Cinema Technology Dec. 12, 2018
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Sponsors



CES+ is the premier partner in cinema solutions. For the past 35 years has been a pioneer delivering innovative first-in-market technology and will revolutionize the industry with his one-of-a-kind Cinema-as-a-Service solution offering to become the disruptive facilitator of the evolution of the modern movie theater operation. CES+ is headquartered in Miami, Florida, and serves clients globally.




Cinionic is transforming cinema, providing comprehensive WOW entertainment solutions to movie exhibitors across the globe. We help turn imagination into reality and ensure peace of mind for our customers by offering innovative services and flexible use of capital for a new era. Combining the technology expertise and heritage of our partners, Cinionic powers exceptional experiences across the entire theater to engage visitors at multiple touchpoints in their cinema journey. 



USHIO manufactures the highest-quality digital cinema projection bulbs available. USHIO xenon short-arc lamps boast a spectrum that is closer to natural sunlight than that of any other artificial light source. In addition to commercializing products for search and spot lights, which demand precise, powerful white beam lamps, USHIO became the first in the world to develop a xenon short-arc lamp exclusively for large scale, theater-use movie projectors.



Dolby Laboratories develops and delivers products and technologies that make the entertainment experience more realistic and immersive. For four decades Dolby has been at the forefront of defining high-quality audio and surround sound in cinema, broadcast, home audio systems, cars, DVDs, headphones, games, televisions, and personal computers. Based in San Francisco with European headquarters in England, the company has entertainment industry liaison offices in New York and Los Angeles, and licensing liaison offices in London, Shanghai, Beijing, Hong Kong, and Tokyo.



Moving Image Technologies manufacturers and markets a full complement of cinema exhibition equipment and services to support the industry’s transition to digital cinema, including: custom engineering, systems design, integration, digital technology solutions for 3D, digital cinema, pre-feature on-screen advertising and components. Moving Image Technologies’ mission is to have the most talented, passionate people in cinema working to provide the best presentation tools for the cinema exhibition industry.



Bardan Cinema has been a leader in cinema equipment sales in Latin America and the Caribbean for over 40 years. With a well-established reputation and broad customer base that spans independent boutique theaters to large multiplexes, Bardan provides total solutions and services ranging from cinema design, equipment sales, installation, monitoring and VPF implementation. In collaboration with D-Cinema NOC, Bardan now offers comprehensive 24/7/365 proactive monitoring and remote support to exhibitors throughout the region.



Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.



Unique X, Based in the UK, is a new brand for the future of digital cinema, providing intelligent autonomous solutions and content services.  Unique X operates in 65 countries globally. To date, more than 70 million GB of data have been transferred, and over 60 million advertising playlists have been delivered. Solutions include RosettaBridge TMS, RosettaNet Estate Management System, Movie Transit (DCP Content Delivery Network), Basekey (KDM management), RosettaPOS (Point of Sale), RosettaLive (Event Streaming) and our pre-show products of Advertising Accord, Ad Transit and Smart Trailering.



QSC Cinema is the global leader in signal processing, power amplifiers, and loudspeakers for all cinema applications. Our “SystemSynergy” design approach ensures that the entire system, from source to sound, delivers an audio experience as intended by the filmmakers. Beyond cinema audio for the movies, QSC also provides complete audio systems with network control and monitoring for other areas in the cinema entertainment complex, such as lobbies, concession, food service, arcades, and bowling centers.



Qube Cinema is committed to creating a seamless world of Digital Cinema with products that are innovative, powerful, reliable and cost-effective. Qube Cinema is a company with a passion for cinema and a thorough understanding of film, video, audio and computer technology along with vast experience in the production, post-production and exhibition industries - a unique combination of expertise that has helped in the development of the company's digital cinema technology.



Sony Digital Cinema 4K gives audiences an entertainment experience they’ll never forget in 2D or 3D. There’s a complete family of Sony 4K projection systems to suit every cinema operator, from small boutique screens to the largest multiplex. All our easy-to-use projectors deliver 4K resolution images that viewers love, bursting with rich colour and industry-leading 8000:1 average contrast ratio. Sony’s SRX-R500 series of projectors are also HDR-ready, meeting brightness and contrast requirements for screening the latest 4K movies mastered for High Dynamic Range presentation. Spectacular 4K images are matched by impressively low running costs. The long-lasting HPM multi-lamp array in all our SRX-R500 Series projectors is more energy efficient than traditional Xenon lamps, reducing routine maintenance and cutting the risk of revenue-threatening dark screens. A compelling choice for the big screens, our Premium Large Format (PLF) projection solution outshines costly first generation laser systems, with unrivalled 4K picture quality at light levels up to 60,000 lumens.

