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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

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Shanghai—Jun 13, 2014

Christie Unveils World’s First Permanent Commercial High-Brightness Laser Projection System in Shanghai

Christie®, the industry-preferred brand in the digital cinema projection market, today announced the unveiling of the world’s first permanent commercial pure laser projection system installed at the prestigious Shanghai Film Art Center on June 13, 2014.
  
The Shanghai Film Art Center, the first cineplex to be built in China, has just installed the Oriental Mega Screen and is equipped with state-of-the-art equipment and amenities. The installation of Christie’s laser projection system at this facility is a clear indication that high-brightness laser projection technology is officially ready to enter commercial operations. Having successfully demonstrated high powered laser projection systems at numerous industry events for the past two years, including the world’s first commercial laser engagement in 2013, Christie has once again accomplished the pioneering feat of placing this groundbreaking projection technology permanently within the reach of the mass audience.
 
Laser Projection Redefines 3D Cinema
As the pioneer and leader in laser projection technology, Christie is in constant pursuit of maximum brightness and the most realistic color reproduction. Through continuous research and innovation, Christie’s industry-leading products and solutions have time and again captivated and amazed audiences around the world, and constantly elevate the audiovisual experience to new heights. Christie laser projectors will provide industry-leading brightness of up to 72,000 lumens per projector head, wider color gamut capabilities, higher contrast, and dramatically reduced maintenance requirements, resulting in a better experience for all applications.
 
With a maximum brightness of up to 72,000 lumens, Christie’s laser technology has achieved an astounding breakthrough, which completely shattered its previous record of 34,000 lumens using conventional xenon lamp technology. Not only does this greatly increase the brightness when viewing 3D content, it also further pushes the capability of high quality visuals and art forms to new heights and restores cinematic colors to its intended realism and brilliance.
 
One of the biggest advantages of Christie’s laser projection system is its scalable and upgradable architecture, which allows users to precisely select the amount of laser light needed for their screen, with the capability to simply add more laser modules in the future if they wish to increase the brightness. Moreover, using the industry-proven Christie Duo system, there is no practical limit to the amount of light that can be put on a cinema screen. For maximum reliability, Christie’s laser system features integrated cooling in each laser module to provide the right amount of cooling for the lasers that are in use. 
 
If the mechanical cooling components in one module experience a failure, then only that module goes dark, but the movie can still play very brightly with the light from other modules. Competitive architectures feature a single cooling unit, which represents a high risk, single-point of failure for the entire system.
 
Smooth Installation of World's First Commercial Laser Projector
The process of installing the world’s first commercial 4K laser projection system in Hall 1 of the Shanghai Film Art Center by Christie’s highly-proficient technical personnel has been smooth sailing. Boasting a brightness of 60,000 lumens, a contrast ratio of 3000:1, and a 1.4 gain high uniformity white screen measuring 23 meters in width, these technologies are set to deliver an unprecedented and ultimate visual experience for the audience. Christie is on track in setting a new record in the global film industry with the installation of this cutting edge laser projection system.
 
“As a pioneer in the visual display industry, Christie prides itself in the pursuit of achieving the highest in brightness and achieving the most realistic color reproduction,” said Don Shaw, senior director, Product Management, Christie.
 
“With our rich experience in the field of laser research and development, and having conducted a number of professional and commercial laser demos, Christie is able to deliver full-fledged laser technology at the Shanghai Film Art Center. The installation has been exceptionally smooth due to our longstanding expertise and practical experience in laser projection technology.”
 
Christie is the world’s first visual technologies company to receive the US FDA approval of variance allowing the sale of laser projectors for use in a cinema. 
 
Christie Leads the Way in Commercial Laser Projection
The event at the Shanghai Film Art Center showcases the capabilities of Christie’s 4K laser projection system in displaying spectacular images that redefine the cinematic experience. From the gleaming bodywork of the hottest automobiles to flying sparks from chainsaw-wielding workers, the minute details on an owl’s feathers to soaring grains of sand generated from swift motions of a shark, the crystal-clear waters of natural landscapes to glimmering lights from multiple windows of a New York skyline at night, Christie’s laser projection system elevates stunning and lifelike visuals to a whole new level.
 
