Cinema Technology Mar. 19, 2018
Register & Log in

# 1939 Format Debate

RSS News
RSS Info About RSS

Skip Navigation LinksStart/Menu > Find News > Refresh this page
Cypress, Calif.—Aug 18, 2016

Christie Names Beiersdorf and Muscat as New Vice Presidents to Maximize Market Penetration

Susie Beiersdorf joins Christie as VP, Cinema Sales – Americas; Dave Muscat promoted to VP, Sales, Enterprise Solutions – Americas
Christie®, the global leader in helping customers create the world’s best shared experiences, today announced that industry veteran Susie Beiersdorf has joined Christie as VP, Cinema Sales – Americas, while long-time Christie stalwart Dave Muscat has been promoted to VP, Sales, Enterprise Solutions – Americas. The two new positions are effective immediately and will report to Dale Miller, Executive Vice-President, Global Sales, for Christie.
“Since 2008, Susie has been directly involved in the rollout of digital cinema for a major electronics company and as such, she brings not only a wealth of exhibitor relationships but also considerable studio experience to Christie,” said Dale Miller, EVP, Global Sales, Christie.
“As well, in pursuit of enhancing the cinema experience, Susie is an active participant in various industry groups. She serves on the Board of Directors for the International Cinema Technology Association (ICTA); is the Chairperson for the Inter-Society for the Enhancement of Cinema Presentation, Inc.; is a long-time member of the Society of Motion Picture and Television Engineers (SMPTE) and participates in the Laser Illuminated Projector Association (LIPA) and the Intersociety Digital Cinema Forum (ISDCF),” added Miller.
Beiersdorf will be responsible for expanding the already-considerable footprint for Christie’s projectors and related cinema technologies across North and South America.  
Complementing Christie’s long-standing expertise in cinema, the company’s enterprise solutions for Location and Events Based Entertainment (LBE) venues and Technical Sales and Solutions (TSS) are increasingly in demand, drawing on an impressive network of valued Christie VIP Integrators, distributors, consultants and market development resources. This growth has necessitated the creation of the VP, Sales, Enterprise Solutions – Americas role, to be filled by Dave Muscat, formerly Christie’s Sr. Director for Technical Sales and Solutions – Americas.
“Dave has a wealth of expertise across all of Christie’s sales channels and considerable experience helping to create end-user solutions. He is passionate about creating solutions that both exceed customer expectations and add value to the Christie Partner network,” said Miller.

“I’m looking forward to Dave continuing his successful career at Christie, which began in 2002, in this new role.”

Logo: Christie About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly-owned subsidiary of Ushio Inc., Japan (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors, complete system displays, and cinema audio solutions; Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images, accompanied by awe-inspiring sound. Visit Christie Directory page Christie Web Site
Similar News
Search for News Items
Learn More About:
United States

Share this page:
More Christie News:
Mar 19, 2018 Christie Demonstrates its Ongoing Support for Independent Exhibition in Australia and New Zealand at the ICA Conference & Gala Dinner 2018
Jan 23, 2018 Yashan International Resort Hotel Selects Christie Cinema Solutions for VIP Theater
Jan 8, 2018 Largest Public Cinema Chain in Brazil Selects Christie Projectors
Dec 13, 2017 Hoyts Purchases Christie® CP4325-RGB Pure Laser Cinema Projectors
Dec 12, 2017 Brilliance Takes Shape as Christie Delivers Cutting-Edge Cinema Solutions at Cineasia 2017
Dec 11, 2017 Premium Movie-Going Experiences Now in Reach of Mainstream Cinemas with Introduction of Christie’s Direct-Coupled RGB Pure Laser Projector
Dec 6, 2017 Emagine Entertainment Growing with Christie as Technology Partner
Oct 31, 2017 Christie Projectors Power the Screens for Muvix, Chile’s Newest Cinema Chain
Oct 17, 2017 Christie Experiential Network Taps Times Square Strategies and MVP Interactive to Create the Largest Interactive DOOH Network in North America
Oct 9, 2017 Christie Previews Next Generation CP4325-RGB Pure Laser Cinema Projector at the 72nd Australian International Movie Convention
Sep 18, 2017 Centerplex in Brazil Picks Christie Cinema Projectors and Christie Vive Audio
Sep 1, 2017 Showbiz Cinemas Ballarat First in Australia to Be Fully Equipped with Christie CP2208-LP Cinema Projectors
Aug 31, 2017 Christie Brings Cinema to Life as Official Projection Partner of the 2017 Toronto International Film Festival
Aug 25, 2017 Xinshidai MZC Cinema Chooses Christie Vive Audio for its Flagship Auditorium
Aug 23, 2017 Christie Showcases Next-Generation RGB Pure Laser Projection Technology and Image Processing Capabilities at BIRTV
Aug 8, 2017 Christie Projectors At MJR Universal Grand Cinema 16 Delivers On Summer Blockbuster Season
Aug 8, 2017 Christie Lights Up Big Cine Expo 2017 as Exclusive Projection Partner
Jun 19, 2017 Christie Partners with Shanghai International Film Festival as Exclusive Digital Projection Partner for the Ninth Consecutive Year and Assists the Cinemas Shanghai International Film Forum and Exhibition
Jun 16, 2017 First Pure RGB Laser Projector for Mainstream Cinema Exhibition
Jun 15, 2017 Allure, a Christie Company, Debuts in Europe with Automated Digital Signage Content Platform for the Cinema Industry
©Copyright 2003 - 2018 WHMCC, LLC. All rights reserved.   | Contact | Terms of Use | Privacy Statement