 





DCIP is the largest digital cinema integrator in the world and provides industry leading software and management solutions to exhibitors and distributors. 

Cinergy is an enterprise suite of tools that helps you track, monitor, and efficiently manage cinema operations in one centralized platform.




NEC Display Solutions’ Digital Cinema Projector Series offers the most comprehensive digital cinema solution on the market today. These 3D-capable models enable theaters to deliver stunning digital images regardless of screen size, while simplifying theater management and reducing costs. All of NEC's digital cinema projectors meet DCI specifications for performance and reliability, meeting the requirements of today’s cinema industry. NEC also offers full digital signage solutions, highlighted by its award-winning 32”-98” LCD displays, multimedia projectors and desktop monitors for lobbies, concessions and concourses.



GDC Technology Limited is a digital cinema solutions provider. GDC Technology develops, manufactures and sells digital cinema servers, content storage systems, theatre management systems and network operations center software for digital cinema. In addition, GDC is the appointed worldwide certification services agent, with exclusivity in Asia to certify DTS:X immersive sound auditoriums for DTS, Inc. GDC also provides a suite of digital cinema products and services, including integrated projection systems, 3D products, projector lamps and silver screens. GDC's subsidiary, GDC Digital Cinema Network Limited, manages VPF for approximately 5,000 theater screens and 250 motion picture distributors worldwide.



Cielo is true proactive monitoring and support. Customers can access Cielo from any device connected to the internet, giving them the freedom to manage the customer experience outside the confines of their offices. Customers have circuit wide visibility into their theater operations so they are able to solve problems more efficiently.



Arts Alliance Media (AAM) is a global leader in digital cinema software and services,  offering cutting-edge solutions in software as well as installation, maintenance and support across the cinema ecosystem.

Industry



The Inter-Society for the Enhancement of Cinema Presentation, Inc. promotes interactive dialogue and information exchange between cinema-related entities with the goal of resolving issues affecting the overall cinema presentation. Founded in 1978 by Eastman Kodak VP Ken Mason, membership is composed of its four charter trade organizations - International Cinema Technology Association (ICTA), the Motion Picture Association of America (MPAA), the National Association of Theatre Owners (NATO), and the Society of Motion Picture and Television Engineers (SMPTE) - along with over 40 member companies, made up of trade organizations, motion picture studios, exhibition companies, manufacturers, technical consultants, and other industry stakeholders.
 




For more than a century, the people of SMPTE (pronounced “simp-tee”) have sorted out the details of many significant advances in media and entertainment technology, from the introduction of “talkies” and color television to HD and UHD (4K, 8K) TV. Since its founding in 1916, SMPTE has received an Oscar® and multiple Emmy® Awards for its work in advancing moving-imagery engineering across the industry. 



The EDCF is a not-for-profit voluntary organisation that aims to act as a "Forum" to discuss key issues surrounding Digital Cinema in Europe. The purpose of EDCF is to provide a basis of common understanding across all European territories of the business and technical matters of digital cinema. 



The International Cinema Technology Association is a global network of professionals in the motion picture industry. Members of the ICTA are those companies that manufacture, service and create the equipment that goes into movie theatres. Our members are on the cutting edge of new technologies and have been the driving force in digital, 3D, immersive sound systems, high frame rates and lasers. The ICTA promotes technological advancements in the motion picture industry through educational seminars and programs. The ICTA logo stands for excellence and professionalism and when on a member’s letterhead signifies that the company is reliable, competent and committed.

Shows & Events



CineAsia 2018, held at the Hong Kong Convention & Exhibition Centre on December 10-13, 2018.  Attendees will get the chance to hear about the current trends and new state-of-the-art technologies in the motion picture industry. Nowhere else in Asia can you accomplish as much in a short period of time to sustain, and help grow, your business in the year to come. Join your cinema exhibition, distribution, and motion picture industry colleagues to network; and see product presentations and screenings of major Hollywood films soon to be released in Asia. Attendees will also get the opportunity to visit the Trade Show where you will find the latest equipment, products, and technologies to help make your theatre a must-attend destination.





CinemaCon, held April 1-4 2019 at Caesars Palace in Las Vegas, is expected play host to more than 6,000 motion picture theater industry professionals. Since taking its first step in 2011, CinemaCon has evolved and grown to become the largest and most important gathering for the worldwide motion picture theater industry. CinemaCon is truly a global event attracting attendees from more than 80 countries.


