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develops and delivers products and technologies that make the entertainment experience more realistic and immersive. For four decades
has been at the forefront of defining high-quality audio and surround sound in cinema, broadcast, home audio systems, cars, DVDs, headphones, games, televisions, and personal computers. Based in San Francisco with European headquarters in England, the company has entertainment industry liaison offices in New York and Los Angeles, and licensing liaison offices in London, Shanghai, Beijing, Hong Kong, and Tokyo.
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San Francisco—Jan 25, 2010
Dolby 3D and Dolby Digital Surround Sound Deliver an Immersing Experience for the 2010 Sundance Film Festival
Mark Lewis’ Cane Toads: The Conquest presented with premium quality Dolby solutions
olby Laboratories, Inc. (NYSE:DLB) announced today that Dolby® 3D Digital Cinema has been selected to screen the World Premiere of Mark Lewis’ documentary
Cane Toads: The Conquest
in 3D at the 2010 Sundance Film Festival.
The documentary from Australian writer/producer/director Lewis will also be presented in Dolby Digital Surround Sound to deliver audiences an immersing entertainment experience as the director intended. The film, a Participant Media, Discovery Studios, Screen Australia, and Radio Pictures presentation, is the first specialty documentary produced in 3D.
“The Sundance Film Festival was very pleased with the entertainment experience Dolby 3D and Dolby Surround Sound brought to the success of the
premiere in 2008,” said Sarah Pearce, Director of Operations, Sundance Film Festival. “The audience actually felt like they were at a U2 concert. In addition, Dolby’s eco-conscious solution appeals to Sundance as the high-quality, reusable Dolby 3D glasses deliver both an enhanced and environmentally friendly 3D viewing experience.”
Dolby 3D uses a unique color filtering technology that provides realistic color reproduction and extremely sharp images without the use of a silver screen; delivering a fantastic 3D experience. The Dolby 3D filter wheel is inserted into the light path before the image is formed, providing a stable and sharp picture. Furthermore, the Dolby 3D filter wheel inside the projector easily moves out of the light path allowing the Sundance Film Festival the flexibility to show both 2D and 3D movies in the same auditorium.
“Dolby 3D continues to be the solution of choice for prestigious events like the Sundance Film Festival that value a quality 3D presentation for its patrons,” said Page Haun, Senior Director of Marketing, Cinema Segment, Dolby Laboratories. “Be it
’s global premiere,
at the Rock and Roll Hall of Fame® or the latest 3D content at Comic-Con® 2009, Dolby delivers premium quality 3D and immersing surround sound to audiences who love entertainment.”
To ensure everyone in Park City’s Eccles 1200-seat auditorium enjoys the full Dolby 3D experience, Dolby Production Services teamed up with Barco to provide two DP-3000 digital cinema projectors, dual stacked (side by side). The Barco projectors are Digital Cinema Initiatives compliant and feature Texas Instruments’ Digital Light ProcessingTM digital cinema technology to deliver the best combination of brightness, image sharpness, and color accuracy to every seat in the auditorium.
“Working with Russell Allen of Dolby Production Services and the team from Barco at the Eccles Auditorium set-up was a delight,” said Mark Lewis, writer, producer, and director of
Cane Toads: The Conquest.
“They not only managed to make my toads look beautiful in Dolby 3D, but they made them sing in Dolby Surround Sound.”
For a complete list of Dolby Digital Cinema and Dolby 3D Digital Cinema locations, please visit:
Cane Toads: The Conquest
at Sundance 2010
Mark Lewis explores one of Australia's greatest environmental catastrophes as he follows the unstoppable march of the cane toad across the Australian continent in the documentary
Cane Toads: The Conquest
in 3D at the 2010 Sundance Film Festival World Premiere. The documentary will be presented at 9:30 p.m. on Tuesday, January 26
and again at 9:15 a.m. on Wednesday, January 27
at Park City’s Eccles Auditorium.
The 2010 Sundance Film Festival runs from January 21 to January 31 in Park City, Salt Lake City, Ogden, and Sundance, Utah. The complete list of films is available at
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About Dolby Laboratories, Inc.:
(NYSE: DLB) is based in San Francisco with offices in over 20 countries around the globe. Dolby transforms the science of sight and sound into spectacular experiences. Through innovative research and engineering, we create breakthrough experiences for billions of people worldwide through a collaborative ecosystem spanning artists, businesses, and consumers. The experiences people have – in Dolby
, and Dolby
– revolutionize entertainment and communications at the cinema, on the go, in the home, and at work.
Dolby, Dolby Atmos, Dolby Audio, Dolby Cinema, Dolby Vision, Dolby Voice, and the double-D symbol are among the registered and unregistered trademarks of Dolby Laboratories, Inc. in the Unites States and/or other countries. Other trademarks remain the property of their respective owners. DLB-G
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