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Hong Kong—Oct 12, 2021

GDC Technology Unveils IAB Upgrade Option for DTS:XTM enabled SX-4000 Standalone Integrated Media BlockTM

GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today its award-winning GDC SX-4000 Standalone Integrated Media Block™ (IMB) featuring DTS:X immersive audio solution is provided with an upgrade option to enable IAB support. 
 
The SX-4000 IMB has been greatly successful since its launch in 2016. Exhibitors now have the option to upgrade GDC’s current SX-4000 IMBs to DTS:X supporting IAB. This upgrade is designed to support SMPTE’s immersive audio bitstream (IAB) standard ST 2098-2 which represents a major milestone towards the goal of delivering a single interoperable immersive audio format for theatrical distribution. Supporting SMPTE’s IAB will bring even more immersive content to the DTS:X screens worldwide - exactly as the filmmakers intended.
 
 “SX-4000 is a widely used IMB globally and it enables cinematic presentations with immersive audio, thanks to its “GDC featuring DTS:X” technology. The addition of  DTS:X supporting IAB benefits thousands of exhibitors to ease their operations by supporting playback of an interoperable immersive audio Digital Cinema Package (DCP) and brings even more content to their screens. We are committed to continuously add new features not only to our latest products but also the existing models in use by our exhibition partners,” said Mr. Pranay Kumar, CTO of GDC Technology Limited.
 



GDC Technology Limited Contacts:

Media Relations:

Tony Adamson
tony.adamson@gdc-tech.com
+1 (214) 686-0491


GDC Technology Limited
Unit 1-7, 20th Floor, Kodak House II, 
39 Healthy Street East, North Point, Hong Kong 
Tel: + 852 2507 9555    Fax:+852 2579 1131
Contact Us


Logo: GDC Technology Limited
About GDC Technology Limited:
GDC Technology Limited (‘GDC’) is a leading digital cinema solutions provider with its manufacturing facility certified with ISO 9001:2015 by SGS. GDC develops, manufactures and sells cinema projector, media server for both projector and LED cinema display, content storage system, cinema enterprise software including theatre management system and advanced cinema automation system for the global cinema industry. GDC is a licensee of the DTS:XTM object-based immersive sound technology from DTS, Inc. for the development of its media servers. In addition, GDC also provides a suite of digital cinema products and services, including LED cinema, 3D product, audio equipment, projector lamp, Supra 4.0 high-gain and high-contrast screen, post-production service, Electronic Delivery System (EDS). 
GDC Technology Limited Directory page GDC Technology Limited Web Site
DTS, Inc. Web Site
About DTS, Inc.:
Since 1993, DTS, a wholly-owned subsidiary of Xperi Holding Corporation (NASDAQ: XPER), has been dedicated to making the world sound better. In early 2015, DTS unveiled DTS:X, its open, next-generation, immersive, multi-dimensional audio technology. DTS:X replicates a real-world sound environment that transports the audience into a new level of sound immersion by delivering truly captivating entertainment experiences in the cinema. It provides numerous customization options for cinema theater owners and allows for a flexible speaker configuration that best fits the viewing space to more accurately convey the fluid movement of sound to create a richer entertainment soundscape. For more information about DTS, please visit www.dts.com or connect with DTS on Facebook, Twitter (@DTS) and Instagram (@DTS)
DTS, Inc. Directory page

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