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El Segundo, Calif.—Jun 8, 2012

How Technology is Changing the Movie Theater Business

Little Hobbits seem to have a big impact—not only in the mythology of Middle Earth, but in the real world, where the release of the much-anticipated film “The Hobbit” is expected to bring major changes to the movie theater business, potentially requiring new investments in digital projection technology in order to support the film’s higher frame rates.

The frame rate issue is just one of several challenges for the global movie theater business presented by the ascendance of digital cinema technology, according to an IHS Screen Digest Cinema Intelligence Service report from information and analytics provider IHS (NYSE: IHS).

Digital cinema is rapidly replacing 35mm and made up the majority format on global screens for the first time last year. The number of digital cinema screens in 2011 reached 63,825, equivalent to 51.5 percent of global screens. Growth was hefty, with last year’s overall numbers up 82 percent from 35,070 screens in 2010.

The rate of digital expansion last year ranged from 92 percent in the Asia-Pacific territory to approximately 66 percent in the Middle East-Africa market, as shown in the figure below.

“As a result of the shift to digital cinema, many changes are rapidly sweeping across the industry, presenting new challenges and opportunities in the exhibition and distribution of movies,” said David Hancock, senior principal analyst for cinema at IHS. “With digital cinema leading the market, the full effects of this disruptive technology now are being felt across the board by film exhibitors, distributors and a range of affiliated industries. The most pressing technology issue is higher frame rates—now a matter of concern due to the December 2012 release of ‘The Hobbit’ by director Peter Jackson.”

Cinemas will require an upgrade to the projector to be able to play the film—which was shot at 48 frames per second instead of the conventional 24 frames. About 50,000 screens equipped with Series 2 and Sony projectors potentially will be able to show the movie, but time and money will still be required for the upgrade. Another leading director, James Cameron, is in the process of producing follow-ups to “Avatar” at the even higher rate of 60 frames per second.
 
Laser focus
A second looming technology issue is laser illumination, which will move ahead initially through the retrofitting of existing lamphouses, and then move onto laser-illuminated projectors in the longer term.

The established digital cinema projection companies and a private company, Laser Light Engines, is driving interest in this area, which could significantly reduce the projector’s cost of ownership as well as providing the extra light sometimes needed for good quality 3D presentation.

Cinema sound is also back on the agenda, shifting from channel-based sound systems such as 5.1 and 7.1 into so-called immersive sound—effectively object-based soundtracks that can be mixed more flexibly. Dolby, Barco, Immsound, Iosono and Illusonic 3D are the five major actors in this market, and the key as to which entities win out will be determined by the partnerships that are formed by the players, as well as by acceptance of the new system by content mixers and original creators.

On the business side, the major improvements in the past year included full conversion to digital cinema for the larger exhibitors, along with a spread of the funding group mechanism to help otherwise struggling exhibitors achieve conversion. For the latter, groups are in place or in advanced negotiations in the United Kingdom, the Netherlands, Australia, the Philippines, Brazil and Denmark—on top of the larger exhibitor groupings also working for this purpose in the United States, Canada, Japan, Australia and South Korea.
 
The end of 35mm
Along with the shift in film format, the increasing use of digital cinema equipment has resulted in plunging demand for 35mm prints. At its peak, film distribution used approximately 13 billion feet of film a year—equivalent to a trip to the moon and back five times. That amount began to decline sharply in 2010, and the industry this year will use closer to 4 or 5 billion feet for distribution purposes.

Also contributing to declining demand for 35mm prints is the rising cost of silver, a key material for film processing. The price of silver has climbed from a stable $5 an ounce for almost two decades to around $25 an ounce in 2012, even hitting a high of $50 at one point.

Such developments involving the change in film format are having an impact across the entire value chain including film distributors; film stock suppliers such as Kodak, Fuji and Agfa; and film processing entities such as Deluxe, Technicolor and other film labs. Already, mainstream use of 35mm is projected to cease in the United States and other major markets by the end of next year, with global cutoff likely to happen by the end of 2015.

For many players in the digital cinema space, the focus at present is turning to the second phase of digital cinema conversion: distribution. The industry assumption for the medium to long term is based on satellite delivery of content, but competition may emerge from terrestrial networks, especially as the cost of higher-speed broadband networks decreases over time.

About IHS Screen Digest: Screen Digest is the pre-eminent firm of industry analysts covering global media markets including film, television, broadband media, mobile media, cinema, home entertainment, gaming, and advertising. In November 2010, Screen Digest Limited was acquired by US research company iSuppli Corporation who were subsequently acquired by IHS, one of the biggest providers of market research and insight globally. Together IHS Screen Digest and IHS iSuppli offer the most complete and insightful analysis of the global technology, media and telecommunications (TMT) sector. IHS Screen Digest Directory page

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