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# Baird 1930

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Los Angeles—Jul 14, 2008

Journey to the Center of the Earth Wins on RealD 3D Screens: RealD 3D Brings in 55% of Estimated $21.02M Weekend

3D Screens over 3.7X Revenue of 2D Screens

RealD 3D, the world’s leading 3D experience, brought in 55% of the total box office for Warner Bros. Pictures/New Line Cinema’s Journey to the Center of the Earth, which earned an estimated $21.02M in its opening weekend.

“We are ecstatic with the performance of Journey to the Center of the Earth in 3D. The success of this film is propelling 3D to new heights and RealD has been a great partner and once again proven its power at the box office,” said Dan Fellman, President of Warner Bros. Distribution.

Michael Lewis, CEO RealD said, “This is a fantastic success for our colleagues at Warner Bros. and for our exhibitor partners with RealD 3D theaters.  Journey to the Center of the Earth in RealD 3D took in an amazing and unprecedented 3.7 times the revenue of the 2D screens. It’s clear that audiences sought out the premium RealD 3D experience to enjoy this great summer movie. With over 5,500 RealD 3D screens committed to be installed in approximately the next two years, RealD has quickly established itself as a force in contemporary filmmaking and exhibition.”


About RealD:
RealD is the world’s most widely used 3D cinema technology and our extensive intellectual property portfolio is used in applications and products that enable a premium viewing experience in the theatre, the home and elsewhere.  RealD was founded in 2003 and has offices in Beverly Hills; Boulder; London; Moscow; Beijing; Shanghai; Hong Kong and Tokyo.
RealD Directory page
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More RealD News:
Jun 28, 2018 RealD and AMC Theatres® Extend and Renew 3D Agreement Through 2024
Feb 23, 2017 RealD Acquires Masterimage 3D Assets And Technology
Feb 6, 2017 Roger Harris Joins RealD as Managing Director of Europe, Middle East, Africa and Russia
Jan 18, 2017 L.A. Live’s Largest Movie Auditorium is Transformed into the “RealD Premiere Cinema” Featuring RealD’s New 70Ft Ultimate Screen
Aug 1, 2016 RealD Signs Largest Ever 3D Installation Agreement With Wanda Cinema As Companies Significantly Expand 3D Across China
Dec 11, 2014 RealD and Broadway Circuit Sign Deal to Install 3 “LUXE: A RealD Experience” Auditoriums
Dec 9, 2014 RealD Licenses Precision White Screen Technology To Harkness Screens International Limited
Sep 9, 2014 Pete Ludé Joins RealD
Aug 19, 2014 RealD Equips First Screens in Kazakhstan with RealD 3D
Jun 21, 2014 RealD Named 3D Technology Provider for the 17th Shanghai International Film Festival
Jun 17, 2014 RealD Issues Statement Regarding Misrepresentations and Misleading Claims Made by Volfoni
May 12, 2014 RealD and the Space Cinema Announce Extended Agreement Including Additional 40 RealD Cinema System Installations
Mar 24, 2014 RealD and Wanda Cinema Sign Agreement to Add 780 RealD 3D Cinema Systems Across China
Jan 9, 2014 RealD TrueImage™ Image Enhancement Technology Debuts With ‘The Hobbit: The Desolation of Smaug’
Oct 10, 2013 Cinema Park and RealD Announce Agreement to Equip Up to 200 Screens with RealD 3D Technology
Oct 10, 2013 RealD and Karo Film Sign Deal to Install 10 “Luxe: A RealD Experience” Auditoriums
Aug 22, 2013 RealD and UME International Cineplex Sign Exclusive 3D Cinema Agreement Expanding to 100 Screens Across China
Aug 7, 2013 RealD and Cinemex Sign Exclusive 10-Year 3D Cinema Deal
Jun 6, 2013 RealD And Cinépolis Sign Extension Making RealD Exclusive Global 3D Technology Provider
Apr 30, 2013 RealD and Zhejiang Xingguang Cinema Circuit Sign Agreement to Install RealD 3D in 50 Cinema Auditoriums
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