Sony Digital Cinema 4K today announced ADDE as a new Solutions Specialist distributing Sony Digital Cinema projectors to cinema operators in France.
Over 18,000 Sony 4K projection systems have already been installed in cinemas worldwide, bringing the best possible image quality and a more immersive movie-going experience to cinema audiences everywhere.
“Distinguished for many years by its vitality, the French market has now
matured. In light of this, to allow the deployment of projectors with 4K
technology and to reassure our operators by providing great solutions that are
adept at meeting future requirements, we are very happy to join up with such a
trusted company. ADDE has the technical know-how, and customer satisfaction
runs in their blood. Together with ADDE, we want to give operators solutions
that meet their needs, along with unfailing technical support", said
Oliver Pasch, Head of European Digital Cinema Sales, Sony Digital Cinema 4K.
A designer, manufacturer and integrator of cinematographic equipment for
more than 30 years, ADDE is a family company deeply rooted in digital
cinematography with more than 1500 theatres where it manages installation,
maintenance and technical support. The company works just as well with
independent operators as with multiplex cinemas such as Gaumont-Pathé.
Sony Digital Cinema 4K has chosen ADDE as their new Solutions Specialist
due to their international reputation and technological expertise. This collaboration
with Sony Digital Cinema 4K means ADDE can offer its customers a choice of
technology that best meets their needs.
"Sony Digital Cinema products have been at the top of their game for
several years now, and so it seemed perfectly natural to continue our
relationship in this area. Sony Digital Cinema projectors mean we can offer our
customers a top quality high-tech alternative" said Marion Rosset,
Managing Director of ADDE.
ADDE will be present at the 70th Congress of the FNCF (Fédération Nationale des Cinémas Français
— National Federation of French Cinemas), which is held at the Deauville
International Centre from 28 September to 1
October 2015. ADDE will
have the SRX-R510P
4K projector on their booth, to give visitors a taste of the
exceptional quality of Sony Digital Cinema 4K technology.