Guests who attended the event are not just enthralled by this exceptional visual experience, they are also convinced that this installation marks a new milestone in cinema projection technologies. At the same time, they look forward to enjoying these breathtaking visuals at more theaters in China. The gala event concluded on a high note with the special preview of the Hollywood blockbuster film Godzilla.
 
“We are very proud to install and showcase the superiority and brilliance of the world’s first commercial laser projection system,” said Lin Yu, vice president, Christie Asia Pacific. “This revolutionary projector system will show how 3D light levels, color fidelity, image uniformity, viewing comfort, and a sense of immersion can be vastly improved, versus the conventional 3D systems found in cinemas around the world today. This heralds a new chapter in the milestones of global film technology and reinforces Christie’s position as the leader in ushering commercial theaters into a new era of high-brightness laser projection.”


Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly-owned subsidiary of Ushio Inc., Japan (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors, complete system displays, and cinema audio solutions; Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images, accompanied by awe-inspiring sound. Visit www.christiedigital.com. Christie Directory page Christie Web Site

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More Christie News:
Oct 10, 2019 Christie to Bring RGB Laser Projection and Thought Leadership to ShowEast 2019
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Christie®, a leader in creating and delivering the world’s best visual and audio experiences, will be showcasing market-leading projection solutions, as well as cinema industry thought leadership and insight at ShowEast in Fontainebleau Miami Beach, Oct. 14-17.

Oct 3, 2019 Pioneering 120fps HFR Cinema with Paramount Pictures’ Gemini Man, from Legendary Filmmaker Ang Lee
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Three-time Academy Award-winning filmmaker Ang Lee’s much anticipated new film, Paramount Pictures Gemini Man premieres on October 6th at the TCL Chinese Theatre in Los Angeles – a movie palace situated on the Hollywood Walk of Fame. This historic location serves as the perfect showcase for a film that stretches technological boundaries by being produced in 4K resolution, 3D, and shot at a high frame rate (HFR) of 120 fps (frames per second).

Sep 9, 2019 Sree Kalidas M-Plex chooses Christie RealLaser RGB laser cinema projectors and Vive Audio for its new multiplex in Kerala
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Christie® is pleased to announce that Sree Kalidas M-Plex has become the first cinema complex in the southern Indian state of Kerala to deploy its next-generation cinema projectors featuring Christie RealLaser™ illumination and Vive Audio™.

Aug 21, 2019 CGV Invests in 94 Christie RealLaser RGB Pure Laser Cinema Projectors for Multiplexes in South Korea
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Christie® is pleased to announce that CGV, the largest multiplex cinema chain in South Korea, has acquired 94 units of Christie’s next-generation, RGB pure laser cinema projectors featuring Christie RealLaser™ illumination technology.

Aug 15, 2019 Christie Demonstrates Capabilities of RealLaser RGB Pure Laser Cinema Projectors at BIRTV
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Christie’s RealLaser™ RGB pure laser cinema projectors, chosen by cinema leaders and filmmakers globally, will be shown at the Beijing International Radio, TV & Film Exhibition (BIRTV), taking place at the China International Exhibition Center, August 21-24.

Aug 8, 2019 Christie honored with ICTA’s Teddy Award for Manufacturer of the Year
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Christie® is pleased to announce it has earned the International Cinema Technology Association (ICTA) Teddy Award as Manufacturer of the Year.

Aug 7, 2019 Cinema Sunshine chooses Christie’s RealLaser family of RGB laser cinema projectors and Vive Audio for its new flagship multiplex in Tokyo
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Christie® is pleased to announce that Cinema Sunshine has deployed Christie’s next-generation cinema projectors featuring Christie RealLaser™ illumination and Vive Audio™ in its new flagship cinema complex in Tokyo.

Aug 1, 2019 Christie Continues Strong Partnership as Big Cine Expo 2019’s Official Technology Partner for Fourth Consecutive Year
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Christie®, a leader in creating and delivering the world’s best visual and audio experiences, is pleased to continue its association with Big Cine Expo 2019 by serving as the event’s official technology partner for the fourth consecutive year.

Jul 17, 2019 Moscow’s Most Cutting-Edge Summer Cinema Opens its New Season with Equipment from Christie
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Every year, the onset of summer brings swarms of Muscovites into the city’s parks. Aside from nature, festivals, and ice cream, this summer one of Moscow’s central green zones, Gorky Park, will be offering visitors the chance to partake in the most important of the arts at the Garage Museum of Modern Art’s refurbished Garage Screen summer cinema.

