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BIRTV/Beijing—Aug 23, 2017

Christie Showcases Next-Generation RGB Pure Laser Projection Technology and Image Processing Capabilities at BIRTV

Christie®, a leader in creating and delivering the world’s best visual and audio experiences, is showcasing its highly-anticipated RGB pure laser projection technology and image processing capabilities for cinema lobbies at the Beijing International Radio, TV & Film Exhibition (BIRTV), taking place at the China International Exhibition Center, August 23-26.
 
The Christie booth at #2A233 is conducting regular live demonstrations of the next-generation direct-coupled RGB pure laser cinema projector that features an all-in-one design which eliminates the current need for sub-ambient cooling. Known as the Christie CP4325-RGB, it delivers significantly higher efficiency than lasers utilized in current cinemas. Visitors can enjoy bright and vibrant visuals of the CP4325-RGB in a custom-built internal theater at the booth, which also features the innovative Christie Vive Audio™ solution, offering rich, dynamic and detailed sound to complete the cinematic experience.
 
Also on show is a static display of the Christie Mirage 4KLH RGB pure laser projection system that wowed numerous audiences last year when it was used exclusively to screen Academy Award-winning director Ang Lee’s Billy Lynn’s Long Halftime Walk in stunning 4K, 3D, 120 fps, and 28fL. Featuring Christie TruLife™ electronics platform with an industry-leading video-processing pipeline of up to 1.2 Gigapixels per second, the Mirage 4KLH can produce up to 60,000 lumens per head, with potentially up to 120,000 lumens when two projection heads and two sets of RGB laser light sources are used (i.e., in a dual 6-Primary configuration).
 
“Projection is an important component of the complete cinema experience that Christie delivers to the global exhibitor community, as well as being a critical part of the workflow that filmmakers require to deliver immersive, awe-inspiring movies,” said Jason Pei, Deputy General Manager, Christie China. “The CP4325-RGB, which is shown for the first time at BIRTV, employs next-generation RGB pure laser devices that eliminate the need for any external cooling, drastically reducing system complexity and cost, while ensuring an impressive and reliable operational life of more than 30,000 hours to 80 percent brightness for the light source. And with its compact form factor, this projector can be easily integrated into any standard cinema booth.”
 
Lin Yu, Vice President, Christie Asia Pacific, added, “Christie continues to make great strides in RGB pure laser projection and we are pleased to demonstrate our next-generation projection technology in the form of the upcoming CP4325-RGB, which is expected to become the gold standard for laser-illuminated projection in the near future. At the same time, we are delighted to demonstrate how our image processing systems can be used in various applications – including cinema lobbies and corridors – that empower users to unleash creative possibilities to create amazing visual experiences. We are confident that our comprehensive offerings will reinforce Christie’s position as a leader in the digital cinema market.”
 
Besides projection systems, Christie has a comprehensive range of image processing and media servers, including hardware- and software-based options that empower users to create amazing visual experiences. This includes the award-winning Christie Pandoras Box media servers which are deployed at the booth to demonstrate how this cost-effective turnkey solution can perfectly unite state-of-the-art rendering technology with intuitive media and show control. The Christie Pandoras Box allows for projection onto any shape and any surface, making it the ideal choice for various applications, including utilization in cinema lobbies and immersive cinema corridors.
 

Logo: Christie About Christie: Christie Digital Systems USA, Inc. is a global visual technologies company and is a wholly-owned subsidiary of Ushio, Inc., Japan, (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors and complete system displays, Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images. Christie Directory page Christie Web Site
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Countries: China

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More Christie Press Releases: Jan 23, 2018 Yashan International Resort Hotel Selects Christie Cinema Solutions for VIP Theater Jan 8, 2018 Largest Public Cinema Chain in Brazil Selects Christie Projectors Dec 13, 2017 Hoyts Purchases Christie® CP4325-RGB Pure Laser Cinema Projectors Dec 12, 2017 Brilliance Takes Shape as Christie Delivers Cutting-Edge Cinema Solutions at Cineasia 2017 Dec 11, 2017 Premium Movie-Going Experiences Now in Reach of Mainstream Cinemas with Introduction of Christie’s Direct-Coupled RGB Pure Laser Projector Dec 6, 2017 Emagine Entertainment Growing with Christie as Technology Partner Oct 31, 2017 Christie Projectors Power the Screens for Muvix, Chile’s Newest Cinema Chain Oct 17, 2017 Christie Experiential Network Taps Times Square Strategies and MVP Interactive to Create the Largest Interactive DOOH Network in North America Oct 9, 2017 Christie Previews Next Generation CP4325-RGB Pure Laser Cinema Projector at the 72nd Australian International Movie Convention Sep 18, 2017 Centerplex in Brazil Picks Christie Cinema Projectors and Christie Vive Audio Sep 1, 2017 Showbiz Cinemas Ballarat First in Australia to Be Fully Equipped with Christie CP2208-LP Cinema Projectors Aug 31, 2017 Christie Brings Cinema to Life as Official Projection Partner of the 2017 Toronto International Film Festival Aug 25, 2017 Xinshidai MZC Cinema Chooses Christie Vive Audio for its Flagship Auditorium Aug 8, 2017 Christie Projectors At MJR Universal Grand Cinema 16 Delivers On Summer Blockbuster Season Aug 8, 2017 Christie Lights Up Big Cine Expo 2017 as Exclusive Projection Partner Jun 19, 2017 Christie Partners with Shanghai International Film Festival as Exclusive Digital Projection Partner for the Ninth Consecutive Year and Assists the Cinemas Shanghai International Film Forum and Exhibition Jun 16, 2017 First Pure RGB Laser Projector for Mainstream Cinema Exhibition Jun 15, 2017 Allure, a Christie Company, Debuts in Europe with Automated Digital Signage Content Platform for the Cinema Industry May 23, 2017 Christie 360 Experiential Studios and TCL Chinese Theatre Deliver the World’s First Permanent Projection Mapping Show on A Cinema Façade
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