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Sony Digital Cinema 4K gives audiences an entertainment experience they’ll never forget in 2D or 3D. There’s a complete family of Sony 4K projection systems to suit every cinema operator, from small boutique screens to the largest multiplex. All our easy-to-use projectors deliver 4K resolution images that viewers love, bursting with rich colour and industry-leading 8000:1 average contrast ratio. Sony’s SRX-R500 series of projectors are also HDR-ready, meeting brightness and contrast requirements for screening the latest 4K movies mastered for High Dynamic Range presentation. Spectacular 4K images are matched by impressively low running costs. The long-lasting HPM multi-lamp array in all our SRX-R500 Series projectors is more energy efficient than traditional Xenon lamps, reducing routine maintenance and cutting the risk of revenue-threatening dark screens. A compelling choice for the big screens, our Premium Large Format (PLF) projection solution outshines costly first generation laser systems, with unrivalled 4K picture quality at light levels up to 60,000 lumens.

 



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Sony, Basingstoke—May 17, 2011

Sony Digital Cinema Teams Up with Sony Music to Bring A Wide Range of Music Experiences to Apollo Cinemas

Sony Digital Cinema has been able to use its relationship with its sister Sony company Sony Music to bring a range of compelling music experiences to Apollo Cinema’s “More” Campaign, which adds additional content exclusively for its audiences.

There have already been several examples of this:
On 16th February Sony Digital Cinema arranged for the European Premiere of Avril Lavigne’s new album to take place at the Apollo Cinema in Piccadilly. This featured the first showing of Avril’s first ever 3D video – “What The Hell” which was showcased on stunning Sony Digital Cinema 4K technology. Avril attended the event herself and engaged in a Q&A session with her fans. 

Currently showing at Apollo Cinemas is a stunning Sony 4K Technology trailer. It features sneak previews of new content from across the Sony companies and encapsulates the latest movies, music and cutting edge gaming. The soundtrack to the trailer, an exclusive re-working of “Going Nowhere”, has been supplied by one of Sony Music‘s hottest new artists, dubstep superstars, Magnetic Man. The soundtrack is featured on Apollo’s website where fans can sample and buy the featured music.
 
Nicole Oakley, Marketing Manager at Apollo Cinemas said: “We’re really excited to be offering our customers the best in alternative content, and now with Sony Music on board, Apollo Cinemas can bring its audience something completely new and innovative. The Sony 4K technology provides outstanding image and sound quality, so will be the perfect platform for screening music events.”
 
Laura Fitzgerald, Marketing Manager for Magnetic Man at Columbia Records, part of the Sony Music Entertainment Group, said: “The new trailer gives a great showcase and taster to the cutting edge alternative content Sony Digital Cinema and Apollo Cinemas are bringing UK audiences.  As such it feels apt that a Magnetic Man track’s used to bring the snapshots of content to life, being one of ours, and indeed the UK’s, most exciting music artists.”

Sony Digital Cinema 4K technology allows consumers to experience exceptional picture quality from every seat in the cinema, providing world-leading 3D images and spectacular detail even on the largest of screens. Transforming the film experience, Sony Digital Cinema 4K technology gives the consumer an immersive, engaging visual experience.
 
David McIntosh, Director, Sony Professional Solutions, Europe commented, “This new united partnership between Sony Music and Sony Digital Cinema team shows our ambition and commitment to the improving content of modern cinema. The trailer demonstrates to cinema goers a taste of what they can expect – that is, with our 4K technology, a broader and more immersive experience.”
 
To book tickets for any of the screenings mentioned, go to www.apollocinemas.com and click to find your local cinema.
 
About Sony 4K Digital Technology
Sony Digital Cinema 4K technology allows consumers to experience exceptional picture quality from every seat in the cinema, providing world-leading 3D images and spectacular detail even on the largest screens. Transforming the film experience, Sony Digital Cinema 4K technology gives the consumer an immersive, engaging visual experience you simply can't get at home. Sony Digital Cinema 4K technology is over 4 times the resolution of an HD TV or the previous generation digital cinema (2K). It has captured the imagination of audiences and the cinema industry alike, winning the commitment from Hollywood, with big name directors like Peter Jackson, Ridley Scott and Tim Burton filming in the 4K format.
 
About Sony Music Entertainment UK:
Sony Music Entertainment UK is part of one of the largest music and entertainment companies in the world. It has a broad array of local artists and international superstars, as well as a vast catalogue comprising of some of the most important recordings in history.
 
In the UK we organised our frontline music companies in 2006 into the RCA and Columbia Label Groups, and in March 2007 also announced a third frontline label, Epic. These three main music companies also release music from many other famous music labels, among them; Jive, Zomba, J Records, 1965 Recordings, Syco Entertainment and Phonogenic.
 