Jul 15, 2019 Christie Cinema Asia Appoints New Executive Director for Greater China
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Christie®, a leader in creating and sharing the world’s best visual and audio experiences, is pleased to announce the appointment of Peter Chen as Executive Director of Sales, Cinema, Greater China, at Christie Digital Systems (China) with effect from today.

Jul 11, 2019 Christie Cinema Asia Appoints New Senior Sales Manager for Korea
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Christie®, a leader in creating and sharing the world’s best visual and audio experiences, is pleased to announce the appointment of Eric Shim as Senior Sales Manager – Cinema (Korea), reporting to Han Kim, Senior Cinema Sales Director, Asia Pacific.

Jul 10, 2019 CJ 4DPLEX and Christie Partnering to Expand 4DX and ScreenX Across the U.S.
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CJ 4DPLEX (www.cj4dx.com), the world’s leading cinema technology company, announced today a new partnership with Christie, where the two companies work to identify new opportunities for ScreenX and 4DX solutions expanding the network across the exhibition landscape in the U.S.

Jun 20, 2019 Christie Signs Major Global Reseller Agreement with Arts Alliance Media
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Christie officially announced a worldwide* reseller agreement with Arts Alliance Media (AAM), the global leader in digital cinema software and services. The agreement will see Christie offering AAM’s full range of integrated theatre management software and services to its wide-reaching exhibitor base, and further strengthen Christie’s position as the pre-eminent cinema solutions and expertise provider.

Jun 18, 2019 More Than One Thousand Christie Cinema Projectors Earmarked for Cineworld Auditoriums, Beginning with Rollout to Regal Screens in the United States
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Christie® is pleased to announce that Cineworld Group – the world’s second largest cinema exhibitor – has signed an agreement to acquire more than 1,000 of Christie’s next-generation, RGB pure laser cinema projectors featuring Christie RealLaser™ illumination technology.

Jun 16, 2019 Christie Delivers Visually-Engaging Cinema Solutions at the Shanghai International Film Festival
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Christie®, a leader in creating and delivering the world’s best visual and audio experiences, is delighted to continue its longstanding partnership with the Shanghai International Film Festival (SIFF) by serving as the event’s exclusive cinema projection partner for the 11th consecutive year.

Jun 13, 2019 Christie Unveils New Lower-Cost RGB RealLaser Projector for Smaller Cinema Screens
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Christie® is showcasing its newest addition to the CineLife™ Series – the Christie CP2309-RGB projector featuring RealLaser™ illumination technology at CineEurope 2019 in Barcelona June 17-20. Also debuting is the Christie Vive Audio LA3i loudspeaker and previews of Christie’s CP4450-RGB demonstrating its technology capabilities for the PLF spectrum cinema.

Jun 6, 2019 Christie Cinema Projection and Vive Audio at Procinal Carnaval, Colombia’s Newest Multiplex
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Christie® is pleased to announce that Colombian chain Cinemas Procinal has just opened a new seven-screen multiplex in the city of Barranquilla, featuring Christie Vive Audio™ and Christie digital cinema projection throughout. CES+ (Cinema Equipment & Supplies) carried out the installation.

Jun 3, 2019 Christie Wows Audiences at the Mexican Comic Convention with its RealLaser™ Projection Technology
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Christie® was the projection partner at Conque 2019, Mexico’s biggest comics and entertainment event, for the second year running. Held recently at the Congress Centre in the city of Querétaro, the event’s main auditorium was kitted out with a Christie CP4325-RGB pure laser projector using RealLaser™ technology.

May 14, 2019 Christie Ensures the Content Shines at Europe’s Most Glamorous Film Festival
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Christie® is once again delighted to be the projection technology partner for the Cannes Film Festival. For the 2019 festival, which runs May 14-25, Christie supplied 36 digital cinema projectors from across its Solaria™ Series, and accessories. It is the 13th year that Christie has supported the event.

Apr 29, 2019 Edge Content & Technology Acquires Fleet of Christie’s Next Generation RGB Pure Laser Projectors for the Australian Market
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Christie® is pleased to announce that EDGE Content & Technology, one of Australia’s leading cinema technology integrators, has acquired 52 units of Christie’s next-generation cinema projectors featuring Christie RealLaser™ illumination for deployment into Event Cinemas’ Gold Class theatres.
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