Cinema Technology Oct. 07, 2022
Register & Log in
X
Sponsors



Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

Industry Partners

Shows & Events


# 1938 Baird

RSS News
RSS Info About RSS

Skip Navigation LinksHome/Menu > Find News > Refresh this page
Shanghai, China—Jul 17, 2016

Suning Cinema Selects Christie RGB Laser Projection System for its Large Screen Theaters in Shanghai and Zhenjiang

Zhenjiang Suning Cinema is the first theater in China to deploy Christie’s RGB laser projection system featuring enhanced wavelength diversification
Christie® is pleased to announce that Suning Cinema, a wholly-owned subsidiary of Chinese electronics retail giant Suning Commerce Group, has deployed its revolutionary RGB laser projection system for its new theaters located in Shanghai and Zhenjiang to deliver the ultimate 3D viewing experience for movie-goers.
 
A state-of-the-art Christie 6P laser projection system comprising a pair of Christie CP42LH 3DLP® 4K RGB laser projection heads, and a 6P modular laser light farm with fiber-optic delivery has been fitted in Hall 6 of Shanghai Fengxian Suning Cinema, which was officially opened on July 16. The system represents the pinnacle of laser-illuminated projection by producing the brightest images, the purest colors and the best 3D movie experiences.

Shanghai Fengxian Suning Cinema’s largest auditorium is equipped with a Christie 6P laser projection system
 
The premium auditorium of Zhenjiang Suning Cinema – located within the new Suning Plaza shopping mall in Zhenjiang, Jiangsu Province – is equipped with a Christie RGB laser projection system featuring enhanced wavelength diversification (EWD). It is the first cinema hall in China to deploy the Christie CP42LH and laser modules that generate white light from multiple combinations of RGB primary color wavelengths to counteract speckle and offer a spectacular viewing experience on silver screens. Both cinema complexes have officially commenced commercial operations. Christie will continue to work with Suning Cinema to have more visual solutions installed in its new cineplexes across the country.
 
“We have compared several 3D cinema projection systems but nothing comes close to the quality and performance of the Christie CP42LH, which we have installed in our large screen auditoriums,” said Dalei Duan, General Manager, Cinema Operations, Suning Cinema. “This is the most vibrant, colorful and breathtaking 3D visual experience that I’ve ever seen in a large screen theater. We’re pleased to note that the Christie CP42LH delivers remarkable performance in our theaters at both locations, and have no doubt that patrons are getting the best possible visuals that will heighten their enjoyment of the movie playing on screen.”

Patrons enjoying the latest 3D movie using the Christie CP42LH featuring EWD at Zhenjiang Suning Cinema
 
Duan noted that although Zhenjiang Suning Cinema is a new player in the market, it has laid out ambitious plans to open 200 movie theater complexes across China within the next five years. “We are working doubly hard to offer the best cinematic experience to all our customers. There are enormous opportunities to be tapped in cultural assets development and with the increasing demand for cultural assets such as cinemas, we believe that collaborating with Christie and investing in the best visual technologies, such as the RGB laser projection system, is the way to go,” he added.
 
Jason Pei, Deputy General Manager, Christie China, commented, “Our groundbreaking 6P laser projection system is designed to achieve exceptional brightness in 3D to provide audiences with a truly unforgettable cinema experience, while the CP42LH RGB laser projection system featuring EWD significantly reduces the impact of speckle on silver screens. The latter enables exhibitors to continue using their existing silver screens and passive 3D systems, which in turn translates to significant cost savings. We are delighted that Zhenjiang Suning Cinema has placed its trust in our cutting-edge RGB laser projection systems, and we look forward to more collaboration in the future.”
 
Lin Yu, Vice President, Christie Asia Pacific, added, “I would like to congratulate Zhenjiang Suning Cinema for being the first cinema chain in China to deploy our Christie CP42LH featuring EWD to deliver an unparalleled laser projection and viewing experience. This system, together with the 6P laser projection system installed in Shanghai Fengxian Suning Cinema, have redefined the cinematic experience by allowing audiences to enjoy brighter, clearer and more vibrant visuals like never before. We look forward to working more closely with Suning Cinema, and having more exhibitors installing our RGB laser projection system in their premium large format theaters across China, including those from second and third-tier cities.”
 
Anchored by the Christie Freedom® laser illumination system, the CP42LH produces a color gamut that exceeds the DCI P3 color and replicates the Rec. 2020 space, making it the most advanced RGB laser cinema projection system available.
 
