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DTS:X transports you into a new dimension of sound immersion by delivering truly captivating entertainment experiences. Be prepared -- this improved lifelike immersion and heightened realism makes horror movies scarier, comedies more laugh-out-loud, and car chase scenes even more intense. Movies are being shown with DTS:X sound at an ever-growing number of theaters in the U.S., China and Europe.





GDC Technology is a leading manufacturer and provider of cinema equipment and solutions including cinema automation systems, cinema servers, cinema enterprise software, cinema storage, cinema audio solutions, and cinema projectors that meet the highly demanding performance, security and reliability requirements established by motion picture studios.



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Hong Kong—Aug 31, 2021

GDC Technology and DTS Sign Landmark Agreement to Deliver DTS:X™ IAB Solutions

GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, and DTS®, a global leader in next-generation audio, imaging and sensing technology and a wholly-owned subsidiary of Xperi Holding Corporation (Nasdaq: XPER) (“Xperi”), announced today that they signed a landmark agreement to deliver DTS:X IAB solutions. The IAB solution is designed to fully support SMPTE’s immersive audio bitstream (IAB) standard ST 2098-2. 
 
“Our collaborative work with DTS has never been interrupted over these years, not even during the pandemic. The engineers at GDC and DTS diligently develop the best immersive audio solutions to the exhibitors. And GDC is committed to deliver DTS:X IAB through its family of cinema servers” said Mr. Pranay Kumar, CTO of GDC Technology Limited.
 
“DTS is proud to work with long-time collaborator, GDC, and our content and exhibitor partners to add Immersive Audio Bitstream (IAB) to the DTS:X ecosystem. We look forward to collaborating with stakeholders to rollout IAB to DTS:X theatres worldwide,” said Loren Nielsen, Vice President Content & Strategy, Xperi Corporation.
 
Upgrade of DTS:X media servers to DTS:X IAB
As a part of the process to rollout DTS:X IAB, exhibitors have the option to upgrade GDC’s current DTS:X media servers to DTS:X IAB designed to fully support SMPTE’s immersive audio bitstream (IAB) standard ST 2098-2. At CinemaCon 2021, GDC has showcased the built-in 24-channel DTS:X IAB solutions. 
 



GDC Technology Limited Contacts:

Media Relations:

Tony Adamson
tony.adamson@gdc-tech.com
+1 (214) 686-0491


GDC Technology Limited
Unit 1-7, 20th Floor, Kodak House II, 
39 Healthy Street East, North Point, Hong Kong 
Tel: + 852 2507 9555    Fax:+852 2579 1131
info@gdc-tech.com


DTS Contacts:
Media Contact: 
Lerin O’Neill, Xperi 
Lerin.ONeill@xperi.com
 
Marketing Contact:
Lauren Hansen, Xperi
Lauren.Hansen@xperi.com

Logo: GDC Technology Limited
About GDC Technology Limited:

About Us

Founded in 1999 and headquartered in Hong Kong, GDC Technology Limited (“GDC Technology”) is a leading global digital cinema solutions provider with a 20-year history of first to market innovations.  GDC Technology has the largest installed base of media servers and TMS (“Theatre Management System”) in the Asia-Pacific region and the second-largest globally. One out of three cinemas in the world uses GDC products. GDC Technology holds numerous patents globally, including in USA and China. Today, GDC has presence in 13 offices and 37 local service centers* worldwide. 