Sony Music Enterainment is 100% owned by Sony Corporation of America.



Sony Digital Cinema Contacts:
Contact Sony

Logo: Sony Digital Cinema
About Sony Digital Cinema:
Sony Digital Cinema combines a full range of Sony technologies, alternative content offerings, training and service to provide a broad range of solutions for exhibitors. The world’s leading manufacturer of commercially available 4K resolution digital cinema projection systems, the group also offers Sony’s TMS (theatre management system); digital signage hardware, software and content development; security systems and Network Operations Centre (NOC) services for the exhibition community. 
Sony Digital Cinema Directory page Sony Digital Cinema Web Site
About Apollo Cinemas:
Apollo Cinemas Ltd is the UK's largest independent chain, serving over 2.6 million customers each year. It is currently the UK's 6th largest cinema operator (by number of screens), with 83 screens across 14 cinema locations, with a further 32 screens and three cinemas in development. It also boasts ten per cent of the UK’s 3D screens, as well as the West End’s only all-3D, all-digital multiplex, in its London Piccadilly location. By mid-summer, 2011, all its screens will be fully equipped with category-leading Sony 4K digital projectors, RealD 3D and Arqiva satellites offering the pinnacle of screen technology to present the latest cinema releases, live events and alternative content in the highest possible quality.
Apollo Cinemas Directory page
About Sony Professional Solutions (UK): Sony Professional Solutions exists to unleash the incredible power of images. Helping customers tell stories, springboard change, connect emotionally, stimulate learning and activate potential is at the heart of our vision. With a winning combination of technology and creativity Sony partners with businesses across a wide variety of sectors including Media and Broadcast, Theatre, Healthcare, Sports and Corporate and Education markets to deliver innovative and transformational customer solutions. Operating with over 30 years’ experience and a trusted network of established technology partners Sony’s wide portfolio of product and services propositions provides true value to businesses and informs, educates, entertains and inspires their customers. Sony Professional Solutions (UK) Directory page

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More Sony Digital Cinema News:
Apr 2, 2019 UA Galaxy Cinemas Redefines Movie Magic
Sony Digital Cinema Logo
UA Galaxy Cinemas, Macau’s largest 3D film complex since its opening in 2011 strives to constantly redefine the cinematic experience. The 1,000-seat complex features 10 superbly-appointed theatres with four balcony boxes and five premium Director’s Clubs with comfortable reclining sofa seats, free-flow refreshments and a food delivery service to bring consumers’ movie-going experience to the next level!

Mar 27, 2019 Sony Launches the First Sony Digital Cinema, Demonstrating its Commitment to Enhancing Premium Theatrical Experiences
Sony Digital Cinema Logo
During CinemaCon 2019, Sony will offer attendees the opportunity to see movies in a new light.  Joining forces with Galaxy Theatres, a state-of-the-art movie theater company, Sony is bringing the world’s first premium large-format (PLF) Sony Digital Cinema auditorium to their Las Vegas Boulevard Mall location.

Feb 13, 2019 Sony Announces the World Wide Launch of Sony Digital Cinema Premium Large-format Auditorium at Galaxy Theatres’ Las Vegas Location
Sony Digital Cinema Logo
Sony Electronics Inc. is introducing Sony Digital Cinema™, the company’s experiential premium large-format (PLF) movie theater auditorium.  Working in conjunction with state-of-the-art movie theater company, Galaxy Theatres, the world’s first location will debut at their Las Vegas Boulevard Mall venue, which is planned to open in spring 2019.

Feb 12, 2019 Sony VENICE used to capture latest Keira Knightley feature, ‘Official Secrets’
Sony Digital Cinema Logo
Sony’s next-generation motion picture camera system, VENICE ,has been used for principal photography on a new political thriller ‘Official Secrets’, directed by Gavin Hood, and produced by Ged Doherty, Elizabeth Fowler, and Melissa Zuo.

Jan 29, 2019 Partnership between Sony and GDC Raises Bar with 4K HDR Laser Projector
GDC Technology Limited Logo
Sony Digital Cinema Logo
Professional Solutions China of Sony (China) Ltd.(“Sony”) and GDC Technology Limited (“GDC”) today announced Sony’s SRX-R608-DS dual 4K laser projection system integrated with GDC’s next-generation SR-1100 integrated media block (IMB) completed the full range of tests necessary to receive compliance from Digital Cinema Initiative (DCI).

Jun 11, 2018 Sony Defines Next Generation of Cinema at CineEurope 2018
Sony Digital Cinema Logo
At CineEurope 2018, Sony Digital Cinema 4K returns to dazzle audiences with cinematic demonstrations of its 4K laser solutions that represent the next-generation in movie presentation.