The Christie CP42LH projector (left) and modular laser light farm with fiber-optic delivery (right) in the projection room of the premium auditorium at Zhenjiang Suning Cinema
 
Since its rollout two years ago, Christie’s RGB laser projection system has become the preferred choice for a premium 3D cinema experience in a number of cinema chains around the world. In Asia, theaters equipped with Christie 6P laser projection technology include Tongzhou Wanda Cinema in Beijing, the iconic Shanghai Film Art Center, and SM Seaside City in Cebu, the Philippines.
 
Specific to Christie’s RGB laser projection systems featuring EWD, they are also being embraced by exhibitors in the region. Besides Zhenjiang Suning Cinema, South Korea’s largest multiplex cinema chain, CGV, has also installed this system at SphereX CGV Youngdeungpo in Seoul, Republic of Korea.
 


Media Gallery

Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly owned subsidiary of Ushio Inc., Japan (JP: 6925). Christie revolutionized the movie industry with the launch of digital cinema projection, and since 1929 has embraced innovation and broken many technology barriers. From the world’s largest mega-events to the smallest applications, our technology—from advanced RGB pure laser and SDVoE technology to image processing and LED display solutions—empowers people to create the world’s best shared experiences. Visit www.christiedigital.com. Christie Directory page Christie Web Site
Countries:
China

Share This Page

More Christie News:
Oct 7, 2022 Christie Showcases Talent in RGB Pure Laser Splendour at BFI London Film Festival
Christie Logo
Christie® is pleased to announce its CP4440-RGB projector is once again the flagship projection technology at the 66th BFI London Film Festival (LFF) in partnership with American Express, running 5th – 16th October 2022.

Sep 8, 2022 Christie Celebrates 22 Years of Partnership with TIFF
Christie Logo
Christie® returns as the Official Digital Projection Partner of the Toronto International Film Festival® (TIFF), from September 8-18, welcoming back audiences to celebrate the best of Canadian and international cinema in person with screenings, special events and industry conference sessions.

Aug 15, 2022 Christie Continues Strong Partnership with Big Cine Expo 2022 as Official Projection Partner
Christie Logo
Christie® is proud to announce that it is the official projection partner for Big Cine Expo 2022, billed as the only convention and tradeshow for the single screen, multiplex, malls and the theatrical distribution industry in India.

Jul 20, 2022 Christie Strengthens Vive Audio Range with Powersoft Amplifiers
Christie Logo
Christie® has strengthened its Vive Audio® line array cinema loudspeakers with the addition of a range of professional high-end amplifiers in an agreement with audio leader Powersoft.

Jul 7, 2022 Christie Congratulates CINITY and Mr. Fu Ruoqing for Winning the CineEurope Technical Achievement Award
Christie Logo
Christie® congratulates CINITY and Mr. Fu Ruoqing, vice-chairman and general manager of China Film Group, for winning the Technical Achievement Award at CineEurope 2022. This is the first time a premium high-tech film brand from China has won this prestigious award at a major trade exhibition, and it is a starting point for the global expansion of CINITY.

Jun 28, 2022 Phoenix Theatre’s 50th Movie Screen Illuminated By Christie
Christie Logo
Phoenix Theatres is wowing audiences with high-quality, immersive cinematic experiences thanks to Christie® projectors and integrator Integrity Entertainment  Systems. In operation since 2000 and recently opening its 50th screen at the new Woodland Mall in Grand Rapids, MI., Phoenix Theatres now has six locations, each reflecting the unique character of its community.

Jun 27, 2022 Christie lights up screens across new Lavazza IncluCity Festival
Christie Logo
Christie® returns to light up the big screen at the brand-new Lavazza IncluCity Festival, organized by the ICFF. This year’s festivities will transform the iconic cobblestone streets of Toronto’s Distillery Historic District into an outdoor cinema village, celebrating multiculturalism and the best of international cinema from June 27 to July 15.

Jun 23, 2022 Showtime Cinemas Opens “All Christie” RGB Pure Laser Multiplex in Kaohsiung
Christie Logo
Christie® is pleased to announce that Showtime Cinemas, the second largest movie theatre chain in Taiwan, has deployed its RGB pure laser cinema projection systems in all auditoriums at the new Gangshan Showtime Cinemas in Kaohsiung.

Jun 15, 2022 Christie Showcases Tailored Cinema Solutions at CineEurope 2022
Christie Logo
Christie® will showcase its industry-leading cinema technologies designed to meet the needs of every screen size at CineEurope, taking place June 20-23 at Centre Convencions Internacional Barcelona (CCIB).

May 17, 2022 Festival de Cannes Continues Technical Partnership with Christie
Christie Logo
Christie® is delighted to be confirmed as the official projection technology partner for the 75th Cannes Film Festival. The event, which runs May 17-28, will see projectors from across Christie’s broad portfolio powering screens throughout all venues. The Festival is set to welcome approximately 35,000 guests, a significant increase over last year’s 24,000. Christie will provide installation and show support for the occasion, as it celebrates its 16th year as technical partner.

