creation of 11.1 soundtracks at Skywalker Sound.”

'Red Tails' - produced by Rick McCallum, directed by Anthony Hemingway and executively produced by George Lucas - is an action-drama film based on the Tuskegee Airmen, a group of African-American combat pilots during World War II. 

About Skywalker Sound 
Skywalker Sound is one of the largest, most versatile full-service audio post-production companies in the industry. Feature production credits include sound design and audio post-production for a varied slate of films from all corners of the film industry. In addition to feature film post-production and sound design, the Skywalker Sound scoring stage has recorded a wide variety of artists and projects – from rock bands and symphonies to commercials, theme park rides, film scores and video games. 

About Auro Technologies 
Auro Technologies (www.auro-3d.com; www.auro-technologies.com) is a spin-off of the Galaxy Studios Group and owner of the Auro-3D® Technology Suite. The Auro-3D® system is designed by Wilfried Van Baelen, founder of Galaxy Studios. Galaxy Studios is worldwide renowned for its state-of-the-art leadership in audio innovation for music and film sound. The Auro-3D® suite offers ground-breaking, easy-to-use and unprecedented levels of sound reproduction capabilities to the professional, automotive, broadcast and consumer electronics (such as gaming, smartphones, multimedia PC, notebooks, tablets, audio players, digital TV, media libraries and packaged media) markets. 



About Barco: Barco designs technology to enable bright outcomes around the world. Seeing beyond the image, we develop visualization and collaboration solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). In 2017, we realized sales of 1.085 billion euro. We have a team of 3,600 employees, located in 90 countries, whose passion for technology is captured in 400 granted patents.

Barco is one of three licencees of Texas Instruments DLP Cinema™ technology. TI developed DLP Cinema™ technology working in close cooperation with Barco and others in the movie industry, to develop Cinema Projector and support systems based on DMD™ technology, to meet the requirement of studios, film distributors and exhibitors alike.
Barco Directory page About Lucasfilm Ltd.: Lucasfilm Ltd. is one of the world's leading film and entertainment companies. Founded by George Lucas in 1971, it is a privately held, fully integrated entertainment company. In addition to its motion-picture and television production operations, the company's global activities include Industrial Light & Magic, Skywalker Sound, LucasArts, Lucas Licensing, Lucasfilm animation and Lucasfilm digital. Lucasfilm Ltd. Directory page
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