Cinema Technology Dec. 04, 2021
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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

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Morristown, N.J.,—Nov 30, 2005

Dreamworks is Newest Studio to Support Christie/AIX’s Digital Cinema Funding Plan

Studio Makes its Films Available to DCI-Compliant Digital Systems
Access Integrated Technologies, Inc. ("AccessIT") (AMEX:AIX) and DreamWorks SKG (“DreamWorks”) said today DreamWorks will give full support to exhibitors participating in Christie/AIX’s digital cinema rollout by releasing future films in digital format. DreamWorks is the fifth and latest studio agreeing to provide its content for digital distribution and projection and to fund exhibitor adoption of DCI-compliant hardware. The studio’s productions will be made available to all exhibitors currently deploying systems under the Christie/AIX’s 4,000-screen national rollout plan, starting with the first 150 digital cinema projection systems expected to be installed by December 31, 2005.

Jim Tharp, Head of Distribution at DreamWorks, commented: “DreamWorks was founded to deliver audiences with ground-breaking forms of entertainment. The use of new techniques and technologies has been central to our efforts and digital cinema, with its astonishing visuals, adds to DreamWorks’ ability to provide audiences with exciting new entertainment experiences. Having worked with the talented teams at AccessIT and with Christie Digital Systems, we are confident they understand our business needs, the needs of exhibitors, and, most importantly, the needs of movie-goers.”

“We are pleased to expand our longtime relationship with Jim and the team at DreamWorks through the signing of this agreement,” added Bud Mayo, chairman and chief executive officer of AccessIT. “DreamWorks was an early supporter of digital content distribution, entrusting AccessIT with the digital release of such major movies as ‘Madagascar,’ ‘Collateral’ and ‘Shark Tale’ and we look forward to continuing our work together in the expanding digital era.”

Based on the recent distribution agreements signed with Disney, Twentieth Century Fox, Universal and Sony, the company has already begun an initial deployment of DLP Cinema® systems in theatres in Detroit, Michigan, owned by Emagine Entertainment, Inc. and at multiple locations in San Diego and Riverside County (CA) multiplexes owned by Ultrastar Theaters, Inc.

The level of support from Hollywood’s major studios has enabled AccessIT to expand its total planned installations from 2,500 to 4,000 screens. Disney, Fox, Universal, Sony and DreamWorks will help finance exhibitors’ transition to digital technology by paying virtual print fees to Christie/AIX for each film projected on Christie/AIX-funded hardware. The company is also continuing late-stage negotiations with a number of other studios and independent distributors for their participation in the plan.

Jack Kline, President and COO of Christie Digital Systems USA, Inc., commented: "With this commitment to release future movies in digital format, DreamWorks’ continues its tradition of providing groundbreaking entertainment experiences. Coupled with our proven DLP Cinema® technology, audiences will be able to enjoy the best viewing experience available in the world today.”

Under the Christie/AIX funding plan, participating exhibitors will receive complete digital cinema systems at no cost other than a project management fee and a standard 10-year maintenance contract with Christie similar to existing film maintenance agreements. The Christie/AIX-funded deployment of Christie DLP Cinema® projectors also includes media players and a central “library” server plus two-way satellite communications and data storage equipment. The central servers feature AccessIT’s unique vendor-neutral Theater Command Centre (“TCC”) software, which allows all digitally-equipped screens in a multiplex to be networked, simplifying theater operations through centralized content management, scheduling, and reporting.


Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly owned subsidiary of Ushio Inc., Japan (JP: 6925). Christie revolutionized the movie industry with the launch of digital cinema projection, and since 1929 has embraced innovation and broken many technology barriers. From the world’s largest mega-events to the smallest applications, our technology—from advanced RGB pure laser and SDVoE technology to image processing and LED display solutions—empowers people to create the world’s best shared experiences. Visit www.christiedigital.com. Christie Directory page Christie Web Site
About Cinedigm: Cinedigm Digital Cinema Corp. is a leader in providing the services, experience, technology and content critical to transforming movie theaters into digital and networked entertainment centers. The Company partners with Hollywood movie studios, independent movie distributors, and exhibitors to bring movies in digital cinema format to audiences across the country. Cinedigm's digital cinema deployment organization, state of the art distributor and exhibition software, and marketing and distribution platform for alternative content and independent films are a cornerstone of the industry's digital cinema transformation. With the April acquisition of New Video, the world's largest aggregator of independent digital content and leading distributor of quality entertainment, CIDM has created a new full service end-to-end digital studio, enabling the Company to acquire and distribute independent films and specialty content both theatrically and via digital, mobile and home media platforms. Cinedigm Directory page
About Dreamworks: Steven Spielberg, Jeffrey Katzenberg and David Geffen launched DreamWorks SKG in October 1994. Their vision was to create an artist-friendly studio to develop, produce and distribute superior film and music entertainment that would inspire and delight audiences worldwide. DreamWorks SKG is now a leading producer of live-action motion pictures, animated feature films, network, and cable television programming, home video and DVD entertainment and consumer products. Dreamworks Directory page

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