Kitchener, ON—May 19, 2010
Leading Canadian Cinema Chain Selects Christie DLP Cinema Projectors to Double Capacity for 3D Showings
Christie® announced that Cinemas Guzzo, a
Canada-based leading independent cinema chain has purchased 57 Christie Solaria™
series digital cinema projectors, which utilize Academy Award1-winning
Cinema® technology from Texas Instruments’ (TI) (NYSE: TXN).
Cinemas Guzzo, a family owned business founded in 1974, with 148 screens in 11
theatre complexes throughout the Montreal
area, has launched several waves of expansion – the most recent being a new
generation of avant-garde entertainment centers.
Founder Angelo Guzzo is one of the earliest pioneers of
independent multi-screen movie theatres in Canada. He was instrumental in leading the struggle
for independent theatre owners to obtain the right to project first-run movies,
paving the way for others. Along with his son Vincenzo, Executive Vice
President of Cinemas Guzzo, they are tapping into their passion for cinema to
successfully expand their presence across Quebec.
Over the next few years, they anticipate opening three new 100% digital
multiplexes, all using Christie projectors.
“Christie is the only manufacturer that has 4K-upgradeable
digital cinema projectors that not only deliver exceptional performance, but are
available at an affordable price,” said Vincenzo Guzzo. “We are confidently moving forward with
Christie as our exclusive digital cinema provider because of their extensive
history of delivering reliable products, along with friendly and supportive
service to the exhibition community.”
Guzzo added, “Unlike other manufacturers, Christie gives us
many more choices of products and brands to expand our digital cinema capabilities,
especially when creating our 3D systems.”
Installation began in January of this year and Cinemas Guzzo
anticipates that all 57 Christie Solaria projectors of which 30 are Christie
CP2230’s will be fully deployed by November, in time for the U.S. Thanksgiving
holiday weekend. At that point, they
will have doubled their 3D capacity in all 11 theatre complexes. Cinemas Guzzo
also selected GDC servers and Master Imaging’s 3D technology.
“Digital 3D makes a very big difference to the audiences we
cater to. We plan to install at least four digital projectors in each theatre
to run 3D content in dual languages.
It’s great to have the flexibility to show two different 3D titles
simultaneously. Our goal is to have 50% of our screens showing 3D to take
advantage of the slew of 3D coming down the pipeline,” said Guzzo.
“With digital 3D cinema taking the world by storm, Christie
ensures the brightest images and proven performance for 3D presentations,” remarked
Dave Muscat, Sr. Director of Sales, Christie Digital Systems Canada, Inc. “Pioneering independent exhibitors like
Cinemas Guzzo can enjoy the widest range of cost-effective solutions to meet
their current needs and future plans. For
more than 80 years, Christie has been committed to providing the highest
quality products at the lowest cost of operation in the industry.”