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DTS:X transports you into a new dimension of sound immersion by delivering truly captivating entertainment experiences. Be prepared -- this improved lifelike immersion and heightened realism makes horror movies scarier, comedies more laugh-out-loud, and car chase scenes even more intense. Movies are being shown with DTS:X sound at an ever-growing number of theaters in the U.S., China and Europe.





GDC Technology is a leading manufacturer and provider of cinema equipment and solutions including cinema automation systems, cinema servers, cinema enterprise software, cinema storage, cinema audio solutions, and cinema projectors that meet the highly demanding performance, security and reliability requirements established by motion picture studios.



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Hong Kong—Aug 31, 2021

GDC Technology and DTS Sign Landmark Agreement to Deliver DTS:X™ IAB Solutions

GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, and DTS®, a global leader in next-generation audio, imaging and sensing technology and a wholly-owned subsidiary of Xperi Holding Corporation (Nasdaq: XPER) (“Xperi”), announced today that they signed a landmark agreement to deliver DTS:X IAB solutions. The IAB solution is designed to fully support SMPTE’s immersive audio bitstream (IAB) standard ST 2098-2. 
 
“Our collaborative work with DTS has never been interrupted over these years, not even during the pandemic. The engineers at GDC and DTS diligently develop the best immersive audio solutions to the exhibitors. And GDC is committed to deliver DTS:X IAB through its family of cinema servers” said Mr. Pranay Kumar, CTO of GDC Technology Limited.
 
“DTS is proud to work with long-time collaborator, GDC, and our content and exhibitor partners to add Immersive Audio Bitstream (IAB) to the DTS:X ecosystem. We look forward to collaborating with stakeholders to rollout IAB to DTS:X theatres worldwide,” said Loren Nielsen, Vice President Content & Strategy, Xperi Corporation.
 
Upgrade of DTS:X media servers to DTS:X IAB
As a part of the process to rollout DTS:X IAB, exhibitors have the option to upgrade GDC’s current DTS:X media servers to DTS:X IAB designed to fully support SMPTE’s immersive audio bitstream (IAB) standard ST 2098-2. At CinemaCon 2021, GDC has showcased the built-in 24-channel DTS:X IAB solutions. 
 



GDC Technology Limited Contacts:

Media Relations:

Tony Adamson
tony.adamson@gdc-tech.com
+1 (214) 686-0491


GDC Technology Limited
Unit 1-7, 20th Floor, Kodak House II, 
39 Healthy Street East, North Point, Hong Kong 
Tel: + 852 2507 9555    Fax:+852 2579 1131
Contact Us


DTS Contacts:
Media Contact: 
Lerin O’Neill, Xperi 
Lerin.ONeill@xperi.com
 
Marketing Contact:
Lauren Hansen, Xperi
Lauren.Hansen@xperi.com

Logo: GDC Technology Limited
About GDC Technology Limited:

About Us

Founded in 1999 and headquartered in Hong Kong, GDC Technology Limited (“GDC Technology”) is a leading global digital cinema solutions provider with a 20-year history of first to market innovations.  GDC Technology has the largest installed base of media servers and TMS (“Theatre Management System”) in the Asia-Pacific region and the second-largest globally. One out of three cinemas in the world uses GDC products. GDC Technology holds numerous patents globally, including in USA and China. Today, GDC has presence in 13 offices and 37 local service centers* worldwide. 

*33 GDC service centers and 4 outsourced service centers in Europe

GDC Technology Limited Directory page GDC Technology Limited Web Site
Logo: DTS, Inc.
About DTS, Inc.:
Since 1993, DTS, a wholly-owned subsidiary of Xperi Holding Corporation (NASDAQ: XPER), has been dedicated to making the world sound better. In early 2015, DTS unveiled DTS:X, its open, next-generation, immersive, multi-dimensional audio technology. DTS:X replicates a real-world sound environment that transports the audience into a new level of sound immersion by delivering truly captivating entertainment experiences in the cinema. It provides numerous customization options for cinema theater owners and allows for a flexible speaker configuration that best fits the viewing space to more accurately convey the fluid movement of sound to create a richer entertainment soundscape. For more information about DTS, please visit www.dts.com or connect with DTS on Facebook, Twitter (@DTS) and Instagram (@DTS)
DTS, Inc. Directory page DTS, Inc. Web Site

