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# 1995 Gretag

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Barcelona—Jun 24, 2015

IMAX Signs First Agreement in Nigeria with Filmhouse Cinemas

Nigeria's Largest and Fastest-Growing Circuit to Bring The IMAX Experience® to Country; IMAX Continues Push into Africa Following Deals in Angola and South Africa
IMAX Corporation (NYSE:IMAX) and Filmhouse Cinemas, Nigeria's largest chain of theatres, today announced an agreement for an IMAX® theatre  to be located in a new construction project in Lagos, the nation's biggest city with a population of more than 20 million. The deal, announced at CineEurope, marks the first-ever IMAX agreement in Nigeria and West Africa. Nigeria now ranks as Africa's largest economy. Today's agreement also underscores the Company's continued expansion in Africa, where in the past year IMAX signed its first-ever deal in Angola and added four new theatres to its network in South Africa.
 
"Our mission is to establish the best movie-going experience in Nigeria. IMAX will help us realize this goal by delivering an immersive and differentiated experience previously unavailable to Nigerian moviegoers," said Kene Mkparu, CEO, Filmhouse Cinemas.  "As we continue our aggressive expansion plans, IMAX will serve as an anchor attraction in our multiplex in Lagos, redefining the premium cinema experience in Nigeria. We are proud to be the first to introduce IMAX in the country and look forward to broadening its reach."
 
"We are delighted to join forces with Filmhouse Cinemas and enter Nigeria, which represents a key strategic move for our expansion in Africa. Recent reports project that Nigeria's entertainment and media revenues will reach an estimated $8.5 billion by 2018 - more than doubling from 2013," said Andrew Cripps, President, IMAX EMEA.  "As the biggest economy on the continent and a market that is extremely under-screened, we believe that together with Filmhouse we can seize the mutual growth opportunities that exist in Nigeria and bring the world's most immersive cinematic experience to more audiences across the country."
 


About IMAX Corporation: IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with additional offices in London, Dublin, Tokyo, and Shanghai. As of September 30, 2017, there were 1,302 IMAX theatres (1,203 commercial multiplexes, 11 commercial destinations and 86 institutions) in 75 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code “HK.1970.”
IMAX Corporation Directory page About Filmhouse Cinemas Limited: The Filmhouse Limited is the no.1 cinema brand in Nigeria and the West African region with a dynamic approach to film exhibition. FilmHouse Cinemas currently has 10 cinemas and is in the process of implementing a strategic development plan to roll-out 15 more within the next two years in West Africa. The company management team has over 100 years combined cinema operation and development experience gained in England, USA, Spain and Nigeria. FilmHouse cinema’s operational style and design largely incorporates complimentary multifarious features including game arcades, ice cream cafés, food concessions, toy shops, digital cinema, 3D cinema, IMAX format, lounges and kid’s club. Filmhouse Cinemas Limited Directory page

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