Digital cinema leader Barco is thrilled to see adoption of its laser projectors expand rapidly across the world. Kinepolis Group, will soon open Europe’s first ‘all-Barco laser’ multiplex in Breda, the Netherlands. The brand-new, ten-screen Kinepolis cinema complex will feature one Barco Flagship Laser and nine Barco phosphor laser projectors.
A long-term Barco customer, Kinepolis group has always been an early adopter of Barco’s Flagship Laser projectors: in 2014, it was the first European cinema exhibitor to introduce Barco’s Flagship Laser technology.
The Kinepolis Group has been committed to providing Europe’s cinema-goers with a unique movie experience ever since its foundation. Barco has been its trusted technology provider along the way. “Just like Barco, Kinepolis Group is on a constant quest to introduce new, innovative technologies that help bring back the magic of the movies. We knew that our investment in Barco’s laser-illuminated projectors would help us bring the movie-going experience to new levels. We’ve been proven right,” said Eddy Duquenne, CEO of Kinepolis Group. Duquenne and his team have now confirmed their trust in Barco’s laser technology by going all-Barco laser in Breda.
Best possible movie-going experience + huge operational efficiencies
The largest auditorium in the Breda multiplex will feature a top-of-the-range, ultra-bright Barco Flagship Laser projector (DP4K-30L). In the other cinema rooms, Kinepolis will install five DP2K-15CLP and four 20,000-lumen DP2K-20CLP laser phosphor projectors. Duquenne: “We’ll now be able to offer the moviegoers in Breda the best possible imaging technology. More than that, the choice of Barco’s Flagship Laser and laser phosphor projector also ensures enhanced ease of use and even cost and energy savings, thanks to the absence of lamps.”
Another European première
“With our laser phosphor projectors, the Kinepolis multiplex in Breda is sure to enjoy superior image quality, while saving money due to the absence of xenon lamps. Our Flagship Laser projector, for its part, will ensure exceptional image quality at Kinepolis’ Laser Ultra theater. More than that, surveys have confirmed that moviegoers will return more often to the cinema theater for a movie in razor-sharp, laser quality. Kinepolis choice of laser was therefore also a smart one from a revenue – and marketing – point of view,” says Stijn Hendrickx, Vice President Cinema for Barco.
Wim Buyens, Barco’s Head of Entertainment, is proud to strengthen Barco’s longstanding strategic relationship with Kinepolis. “Kinepolis and Barco have always been at the forefront of cinema technology innovation. With this exciting new all-laser complex, we’re taking our engagement another step further.”