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Hong Kong—Dec 14, 2017

Barco Receives the Technology Innovator Award at CineAsia 2017

At a reception at the end of the 23rd edition of CineAsia 2017 in Hong Kong, key players in the cinema industry were awarded for significant contributions over the previous year. Barco was saluted as the Technology Innovator of the Year. 
 
Cinema exhibitors find themselves in an exciting but competitive position as audience habits continue to change. To keep up, exhibitors must constantly innovate to consolidate existing audiences and also grow new ones through exciting new experiences. This is the context in which Barco was saluted at the recent CineAsia conference with the Technology Innovator of the Year award.

Improving the experience, reducing costs
Barco has been a technology leader in laser projection for a number of years, creating innovative and patented solutions that meet three core goals:
  • superior image quality from 5,000 to 35,000 lumens;
  • lower total cost of ownership;
  • and greatly reduced operating expenses for 10 years.
The cornerstone of the company is an absolute passion for developing the finest technology and turning it into products that significantly improve the viewing experience while lowering operating costs. To achieve this, the company calls on the customers themselves at key stages of the development to ensure that their specific needs are comprehensively addressed.

Covering every need
Barco’s projectors cover the complete spectrum of cinemas, from Smart Laser projectors for small to medium screens up to premium Flagship Laser projectors that offer outstanding 2D & 3D brightness, high contrast, uniformity, and superior color performance. These solutions have met with an enthusiastic response from the industry. In addition to equipping a vast number of cinemas worldwide with individual projectors, Barco has helped a total of 100 theater complexes to go all-laser, the most recent including MBO in Malaysia and Golden Village in Singapore.

The award was accepted at a special reception by Senior VP Entertainment Wim Buyens: “Given that this is exactly what we try to achieve, we are particularly proud to be recognized as Technology Innovator of the Year! It’s a recognition of everything we stand for. Technological innovation has been part of our DNA for over 80 years. It’s what has brought us to where we are today. We’ve been pioneering with numerous industry firsts ever since the early days of digital cinema. And our passionate people and constant drive for innovation will keep on paving the way for the future of the business.”

About CineAsia
At CineAsia, attendees get the chance to hear about the current trends and new state-of-the-art technologies in the motion picture industry. Nowhere else in Asia can you accomplish as much to sustain, and help grow the business in the year to come. Cinema exhibition, distribution, and motion picture industry colleagues network and see product presentations and screenings of major Hollywood films soon to be released in Asia. Attendees also get the opportunity to visit the Trade Show where they find the latest equipment, products, and technologies to help make theaters a must-attend destination.
Barco Contacts:

Camille Burch Camille Burch
Press and PR contact Americas
Barco n.v.
Telephone +1 678 584 2379
camille.burch@barco.com


Stephanie Vlegels Stephanie Vlegels
Press and PR contact EMEA
Barco nv
Telephone +32 56 36 81 66
stephanie.vlegels@barco.com


Vickie Yueh Vickie Yueh
Press and PR contact APAC & GRC
Barco nv
Telephone +886 2 8771 0228
vickie.yueh@barco.com

Logo: Barco Digital Cinema About Barco Digital Cinema: Barco designs technology to enable bright outcomes around the world. Seeing beyond the image, we develop sight, sound, and sharing solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). In 2016, we realized sales of 1.102 billion euro. We have a team of 3,500 employees, located in 90 countries, whose passion for technology is captured in 400 granted patents.

Barco is one of three licencees of Texas Instruments DLP Cinema™ technology. TI developed DLP Cinema™ technology working in close cooperation with Barco and others in the movie industry, to develop Cinema Projector and support systems based on DMD™ technology, to meet the requirement of studios, film distributors and exhibitors alike.
Barco Digital Cinema Directory page Barco Digital Cinema Web Site
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Jun 20, 2017 Barco Details Traction of Laser Roll-Out: Growing Number of Cinema Exhibitors Trust Barco Laser Projection to Deliver Amazing Movie Experiences While Reducing Operating Costs
Jun 19, 2017 Coca-Cola joins Barco Lobby Experience at CineEurope
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Apr 20, 2017 Futureworks (India) Joins the Revolution By Trusting in Barco 4K Cinema
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Mar 30, 2017 CMX Opens First All-Laser Illuminated Theater on the US East Coast with Barco Smart Laser Cinema Projectors
Mar 29, 2017 The Recall, Starring Wesley Snipes, Set to Premiere on June 2nd in Barco Escape Theaters Across North America
Mar 28, 2017 Lotte Cinema (South Korea) Illuminates the World’s Biggest Screen with Flagship Laser Projection By Barco
Mar 28, 2017 Central Cinema Brings Smart Laser Cinema Experience to Japanese Audiences
Mar 27, 2017 Barco Leads Global Movement to All-Laser Projection for Cinema, Driving Industry’s Adoption of the Technology as the New Standard in Movie Exhibition
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