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Toronto, Canada—Jul 21, 2010

Imax Signs Eight-Theatre Deal in China

Leading Chinese Entertainment Developer/Exhibitor Adds More IMAX locations to its Planned IMAX Rollout
Building on a year of unprecedented international network growth, IMAX Corporation (NASDAQ: IMAX; TSX: IMX) today announced that it has signed an agreement with Guangzhou Jinyi Film & Television Group, Co., Ltd., a leading entertainment developer and exhibitor in China, to open eight IMAX® theatres in China. The agreement adds to the four IMAX theatres already contracted between the two parties, bringing the exhibitor's total number of IMAX theatres scheduled to open by 2014 to 12. 

The first installation is scheduled to be completed during December 2010, followed by another five in 2011, four in 2012, one in 2013 and one in 2014.  This deal brings the total number of IMAX theatres scheduled to be operating in China by 2014 to 65, and the number of theatre systems signings announced year-to-date by the Company to 103, which compares to 35 systems in all of 2009.

"IMAX represents the world's best cinematic experience and it is very clear that the IMAX brand is highly regarded by consumers in China, where IMAX screens are significantly outperforming conventional movie screens in both 2D and 3D," said Ms. Shirley Ye, General Manager, Guangzhou Jinyi Film and Television Investment Group, Co. Ltd. "We chose to add IMAX locations based on the rapidly growing demand for The IMAX Experience® in cities throughout China, and the proven business model of IMAX's digital projection system."

 "Our business model is based on installing IMAX theatres in hand-picked, select locations, and we believe expanding our relationship with Guangzhou Jinyi Film & Television Group will extend our access to more of those ideal locations," said IMAX CEO Richard L. Gelfond. "Additionally, the need to foster relationships with exhibitors that have extensive experience with mixed programming is essential as we begin to explore the business of adding mainstream Chinese films to our slate in the greater China market."

Mr. Gelfond continued, "Our Chinese network is scheduled to at least double in size over the next couple of years, and the high number of signings we've had year-to-date worldwide is positioning us for significant network growth in 2010, 2011 and beyond."

IMAX's revolutionary digital projection system delivers The IMAX Experience and helps drive profitability for studios, exhibitors and IMAX theatres by eliminating the need for film prints, increasing program flexibility and ultimately increasing the number of movies shown on IMAX screens. The system can run both IMAX and IMAX® 3D presentations. IMAX 3D is recognized worldwide as the most immersive 3D cinema experience.

About Guangzhou Jinyi Film & Television Investment Group, Co. Ltd.  In 2004, Jinyi Film & Television officially became the cooperative partner of Warner Bros. Entertainment, Inc. Now, Jinyi Film & Television has opened 27 theatres in China with another 100 theatres in backlog. Jinyi has invested its own cinemas, under the exhibition chain brand "Jinyi", in the cities of Guangzhou, Zhongshan, Shenzhen, Zhanjiang, Wuhan, Zhejiang, Wuxi, Chongqing, Jiaxing, Tianjin, Beijing, Fuzhou, Xiamen, Shanghai, Ningbo, Suzhou and Dongguan. On Apr, 1st, 2008, the Guangzhou Jinyi Pearl River Cinemaline, which was co-founded by Guangzhou Jinyi Film & Televition Investment Group and Guangdong Pearl River Film Company, has officially launched into operation, with more than 40 cinemas under its name throughout
China.

About IMAX Corporation: IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with additional offices in London, Dublin, Tokyo, and Shanghai. As of September 30, 2017, there were 1,302 IMAX theatres (1,203 commercial multiplexes, 11 commercial destinations and 86 institutions) in 75 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code “HK.1970.”
IMAX Corporation Directory page
Countries:
China

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More IMAX News:
Jul 12, 2018 IMAX® with Laser Expands Across Europe as Les Cinémas Pathé Gaumont Commits to 20 Systems
May 15, 2018 IMAX Eyes Expansion in Saudi Arabia; Signs Multi-Theatre Deal with Vox Cinemas
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Apr 24, 2018 IMAX Launches Next-Generation IMAX ® with Laser Experience to Enhance Blockbuster Moviegoing at AMC Theatres®
Apr 24, 2018 IMAX and Cineworld Group Sign Agreement to Install New IMAX ® with Laser Experience in 55 Cineworld and Regal IMAX Locations
Apr 19, 2018 IMAX and Cinépolis Sign New Four-Theatre Agreement as Demand for IMAX in India Builds
Apr 19, 2018 Record IMAX Signings in India Continue as Inox Leisure Ltd. Adds Five New IMAX ® Theatres to Circuit
Apr 3, 2018 IMAX Signs 30-Theatre Agreement with Guangzhou Jinyi Media Corporation in China
Feb 26, 2018 IMAX Builds on Signing Momentum in India; Announces New Five-Theatre Agreement with PVR Cinemas
Feb 6, 2018 IMAX Signs Five-Theatre Agreement with Supercines in Ecuador
Jan 9, 2018 CJ CGV Signs Four-Theatre Agreement with IMAX in Turkey
Sep 26, 2017 Dadi Cinema Enters IMAX Business with Five-Theatre Agreement in China
Sep 12, 2017 Malco Theatres Enters IMAX Business with Two-Theatre Agreement in the U.S.
Aug 24, 2017 IMAX and Cineplex Expand Partnership, Adding Two Auditoriums and IMAX VR Centre in Canada
Jul 18, 2017 IMAX Signs Seven-Theatre Agreement with Shanghai Bestar Cinemas in China
May 24, 2017 IMAX Continues Rapid Expansion with Les Cinémas Gaumont Pathé in Europe; Signs an Additional Six-Theatre Agreement for the Group’s Top-Performing Locations in France and Holland
Apr 26, 2017 PVR Cinemas Doubles its IMAX Footprint with Five-Theatre Agreement in India
Apr 18, 2017 IMAX and Omnijoi Cinemas Expand Partnership in China with 40-Theatre Agreement
Apr 11, 2017 IMAX Signs Agreement with AMC Entertainment for 25 New IMAX® Theatres at Odeon Cinemas Group and Nordic Cinema Group Locations; Marking Largest European Agreement in IMAX History
Feb 27, 2017 Bona Film Group Makes Significant IMAX Commitment with 30-Theatre Agreement in China
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