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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

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Cypress, Calif—Feb 1, 2011

Christie DLP Cinema Projectors Power Missouri’s First Booth-Less Theatres – B&B’s Wildwood 10

Christie®, the world leader in digital cinema projection, is the brand of choice for the first multiplex in Missouri that eliminates the traditional projectionist booth and requires no human operator, B&B Theatres’ Wildwood 10. The groundbreaking multiplex’s booth-less auditoriums, installed by Kansas-based Sonic Equipment Company, are powered by Christie Solaria™ Series digital cinema projectors. 

The projectors sit on platforms supported by 16-foot beams that moviegoers can walk under, with a control room on a lower level that is the heart of the digital cinema system. A total of 10 Christie Solaria CP2220 4K-ready DLP Cinema® projectors were installed with six of them set up for Real D 3D presentations. 
 
“The booth-less auditoriums are a first for us. They create a ‘cool effect’ that we believe is the way to go in our new theatres,” said Dennis McIntire, Director of Strategic Planning for B&B. “We have a very strong track record with Christie. Since the projectors platforms are designed to be low maintenance, we needed a projection system of the highest quality and durability, and Christie was the best fit.”
 
“Booth-fewer auditoriums are an exciting new development and, at Sonic, we thrive on being on the leading edge,” said Eric Olson, Director of Operations, Sonic Equipment Company. “We needed digital projectors that would eliminate the fear of the unknown, and Christie took the fear factor out of the equation. Their projectors perform continuously, without worrying about frequent access for servicing. We have enormous confidence in the reliability of Christie projectors and wouldn’t have attempted the booth-less auditoriums without them.”
 
The Wildwood 10 Theatres represent the new face of the B&B brand. In addition to being Missouri’s first, all-digital multiplex, it features two plush “Marquee Suites” for patrons who are over 21, as well as a spectacular 56-foot wide, wall-to-wall Grand Screen, also lit up by a Christie projector, that offers the latest in 3D video and audio technology. The building’s façade incorporates an Art Deco spire and vertical signage that were built from the ground up on the site of a former bank, while the interior décor features murals of stylized Hollywood scenes. The Wildwood 10 had its grand opening in October, bringing the family-run chain’s total digital screens to 62 and putting them on track to digitize all of their 204 screens within two years.
 
Sonic’s Eric Olson noted that Christie Managed Services also played an integral role in his decision to recommend Christie projectors. 
 
“The service allows us to offer our customer a wider range of support and maintenance to help them best manage their new high tech digital systems,” he said. “Christie Managed Services blends seamlessly with our technical capabilities to provide a solid foundation of support that includes expertise in planning, procurement, logistics, pre-staging and integration, as well as implementation of system rollouts.”
 
Olson added, “I am amazed with how little the theatre manager has to worry about, considering the sophistication of these projection systems. Christie Managed Services is like a full time projectionist continuously monitoring the systems.”
 
“The best projection systems in the world are of little value if they are not also highly reliable,” noted Craig Sholder, vice president, Entertainment Solutions, Christie. “Christie’s strong reputation in the exhibition community is based on providing products of proven dependability, backed by unmatched technical expertise. B&B’s new booth-less theaters are a tribute to the confidence they have in Christie projectors and our commitment to meeting the most challenging needs of our customers.”
 



Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly owned subsidiary of Ushio Inc., Japan (JP: 6925). Christie revolutionized the movie industry with the launch of digital cinema projection, and since 1929 has embraced innovation and broken many technology barriers. From the world’s largest mega-events to the smallest applications, our technology—from advanced RGB pure laser and SDVoE technology to image processing and LED display solutions—empowers people to create the world’s best shared experiences. Visit www.christiedigital.com. Christie Directory page Christie Web Site
About Sonic Equipment Company: Sonic’s reputation for providing current and future customers with unparalleled technical support and maintenance has made them a popular and trusted provider of cinema sales, service and installation. Sonic Equipment Company Directory page
About B&B Theatres: B&B Theatres is a fourth generation, family-owned and operated leader in exhibition. Since opening its first movie house in Salisbury, Missouri over 95 years ago, the company has grown to 50 locations and over 400 screens across the United States. B&B is the sixth largest theatre chain in America, featuring leading edge amenities and technology, including Marquee Suites®, PLF GRAND SCREEN® Screen X, Lyric, screenPLAY! and MX4D Motion EFX Seating®. For press inquiries, contact: Brock Bagby, Executive Vice President, B&B Theatres, 816-407- 7469 B&B Theatres Directory page

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Christie®, a leader in creating and delivering the world’s best visual and audio experiences, will stand united with cinema industry partners by joining the CineAsia 2020 online tradeshow, taking place November 4-5.