*33 GDC service centers and 4 outsourced service centers in Europe

GDC Technology Limited Directory page GDC Technology Limited Web Site
Logo: DTS, Inc.
About DTS, Inc.:
Since 1993, DTS, a wholly-owned subsidiary of Xperi Holding Corporation (NASDAQ: XPER), has been dedicated to making the world sound better. In early 2015, DTS unveiled DTS:X, its open, next-generation, immersive, multi-dimensional audio technology. DTS:X replicates a real-world sound environment that transports the audience into a new level of sound immersion by delivering truly captivating entertainment experiences in the cinema. It provides numerous customization options for cinema theater owners and allows for a flexible speaker configuration that best fits the viewing space to more accurately convey the fluid movement of sound to create a richer entertainment soundscape. For more information about DTS, please visit www.dts.com or connect with DTS on Facebook, Twitter (@DTS) and Instagram (@DTS)
DTS, Inc. Directory page DTS, Inc. Web Site

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More GDC Technology Limited News:
Sep 2, 2021 GDC Technology to Unveil DTS:X and DTS:X IAB Audio Capabilities of SR-1000 Standalone Integrated Media Block
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GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today it is unveiling two powerful built-in audio processing features of SR-1000 IMB, which were showcased at CinemaCon 2021, the world’s largest convention for the cinema industry, held on August 23 to 26 in Las Vegas, Nevada.

Aug 31, 2021 GDC Technology to Showcase Espedeo Home Theater Solution during CEDIA Expo 2021
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GDC Technology, a leading global provider of digital cinema solutions and ICTA Teddy Award Winner for Manufacturer of the Year 2020, is expanding into the home theater market by offering the company’s Espedeo™ products.


Aug 16, 2021 GDC Enters the Projector Market with Espedeo Supra Laser Projector at CinemaCon 2021
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GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, is pleased to announce it will enter the projector market at CinemaCon 2021 with the official launch of its multi-award-winning Espedeo Supra-5000 RGB Plus Laser Phosphor Cinema Projector from Espedeo Holdings Limited, a GDC company.

Aug 11, 2021 GDC Receives “Manufacturer of the Year” Teddy Award 2020 from the International Cinema Technology Association
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ICTA Logo
GDC Technology Limited (‘GDC’), a leading global provider of  digital cinema solutions, is pleased to announce it received the International Cinema Technology  Association (ICTA) Teddy Award 2020 for Manufacturer of the Year.

Aug 9, 2021 GDC Technology Develops Highly Advanced Media Server for Sony’s SRX-R320 Cinema Projector
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GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today a new media server designed specifically for Sony’s SRX-R320 4K digital cinema projector introduced in 2009. The SR-1130 Integrated Media Block (IMB) is a DCI compliant media server produced for the aforesaid Sony’s 4K projector.

Aug 2, 2021 GDC Technology Launches Innovations at CinemaCon 2021 to Meet the Challenges of the Reopened Cinema Industry
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GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today that they will launch the company’s latest products at CinemaCon 2021, the world’s largest convention for the exhibition and distribution community held August 23 to 26 at Caesars Palace in Las Vegas, Nevada.

Jun 22, 2021 Projection Expo 2021 Awards Espedeo Supra-5000 with “Best of Show”
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GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today that its Espedeo Supra-5000 RGB Plus laser phosphor cinema projector won the prestigious Projection Expo 2021 “Best of Show” award, selected by the editorial staff of Projector Central.

Jun 15, 2021 GDC Technology Sets to Attend Projection Expo 2021
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GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today that it will exhibit at Projection Expo 2021, an online trade show scheduled for June 15-17.

Nov 4, 2020 GDC Celebrates Two Decades of Innovation at CineAsia 2020 On-line Conference
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GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today that it will showcase its Red Dot award-winning Espedeo™ Supra-5000 RGB Plus laser phosphor cinema projector at this year’s CineAsia 2020 On-line Trade Show and Conference, held virtually on November 4 and 5.
More DTS News:

May 22, 2019 DTS, GDC, and B&B Theatres Extend Partnership to Deliver Additional DTS:X Enabled Theaters
GDC Technology Limited Logo
DTS Logo
DTS, a global leader in high-definition audio solutions and a wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER) (“Xperi”), is proud to announce the addition of 14 new DTS:X enabled cinema screens as an extension of its long-standing partnership with GDC Technology (USA) LLC (“GDC”) and B&B Theatres (“B&B”).

