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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

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Cypress, CA—Sep 14, 2009

Midwest’s B&B Theatres Selects Christie DLP Cinema® Projectors for its Newest Locations

Half of Circuit Already Equipped With Christie Projectors and “Dozens More Planned in the Months Ahead,” Says Owner
Christie®, the world leader in digital cinema projection, announced that it has been selected by B&B Theatres to supply all the DLP Cinema® projectors for the circuit’s two newest 10-screen multiplexes in Wildwood and Ozark, Missouri.  The multiplexes, scheduled for completion in the spring of 2010, will be equipped with Christie CP2000-ZX digital cinema projectors with Christie Brilliant 3D™, which allows 3D content to be projected in full 2K resolution utilizing 1.2” DMD chips from Texas Instruments (TI) (NYSE: TXN).
 
The 29th largest theatre company in the U.S., B&B Theatres operates a chain of more than 179 screens in 30 locations throughout Kansas, Missouri, and Oklahoma.  It is recognized by the National Association of Theatre Owners (NATO) as one of the oldest family-owned circuits in the Midwest. B&B started 2009 with no digital projectors, but has already digitized half of its circuit with at least one Christie digital cinema projector per complex.  It is committed to installing additional Christie projectors in all of its theatres within the next year, according to B&B’s president and owner, Bob Bagby.
 
Kansas-based Sonic Equipment Company, a service, consulting, remodeling and new construction company for motion picture exhibitors, is responsible for B&B’s conversion efforts.  Sonic is also a certified reseller of Christie’s digital projectors and currently services more than 400 screens in eight states. Christie is a major partner in Sonic’s highly successful digital roll-out strategy.
 
“Christie has been with us every step of the way and their excellent technical staff has helped us through the many questions that come up in transitioning so many different auditoriums,” remarked Eric L. Olson, director of operations for Sonic.  “Christie’s customer service staff has been very helpful in coordinating shipments and deliveries to ensure timely installations that coordinate with new 3D openings.  Christie Brilliant3D triple-flash technology is a must, as the majority of our conversions are for 3D. Thanks to Christie, business has been better than expected in every town we have converted.”
 
Bob Bagby noted that Christie has installed more digital projectors than any other company in the business.  On Sonic’s recommendation, Bagby was drawn to Christie because the company is backed by the industry’s most experienced technicians and has a proven reputation for offering the most reliable projector in the digital cinema market at “a very competitive price.”
 
“Our customers love 3D, thanks to Christie Brilliant3D!” said Bagby.  “We have been keeping very detailed records on attendance for 3D verses 2D, and we have found that the Christie digital projectors are paying for themselves through the extra customers who attend 3D movies.”
 
Added Bagby: “A movie theatre without 3D is like a bank without an ATM. In today's environment, you just aren't considered a real movie theatre if you don't have 3D! That is why we are working with Sonic to aggressively install at least one Christie digital cinema projector with Christie Brilliant3D in every one of our locations. We are extremely pleased with how smooth our digital installations have been. With Christie projectors, we have not lost a single digital show!”


Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly owned subsidiary of Ushio Inc., Japan (JP: 6925). Christie revolutionized the movie industry with the launch of digital cinema projection, and since 1929 has embraced innovation and broken many technology barriers. From the world’s largest mega-events to the smallest applications, our technology—from advanced RGB pure laser and SDVoE technology to image processing and LED display solutions—empowers people to create the world’s best shared experiences. Visit www.christiedigital.com. Christie Directory page Christie Web Site
Sonic Equipment Company Web Site
About Sonic Equipment Company: Sonic Equipment Company is the leading provider of cinema sales, service and installation. We strive to provide the best possible service to community-owned theatres and independent exhibitors nationwide. Our unique and customizable programs provide exhibitors with a broad selection of services and equipment to fit their needs. Sonic Equipment Company Directory page
B&B Theatres Web Site
About B&B Theatres: Company History  B&B Theatres has been family owned and operated since 1924 when Elmer Bills Sr. opened a movie house in Salisbury, Missouri where the future Mrs. Bills played the piano for silent movies.  During the company’s 97 years, and four generations of family involvement, it has seen the coming of sound, color, Technicolor, stadium seating, multiplexes, recliners and digital cinema.
 
Current Operations B&B Theatres is the 6th largest theatre chain in North America and operates 494 screens at 55 locations in Kansas, Iowa, Florida, Georgia, Missouri, Mississippi, Oklahoma, Minnesota, Virginia, South Carolina, North Carolina, Texas, and Washington .
B&B Theatres Directory page

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Christie® today announced its acquisition of assets from  Brass Roots Technologies LLC, an Allen, Texas-based technology innovation company specializing in consulting and the engineering design of advanced optics and electronics for high-performance display and imaging systems.  All current employees of Brass Roots Technologies have transferred to Christie and the operations will remain in Allen, Texas under the Christie name.


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Apr 21, 2022 Christie Continues to Deliver Innovative Solutions for Exhibitors with New RGB Laser and Xenon Projectors
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Christie® is pleased to announce that it is expanding its range of solutions for the cinema industry with the launch of new RGB pure laser and Xenon projectors. With brilliant color to engage moviegoers, and designed with advanced features to meet the needs of cinemas, the new Christie CP2420-Xe, CP4420-Xe, , CP4425-RGB and CP4435-RGB projectors offer reliable, yet affordable, projection solutions.

Apr 20, 2022 Christie Ready to Shine Brightly at CinemaCon 2022
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Christie® is excited to gather and engage with the cinema industry for CinemaCon, taking place April 25-28 at Caesars Palace, Las Vegas. For over 20 years, Christie has showcased its industry-leading cinema technology at the industry’s premiere gathering of cinema exhibition professionals as the preferred projection provider for the industry, and 2022 will be no different. In Milano Ballrooms I and V, a range of technology to meet the needs of every screen size will be on display, including the launch of new projectors.

Apr 4, 2022 Christie Appoints Chairman and CEO Hideaki Onishi
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Christie® has announced Hideaki Onishi as its new chairman and CEO. With more than 30 years of management experience in various positions within the Ushio, Inc. group – parent company of Christie – Hideaki will begin his role immediately to lead Christie into its next chapter. Hideaki will replace Kazuhisa Kamiyama, who has completed his tenure with Christie and is returning to Japan to take up a new role at Ushio headquarters.
More Sonic Equipment Company News:
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Christie®, a leader in creating and sharing the world's best visual and audio experiences, announced it is the exclusive provider of digital cinema projection and high performance speaker technology for Missouri’s newest B&B Theatres Wentzville Tower 12, located in Wentzville, which opened on November 5.

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Christie®, a global leader in digital cinema technology, is proud to announce an impressive achievement from long-term partner, Sonic Equipment Company, which recently reached a milestone with the installation of its 1,000th Christie Solaria® Series DLP Cinema® projector.
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