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More GDC Technology Limited News:
Jan 17, 2022 Espedeo Supra-5000 Receives Best New Auditorium Technology of the Year Award from CTC
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GDC Technology, a leading global provider of digital cinema solutions, are proud to announce that the Espedeo Supra-5000 RGB Plus laser phosphor cinema projector (Supra-5000) has been awarded “Best New Auditorium Technology of the Year 2021” in the Annual CTC (Cinema Technology Community) Awards.

Oct 12, 2021 GDC Technology Unveils IAB Upgrade Option for DTS:XTM enabled SX-4000 Standalone Integrated Media BlockTM
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GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today its award-winning GDC SX-4000 Standalone Integrated Media Block™ (IMB) featuring DTS:X immersive audio solution is provided with an upgrade option to enable IAB support.

Oct 6, 2021 ARENA Cinemas Go ‘All GDC’ in Landmark Conversion to GDC’s Cinema Automation Technology
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GDC Technology Ltd (‘GDC’), a leading global provider of digital solutions announced today ARENA Cinemas (‘Arena’), a leading European cinema chain in Switzerland, converted 58 screens across all locations to the GDC’s Cinema Automation 2.0 technology (‘CA2.0’) including the flagship 18-screen ‘Sihlcity’ site in Zurich.

Oct 5, 2021 GDC Technology Forms Alliance with ECCO to Accelerate Growth of Mini-Theatres in Germany and Beyond
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GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions announced today ECCO Cine Supply and Service GmbH (‘ECCO’), a leading German digital cinema integrator have formally agreed to strengthen their business relationship.

Oct 4, 2021 GDC and Cinemeccanica Announce Signing of a Reseller Agreement
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GDC Technology Ltd (‘GDC’), a leading global provider of digital solutions and Cinemeccanica SPA (‘Cinemeccanica’), a leading European digital cinema integrator announced today they have signed a non-exclusive reseller agreement for Cinemeccanica to market and sell the newly launched Espedeo Supra-5000 RGB Plus laser phosphor cinema projector (‘Supra-5000’) to its partners and customers across Europe.

Sep 30, 2021 Live Demonstration of Multiple Award-winning Espedeo Supra-5000 Laser Projector at CineEurope 2021
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GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today that it will demonstrate the multiple award-winning Espedeo Supra-5000 RGB Plus laser phosphor cinema projector (“Supra-5000”) at this year’s CineEurope 2021, held on October 4 to 7 in Barcelona.

Sep 2, 2021 GDC Technology to Unveil DTS:X and DTS:X IAB Audio Capabilities of SR-1000 Standalone Integrated Media Block
GDC Technology Limited Logo
GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today it is unveiling two powerful built-in audio processing features of SR-1000 IMB, which were showcased at CinemaCon 2021, the world’s largest convention for the cinema industry, held on August 23 to 26 in Las Vegas, Nevada.

Aug 31, 2021 GDC Technology to Showcase Espedeo Home Theater Solution during CEDIA Expo 2021
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GDC Technology, a leading global provider of digital cinema solutions and ICTA Teddy Award Winner for Manufacturer of the Year 2020, is expanding into the home theater market by offering the company’s Espedeo™ products.


Aug 16, 2021 GDC Enters the Projector Market with Espedeo Supra Laser Projector at CinemaCon 2021
GDC Technology Limited Logo
GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, is pleased to announce it will enter the projector market at CinemaCon 2021 with the official launch of its multi-award-winning Espedeo Supra-5000 RGB Plus Laser Phosphor Cinema Projector from Espedeo Holdings Limited, a GDC company.
More DTS News:
Oct 12, 2021 GDC Technology Unveils IAB Upgrade Option for DTS:XTM enabled SX-4000 Standalone Integrated Media BlockTM
GDC Technology Limited Logo
DTS Logo
GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today its award-winning GDC SX-4000 Standalone Integrated Media Block™ (IMB) featuring DTS:X immersive audio solution is provided with an upgrade option to enable IAB support.