Apr 2, 2019 GDC Technology and DTS Take Major Strides to Bring Immersive Cinema Sound Experience to Broader Audience
GDC Technology Limited Logo
DTS Logo
GDC Technology Limited, (“GDC”) a leading global provider of digital cinema solutions, announced today at CinemaCon 2019 over 1,000 global movie theatre screens are installed or committed with its award-winning immersive sound media server with a built-in DTS:X™ decoder and cinema processor (GDC Immersive Sound Solution) to exhibit motion pictures released with a DTS:X soundtrack.

Apr 1, 2019 DTS Certifies DTS:X® Immersive Audio System for Direct View Display in Cinema
DTS Logo
DTS, a global leader in premium audio solutions and a wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER), has certified the first DTS:X® immersive audio system on the largest direct view screen in the world at Xidan Capital Cinema in Beijing, China.

Feb 20, 2019 DTS and CJ 4DPLEX Join Forces to Raise ScreenX Theatres’ Immersive Experience to a New Level
DTS Logo
DTS, a global leader in premium audio solutions and a wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER), and CJ 4DPLEX , the world’s leading cinema technology company, have announced a strategic alliance to bring DTS:X® immersive audio technology to ScreenX theatres worldwide. Together, the companies will deliver the ultimate theatrical experience through the combination of ScreenX’s 270-degree visual technology and DTS:X sound

Dec 11, 2018 GDC Immersive Sound Solution Featuring DTS:X Breaks the 1,000 Mark
GDC Technology Limited Logo
DTS Logo
GDC Technology Limited, a leading global provider of digital cinema solutions, announced today at CineAsia 2018 that its innovative SX-4000 immersive sound media server with a built-in DTS:Xä decoder, and the XSP-1000 cinema processor (GDC Immersive Sound Solution) reached a milestone of 1,000 screens worldwide.

Apr 4, 2018 Abbey Road Studios Installs DTS:X Mixing Tools
DTS Logo
DTS, a global leader in high-definition audio solutions and wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER) (“Xperi”), is pleased to announce that London’s world famous Abbey Road Studios has added DTS:X mixing tools to its state of the art Mix Stage facility. The installation is fully operational and available for professional content creators to mix both feature films and music in immersive DTS audio formats.

Jan 23, 2018 H. Loren Nielsen Joins Xperi as Vice President, Content Relations and Strategy
DTS Logo
H. Loren Nielsen has joined Xperi Corporation (Nasdaq: XPER) (“Xperi”) as Vice President, Content Relations and Strategy. Nielsen will serve as the studio liaison for DTS:X object-based immersive sound technology from DTS, a wholly owned subsidiary of Xperi. DTS:X technology ensures content owners that the filmmakers’ creative intent will be delivered in a captivating movie going experience. DTS:X technology enables filmmakers and studios to create and distribute immersive sound to audiences around the world.

Dec 13, 2017 GDC Technology Raises Immersive Sound to the Next Level
GDC Technology Limited Logo
DTS Logo
GDC Technology Limited, a leading global provider of digital cinema solutions, announced today that cinema owners’ adoption of its innovative SX-4000 immersive sound media server with a built-in DTS:X® decoder, and the XSP-1000 cinema processor (GDC Immersive Sound Solution), continues to expand in theatres around the world. The GDC Immersive Sound Solution has been installed, or committed to installing, in more than 750 screens, operated by a host of theatre companies around the globe. This allows a new generation of audiences to experience rich, immersive sound.

Nov 22, 2017 Classic Cinemas Strengthens Strategy Partnership with GDC
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DTS Logo
GDC Technology Limited, a leading global provider of digital cinema solutions, announced today that Classic Cinemas, one of the most innovative theatre circuits in the nation has agreed to expand its immersive audio technology strategy with the GDC Immersive Sound Solution featuring DTS:X® technology as part of an overall renovation to include luxury recliners and other VIP amenities.
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