Cinema Technology Feb. 04, 2023
Register & Log in
X
Sponsors



Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

Industry Partners

Shows & Events


# 1958 GE

RSS News
RSS Info About RSS

Skip Navigation LinksHome/Menu > Find News > Refresh this page
Shanghai—Apr 23, 2018

Wanda Film Holding and Christie to jointly establish Cinema Technology Center of Excellence (CTCE) research and development laboratory

CTCE in Qingdao, China to advance the art and science of movie projection and sound
Christie®, a global leader in digital cinema projection and audio technologies, announced today that it has entered into an agreement with Wanda Film Holding, a subsidiary of Wanda Group and the Asia’s largest cinema operator, to jointly establish a research and development (R&D) center for cinema technology within the Wanda Studios’ site in Qingdao, Shandong Province, China. 
 
The Wanda-Christie Cinema Technology Center of Excellence (CTCE) will be solely owned by Wanda Film Holding, with Christie as the sole partner to exclusively operate the high-tech facility for advanced R&D of digital cinema projection systems, including:
 
·         customized RGB laser projection technology for Wanda Film Holding and its global affiliates
·         RGB laser retrofit solutions for Xenon projection systems
·         cinema solutions for Wanda’s premium large format auditoriums (in the areas of projection, audio, screen and 3D/4D technology)
·         LED cinema screens
·         service solutions for network operation centers, and
·         Testing of Xenon lamps versus competitive illumination technology.
 
John Zeng, President, Wanda Film Holding, said, “We’re pleased to once again collaborate with our longstanding partner Christie to set up the CTCE at our Studios site in Qingdao. This is a landmark agreement that will elevate the relationship of both companies to new heights. I’m confident that with Christie’s strong commitment to technological innovation, particularly in RGB laser, we can achieve the objectives of staying at the forefront of cutting-edge cinema technologies and to continue providing high-quality, innovative shared experiences for our customers.”
 
“We are honored to work with Wanda Film Holding in setting up this state-of-the-art R&D facility with the common goal of exploring technology solutions to enhance the cinema experience and to ensure that the brick and mortar cinema remains consumers’ top choice for watching movies,” said Jack Kline, Chairman, President and CEO of all of Christie’s operating companies, worldwide. “This agreement is the result of the deep and mutually-satisfying relationship that both companies have embarked on for almost a decade, and which has seen productive engagements ever since. With the CTCE, we look forward to advancing our laser and illumination technologies, and continuing to put Wanda Film Holding at the forefront of the film industry across the globe.”
 
The CTCE will assist Wanda and Christie in areas such as the selection of laser/illumination technology, including guidance on choosing the best retrofit technology where appropriate for Xenon-to-RGB laser technology globally to Christie’s installed base of more than 60,000 digital cinema projectors worldwide. Additionally, the site will serve as a guide for Christie’s product development, especially for any customized products to be supplied exclusively to Wanda or any of its affiliates. Christie will also use CTCE as its primary commercial test site for all new cinema products.
 
Wanda Film Holding and Christie will officially open the CTCE at a ceremony in Wanda Studios on April 27, during which senior executives from both companies will unveil a plaque marking this new joint collaboration. The event will also be attended by officials from China’s Ministry of Science and Technology based in Qingdao.
 
Prior to this collaboration, Wanda Film Holding had signed an exclusive strategic partnership agreement with Christie to install several thousand Christie Solaria® Series 2K and 4K digital cinema projectors, as well as the Christie Vive Audio™ solution in selected theaters.
 
As well, Wanda Film Holding and Christie have embarked on initiatives in recent years to promote the technology, branding and market development of Wanda’s “Hall 9” auditoriums, some of which are equipped with Christie RGB laser projection and Vive Audio cinema sound system, such as Beijing’s CBD Wanda Plaza, Tongzhou Wanda Plaza and Shanghai’s Wujiaochang Wanda Cinema.
 


Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly owned subsidiary of Ushio Inc., Japan (JP: 6925). Christie revolutionized the movie industry with the launch of digital cinema projection, and since 1929 has embraced innovation and broken many technology barriers. From the world’s largest mega-events to the smallest applications, our technology—from advanced RGB pure laser and SDVoE technology to image processing and LED display solutions—empowers people to create the world’s best shared experiences. Visit www.christiedigital.com. Christie Directory page Christie Web Site
About Wanda Film Holding Co., Ltd:

Established in 2005, Wanda Film Holding is a subsidiary of Wanda Group. As at end 2017, it operates 463 theaters and 4,134 screens in China, and accounts for 14 percent of China’s market share in terms of box office revenue, ranking it No 1 in China. Wanda Film Holding also separately owns Hoyts Group, Australia’s second-largest cinema operator. 