May 22, 2019 DTS, GDC, and B&B Theatres Extend Partnership to Deliver Additional DTS:X Enabled Theaters
GDC Technology Limited Logo
DTS Logo
DTS, a global leader in high-definition audio solutions and a wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER) (“Xperi”), is proud to announce the addition of 14 new DTS:X enabled cinema screens as an extension of its long-standing partnership with GDC Technology (USA) LLC (“GDC”) and B&B Theatres (“B&B”).

Apr 2, 2019 GDC Technology and DTS Take Major Strides to Bring Immersive Cinema Sound Experience to Broader Audience
GDC Technology Limited Logo
DTS Logo
GDC Technology Limited, (“GDC”) a leading global provider of digital cinema solutions, announced today at CinemaCon 2019 over 1,000 global movie theatre screens are installed or committed with its award-winning immersive sound media server with a built-in DTS:X™ decoder and cinema processor (GDC Immersive Sound Solution) to exhibit motion pictures released with a DTS:X soundtrack.

Apr 1, 2019 DTS Certifies DTS:X® Immersive Audio System for Direct View Display in Cinema
DTS Logo
DTS, a global leader in premium audio solutions and a wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER), has certified the first DTS:X® immersive audio system on the largest direct view screen in the world at Xidan Capital Cinema in Beijing, China.

Feb 20, 2019 DTS and CJ 4DPLEX Join Forces to Raise ScreenX Theatres’ Immersive Experience to a New Level
DTS Logo
DTS, a global leader in premium audio solutions and a wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER), and CJ 4DPLEX , the world’s leading cinema technology company, have announced a strategic alliance to bring DTS:X® immersive audio technology to ScreenX theatres worldwide. Together, the companies will deliver the ultimate theatrical experience through the combination of ScreenX’s 270-degree visual technology and DTS:X sound

Dec 11, 2018 GDC Immersive Sound Solution Featuring DTS:X Breaks the 1,000 Mark
GDC Technology Limited Logo
DTS Logo
GDC Technology Limited, a leading global provider of digital cinema solutions, announced today at CineAsia 2018 that its innovative SX-4000 immersive sound media server with a built-in DTS:Xä decoder, and the XSP-1000 cinema processor (GDC Immersive Sound Solution) reached a milestone of 1,000 screens worldwide.

Apr 4, 2018 Abbey Road Studios Installs DTS:X Mixing Tools
DTS Logo
DTS, a global leader in high-definition audio solutions and wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER) (“Xperi”), is pleased to announce that London’s world famous Abbey Road Studios has added DTS:X mixing tools to its state of the art Mix Stage facility. The installation is fully operational and available for professional content creators to mix both feature films and music in immersive DTS audio formats.

Jan 23, 2018 H. Loren Nielsen Joins Xperi as Vice President, Content Relations and Strategy
DTS Logo
H. Loren Nielsen has joined Xperi Corporation (Nasdaq: XPER) (“Xperi”) as Vice President, Content Relations and Strategy. Nielsen will serve as the studio liaison for DTS:X object-based immersive sound technology from DTS, a wholly owned subsidiary of Xperi. DTS:X technology ensures content owners that the filmmakers’ creative intent will be delivered in a captivating movie going experience. DTS:X technology enables filmmakers and studios to create and distribute immersive sound to audiences around the world.

Dec 13, 2017 GDC Technology Raises Immersive Sound to the Next Level
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DTS Logo
GDC Technology Limited, a leading global provider of digital cinema solutions, announced today that cinema owners’ adoption of its innovative SX-4000 immersive sound media server with a built-in DTS:X® decoder, and the XSP-1000 cinema processor (GDC Immersive Sound Solution), continues to expand in theatres around the world. The GDC Immersive Sound Solution has been installed, or committed to installing, in more than 750 screens, operated by a host of theatre companies around the globe. This allows a new generation of audiences to experience rich, immersive sound.
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