Oct 28, 2020 Christie Introduces Groundbreaking Far-UVC Light Fixture with Patented Care222 Technology for UV Disinfection That May Be Used Around People
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Christie® is pleased to announce the launch of the Christie® CounterAct™ line of commercial UV disinfection products with patented Care222® far-UVC light technology for cinemas, theme parks, museums, sports complexes and other indoor spaces.

Oct 26, 2020 Norway Cinema Screens Get the Christie RGB Pure Laser Projector Treatment
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Christie, a leader in creating and delivering the world’s best visual experiences, has announced that 51 cinema screens across Norway are set to reap the benefits of its RGB laser illumination technology as part of an extensive refit.

Oct 15, 2020 Christie Granted U.S Patent for In-Home Streaming Technology for Cinema Exhibitors
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Christie®, a world leading visual technologies company, announced that, pursuant to a filing in 2018, the U.S Patent and Trademark Office (USPTO), has issued Christie a U.S. patent under US10783282B2 on September 22, 2020, which enables exhibitors to stream movies directly to the home using their current technologies in a way that supplements their existing business model.

Oct 13, 2020 Suning Cinema opens “all Christie” RGB laser multiplex in Xi’an
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Christie®, a global leader in digital cinema projection technologies, is pleased to announce that Suning Cinema has deployed its leading-edge RGB laser cinema projectors for all auditoriums in its new multiplex in Xi’an, Shaanxi province.

Sep 21, 2020 Christie Redefines PLF Cinema Experience with CP4450-RGB – the Brightest Direct-Coupled RGB Pure Laser Projector on the Market
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Christie®, a global leader in digital cinema projection and audio technologies, is redefining the movie-going experience for Premium Large Format (PLF) theatres with its state-of-the-art RGB pure laser cinema projector that delivers incredibly colorful and detailed visuals.

Sep 10, 2020 Christie Celebrates 20th Year as Official Digital Projection Partner of the Toronto International Film Festival
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Christie® is proud to celebrate its 20th year as the Official Digital Projection Partner of the Toronto International Film Festival (TIFF). Kicking off its 45th year today, and running until September 19, the Festival will screen 50 new films across venues adapted to the global pandemic, including a drive-in theatre, an open-air cinema, and indoor venues tailored for public safety.
More Sonic Equipment Company News:
Jan 2, 2019 B&B Theatres President Bob Bagby Announces Sale of Sonic Equipment Company
Oct 24, 2017 Sonic Equipment selects CIELO to deliver best-in-class support services to over 1000 screens in the US
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Sonic Equipment is pleased to announce a partnership with Cinema Equipment and Supplies (CES), the global leader in digital cinema solutions.   Sonic will implement the CIELO platform, a cloud-based, remote monitoring, technical support and predictive analytics solution across all their customers. CIELO’s capabilities will allow Sonic Operational Solutions team to increase business efficiencies and provide superior customer support.

Nov 12, 2015 B&B Theatres Selects Christie Solaria Projectors and Christie Vive Audio to Power All Screens at the New Wentzville 12 Missouri Location
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Christie®, a leader in creating and sharing the world's best visual and audio experiences, announced it is the exclusive provider of digital cinema projection and high performance speaker technology for Missouri’s newest B&B Theatres Wentzville Tower 12, located in Wentzville, which opened on November 5.

Sep 8, 2015 Sonic Equipment Company Announces Ron Hageman as New Executive Director
May 15, 2015 Sonic Equipment Company Hires Former Wehrenberg Chief Engineer Dan Herron as STL District Tech
Apr 1, 2014 Sonic Equipment Company Celebrates Milestone with Installation of 1,000 Christie Digital Cinema Projectors
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Christie®, a global leader in digital cinema technology, is proud to announce an impressive achievement from long-term partner, Sonic Equipment Company, which recently reached a milestone with the installation of its 1,000th Christie Solaria® Series DLP Cinema® projector.

Apr 11, 2013 Business Day to Feature Sonic Equipment
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