Jun 1, 2018 James Cameron’s Lightstorm Entertainment to Shoot Avatar Sequels on Sony’s Venice Camera
Sony Digital Cinema Logo
James Cameron’s Lightstorm Entertainment will use Sony’s new VENICE motion picture camera system for principal photography on the upcoming “Avatar” SEQUELS.
More Apollo Cinemas News:

Mar 10, 2011 Apollo and Sony Partnership Lead to Black Swan Doubling Bookings
Sony Digital Cinema Logo
With Natalie Portman scooping the ‘Best Actress’ Oscar for Black Swan, Apollo Cinemas has seen a surge in tickets for people wanting to watch classical productions.

Feb 24, 2011 Apollo Cinemas Partner With Sony Digital Cinema To Offer Sports, Opera, Live Music And More In Stunning 3D on Sony 4K Technology
Apr 29, 2010 Europe’s First All Digital, All 3D Multiplex Cinema Opens in Carmarthen
Sony Digital Cinema Logo
The 3D revolution is here to stay and British cinema-goers are in for the experience of a lifetime at Europe’s first all 3D multiplex. Apollo Cinemas, the cinema chain revolutionising the movie-going experience in the UK, has today announced the opening of the first fully digital, all 3D multiplex in Europe.

Dec 1, 2009 RealD and Apollo Cinemas Enter Exclusive Agreement
More Sony UK News:
Feb 12, 2019 Sony VENICE used to capture latest Keira Knightley feature, ‘Official Secrets’
Sony Digital Cinema Logo
Sony’s next-generation motion picture camera system, VENICE ,has been used for principal photography on a new political thriller ‘Official Secrets’, directed by Gavin Hood, and produced by Ged Doherty, Elizabeth Fowler, and Melissa Zuo.

Feb 9, 2015 Estonian Independent Cinemas Embrace 4K and 3D Technology
Sony Digital Cinema Logo
In 2015, 4K and 3D technologies have hit the countryside of Estonia. The best cinema technology is no longer limited to the big screen, with smaller cinemas gaining access to a state of the art cinema environment.

Jun 26, 2014 Sony and Vue Entertainment Unveil World First Live 4K Streamings of FIFA World Cup™ Matches to Cinema
Sony Digital Cinema Logo
Sony and Vue Entertainment have today announced a new milestone in live sports entertainment, as two of the 2014 FIFA World Cup™ matches will be streamed live to a UK cinema in stunning 4K(*1) . In a world first, Sony and Vue Cinemas will be working with technical partners Eutelsat, DSAT Cinema and IDC to deliver a FIFA World Cup™ quarter final match and the final in captivating Ultra High Definition on 4th and 13th July, at Vue’s state-of-the-art multiplex at Westfield, London.

Mar 13, 2014 Sony and National Theatre Live Collaboration Results in Record Breaking Figures
Sony Digital Cinema Logo
Following the first ever live 4K theatre broadcast, National Theatre Live and Sony is pleased to announce the production of War Horse was seen by over 155,000 people around the world (120,000 people in the UK alone). This tops National Theatre Live’s previous live audience record of 110,000 people who saw The Audience with Helen Mirren, broadcast from the West End in June 2013 (80,000 of whom were in the UK).

Dec 3, 2013 Sony Launches SRX-R510P 4K Cinema Projector for Smaller Screens
Sony Digital Cinema Logo
Sony Digital Cinema today unveils a compellingly-priced addition to its market-leading 4K digital projector family.  The new SRX-R510P brings a true Sony 4K experience to cost-conscious independent cinema owners and smaller theatres with screens up to 10m wide. Versatile and easy to maintain, the next-generation projector shares the same compact body, integrated media block and optical engine as the acclaimed SRX-R515P projector.

Nov 13, 2013 Sony Digital Cinema Set to Wow the Cork Film Festival with A Variety of 4K Screenings
Sony Digital Cinema Logo
Sony Digital Cinema today announced that it is supporting the 2013 Cork Film Festival in Ireland. Attendees from across the country are invited to view a variety of content on Sony’s 4K digital cinema SRX-R515 projector from up until Sunday 17th November.

Sep 26, 2013 Sony Digital Cinema Equips New Gaumont Pathé Multiplex with Industry Leading 4K Digital Projectors
Sony Digital Cinema Logo
Sony Digital Cinema has been chosen by Les Cinémas Gaumont Pathé, one of Europe’s leading cinemas chains, to equip all 11 screens in its new Pathé Le Mans multiplex exclusively with Sony 4K technology.
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