May 16, 2022 Christie Acquires Assets of Brass Roots Technologies
Christie Logo
Christie® today announced its acquisition of assets from  Brass Roots Technologies LLC, an Allen, Texas-based technology innovation company specializing in consulting and the engineering design of advanced optics and electronics for high-performance display and imaging systems.  All current employees of Brass Roots Technologies have transferred to Christie and the operations will remain in Allen, Texas under the Christie name.


Apr 26, 2022 Christie and Lightstorm Entertainment Push the Boundaries of Cinematic Experience
Christie Logo
In a partnership that spans 16 years, Christie® and Lightstorm Entertainment, Inc., filmmaker James Cameron’s production company, collaborated to bring enhancements to theatrical display capabilities for 3D, HFR digital cinema for Avatar and the much-anticipated Avatar 2.  Known for his creativity and development of cutting-edge technologies to push the frontier of cinematic storytelling, Cameron used Christie cinema projectors as a key part of realising his vision.

Apr 25, 2022 Christie Purchases Cinergy Software from DCIP
Christie Logo
Christie® today announced the purchase of Cinergy software from Digital Cinema Implementation Partners, LLC (DCIP). Cinergy is a cloud-based enterprise platform that consists of powerful yet easy to use tools to help operators track, monitor and efficiently manage theatre presentation quality in one centralized platform.

Apr 21, 2022 Christie Continues to Deliver Innovative Solutions for Exhibitors with New RGB Laser and Xenon Projectors
Christie Logo
Christie® is pleased to announce that it is expanding its range of solutions for the cinema industry with the launch of new RGB pure laser and Xenon projectors. With brilliant color to engage moviegoers, and designed with advanced features to meet the needs of cinemas, the new Christie CP2420-Xe, CP4420-Xe, , CP4425-RGB and CP4435-RGB projectors offer reliable, yet affordable, projection solutions.

Apr 20, 2022 Christie Ready to Shine Brightly at CinemaCon 2022
Christie Logo
Christie® is excited to gather and engage with the cinema industry for CinemaCon, taking place April 25-28 at Caesars Palace, Las Vegas. For over 20 years, Christie has showcased its industry-leading cinema technology at the industry’s premiere gathering of cinema exhibition professionals as the preferred projection provider for the industry, and 2022 will be no different. In Milano Ballrooms I and V, a range of technology to meet the needs of every screen size will be on display, including the launch of new projectors.

Apr 4, 2022 Christie Appoints Chairman and CEO Hideaki Onishi
Christie Logo
Christie® has announced Hideaki Onishi as its new chairman and CEO. With more than 30 years of management experience in various positions within the Ushio, Inc. group – parent company of Christie – Hideaki will begin his role immediately to lead Christie into its next chapter. Hideaki will replace Kazuhisa Kamiyama, who has completed his tenure with Christie and is returning to Japan to take up a new role at Ushio headquarters.

Mar 21, 2022 Malaga Film Festival Premieres with Christie Cinema RGB Laser Projectors
Christie Logo
Christie® is pleased to announce that its RGB pure laser projectors will be used for the first time at the Malaga Film Festival, one of Spain’s biggest film events, to be held from 18 through 27 March 2022, marking its silver anniversary. The Christie partner Sercine, an official festival collaborator, is looking after the integration and support for the event’s projection solutions.

Mar 14, 2022 Midland Square Cinema Chooses Christie 4K RGB Pure Laser Projection for its Flagship Auditorium
Christie Logo
Christie® is pleased to announce that Midland Square Cinema, a major multiplex operated by Midland Square Cinema Joint Venture, has chosen its leading edge 4K RGB pure laser projection system featuring Christie Real|Laser™ illumination technology for its flagship auditorium.

Feb 9, 2022 Delphi Filmpalast Berlin Invests in Christie RGB Pure Laser Projection
Christie Logo
For decades, the Delphi Filmpalast theatre has been among the venues of the Berlin International Film Festival, or “Berlinale”, one of the largest public film festivals in the world.

Dec 6, 2021 Galaxy Cinema Invests in Christie RGB Pure Laser Projection for New Shenzhen Multiplex
Christie Logo
Christie® is pleased to announce that Galaxy Cinema, a multiplex chain affiliated to Galaxy Holding Group, has deployed its RGB pure laser projection systems in a new multiscreen cinema located in the heart of Shenzhen city.
©Copyright 2003 - 2022 WHMCC, LLC .
| Contact | Terms of Service | Privacy Policy
All rights reserved.
banner