Wanda Film Holding Co., Ltd Directory page

Share This Page

More Christie News:
Dec 27, 2022 Hayden Orpheum Picture Palace chooses Christie RGB pure laser projection for its iconic auditorium
Christie Logo
Christie®, a global leader in digital cinema technologies, is pleased to announce that Hayden Orpheum Picture Palace, one of the most beloved heritage cinemas in Australia, has chosen its state-of-the-art RGB pure laser projection system for the iconic auditorium – The Orpheum.

Dec 15, 2022 First European CINITY Cinema System Installations Ready for Immersive Avatar: the Way of Water Screenings
Christie Logo
A trio of European cinemas has installed the CINITY Cinema System allowing moviegoers to see Avatar: The Way of Water in superb clarity. The CINITY Cinema System, developed over a three-year period by CINITY, in collaboration with Christie®, offers creative blending of 4K, 3D, high brightness, high frame rate, high dynamic range, and wide color gamut display capabilities, paired with immersive sound.

Dec 9, 2022 Christie Demonstrates CINITY Cinema System at CineAsia 2022
Christie Logo
Christie®, a global leader in digital cinema presentation technologies, is pleased to have conducted demonstrations of the award-winning CINITY Cinema System at CineAsia 2022, which took place in Hall 8 of Icon Cineconic, True Icon Hall, Bangkok.

Dec 6, 2022 Major Cineplex Chooses Christie RGBe Series Laser Projectors to Deliver Outstanding Visuals on Smaller Screens
Christie Logo
Christie® is pleased to announce that Major Cineplex, the largest movie theatre operator in Thailand, has chosen its high-value RGBe Series laser projection system for deployment in smaller auditoriums across its circuit.

Dec 5, 2022 Christie Adds to its Lineup of RealLaser Cinema Projectors with Two New High Efficiency RGB Models and A New Xenon Workhorse
Christie Logo
Christie®, a global leader in digital cinema projection and audio technologies announces the addition of three new cinema projectors for boutique and mid-sized theatres.

Dec 1, 2022 Hemisfèric Redefines the Cinema-Going Experience with Christie CP4450-RGB
Christie Logo
The Hemisfèric, part of the cultural and scientific complex at the City of Arts and Sciences in Valencia, Spain, recently installed a Christie® CP4450-RGB pure laser cinema projector in its main theatre - the biggest of its kind in Spain, with a concave dome screen covering 900 square meters (9687 square feet) and 24 meters (79 feet) in diameter.

Nov 28, 2022 Christie to Showcase Widest Range of Cinema Solutions at CineAsia 2022
Christie Logo
Christie® is pleased to showcase its industry-leading cinema solutions designed to meet the needs of every screen size at CineAsia 2022, taking place for the first time in Thailand from December 5-8 at True Icon Hall, Bangkok.

Nov 2, 2022 BFI Upgrades Flagship Screening Theatre with Christie RGB Pure Laser and Vive Audio
Christie Logo
Christie® is pleased to announce that the British Film Institute (BFI), the UK’s leading organisation for the moving image and the owner of the world’s largest film and television archive, has installed Real|Laser™ illumination technology in its main screening room, NFT1, at its flagship venue BFI Southbank.

Oct 7, 2022 Christie Showcases Talent in RGB Pure Laser Splendour at BFI London Film Festival
Christie Logo
Christie® is pleased to announce its CP4440-RGB projector is once again the flagship projection technology at the 66th BFI London Film Festival (LFF) in partnership with American Express, running 5th – 16th October 2022.

Sep 8, 2022 Christie Celebrates 22 Years of Partnership with TIFF
Christie Logo
Christie® returns as the Official Digital Projection Partner of the Toronto International Film Festival® (TIFF), from September 8-18, welcoming back audiences to celebrate the best of Canadian and international cinema in person with screenings, special events and industry conference sessions.
©Copyright 2003 - 2023 WHMCC, LLC .
| Contact | Terms of Service | Privacy Policy
All rights reserved.
banner