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Dolby Laboratories has been a leader in developing many groundbreaking technologies and advancing the science of sight and sound for more than 50 years. Based in San Francisco with offices around the world, Dolby, through industry-leading research and engineering innovation, is expanding creative possibilities and enhancing collaborative relationships spanning musicians, filmmakers, and other artists as well as with businesses and consumers globally. Along with its partners, Dolby creates and delivers incredibly vivid experiences transforming entertainment and communications at the cinema, at home, on the go in mobile devices, and at work. Dolby Laboratories develops and delivers products and technologies that make entertainment experiences more realistic and immersive. By giving everyone the power to see, hear and feel the spectacular, Dolby is ideally positioned to transform the future of audio, voice, and imaging experiences worldwide.

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San Francisco—Mar 27, 2017

Dolby Cinema Coming to the Middle East

Reel Cinemas to deploy multiple Dolby Cinema locations to its circuit in the Middle East
Dolby Laboratories, Inc. (NYSE: DLB) and Reel Cinemas, the dynamic cinema brand under Emaar Entertainment, today announced plans to open multiple Dolby Cinema locations across the Reel Cinemas portfolio in the Middle East. Dolby Cinema is a premium cinema offering for moviegoers that combines spectacular image and sound technologies with inspired design to deliver the total cinema experience, making every visit a completely captivating cinematic event.
 
“This marks another milestone for Dolby Cinema as we expand our global reach spanning across the United States, China, Europe, and now the Middle East,” said Doug Darrow, Senior Vice President, Cinema Business Group, Dolby Laboratories. “We look forward to working with Reel Cinemas to bring spectacular moviegoing experiences to audiences who seek out the best in entertainment.”
 
Among the first sites expected to open later this year are the Dubai Marina Mall and the flagship Reel Cinema location at The Dubai Mall.
 
“Reel Cinemas is committed to delivering the most revolutionary and state-of-the-art technologies for our guests; this collaboration with Dolby means that cinemagoers can feel fully captivated by the story unfolding on-screen,” said Adon Quinn, ‎Senior Director, Reel Cinemas, a subsidiary of Emaar Entertainment. “We are thrilled to be the first cinema chain to bring the Dolby Cinema premium experience to moviegoers in the Middle East.”
 
Dolby Cinema features the Dolby Vision laser projection system, which uses state-of-the-art optics and image processing to deliver high dynamic range with enhanced color technology and a contrast ratio that far exceeds that of any other image technology on the market today. The result is a richer, more detailed viewing experience that delivers strikingly vivid and realistic images and makes viewers feel like they are in the movie’s world. The Dolby Vision laser projection system was co-developed with Christie®, which supplies, installs, and services all the projector systems, which can only be experienced at Dolby Cinema locations.
 
Dolby Cinema also includes Dolby Atmos sound technology, which moves audio around the theatre, even overhead, with amazing richness and depth. The combination of Dolby technologies with the design and comfort of the Dolby Cinema makes audiences feel closer to the onscreen action.
 

 



Dolby Contacts:
Sales:
SalesAdmin@dolby.com

Media Contact:
Karen Hartquist
Dolby Laboratories
415-357-7011
Karen.Hartquist@dolby.com

Logo: Dolby Laboratories, Inc.
About Dolby Laboratories, Inc.:
Dolby Laboratories (NYSE: DLB) is based in San Francisco with offices in over 20 countries around the globe. Dolby transforms the science of sight and sound into spectacular experiences. Through innovative research and engineering, we create breakthrough experiences for billions of people worldwide through a collaborative ecosystem spanning artists, businesses, and consumers. The experiences people have – in Dolby Vision, Dolby Atmos, Dolby Cinema, Dolby Voice, and Dolby Audio – revolutionize entertainment and communications at the cinema, on the go, in the home, and at work.

 Dolby, Dolby Atmos, Dolby Audio, Dolby Cinema, Dolby Dimension, Dolby Vision, Dolby Voice, and the double-D symbol are among the registered and unregistered trademarks of Dolby Laboratories, Inc. in the United States and/or other countries. Other trademarks remain the property of their respective owners.
Dolby Laboratories, Inc. Directory page Dolby Laboratories, Inc. Web Site
About Dolby Cinema: Dolby Cinema, recipient of the 2015 Red Dot Award for product design, delivers the total cinema experience. It combines powerful image and sound technologies with inspired cinema design to make every visit a completely captivating cinematic event.
 
Dolby Cinema includes award-winning Dolby Vision and Dolby Atmos technologies. Dolby Vision is a state-of-the-art authoring and playback imaging technology that enables the cinema to bring the story alive onscreen. In 2015, the Dolby Vision laser projector received an engineering excellence award from the Hollywood Post Alliance. Outfitted with Dolby Atmos, a Dolby Cinema transports audiences into the movie with breathtakingly real sound that fills the cinema and flows all around them. Dolby Atmos has received technical achievement awards from both the Hollywood Post Alliance and the Cinema Audio Society.
 
When these technologies are combined with the sophisticated Dolby Cinema design, everything comes together to pull moviegoers more deeply into the story and transform their visit into an event. To date, more than 325 Dolby Cinema sites have been installed or committed to across the globe, with more than 100 titles released or announced.
Dolby Cinema Directory page
About Emaar Entertainment (Reel Cinemas): Emaar Entertainment, the pioneer of innovative entertainment, leisure and retail concepts in the region, owns and manages Reel Cinemas, the ultimate destination for movie-lovers in the UAE. Setting a new standard for cinema experiences with its flagship megaplex at The Dubai Mall, Reel Cinemas has continued to redefine the cinematic landscape, with a boutique cineplex at Dubai Marina Mall as well as the region’s first dine-in cinema at Jebel Ali, marking the partnership with international celebrity restaurateur, Guy Fieri. Reel Cinemas has undertaken a transformation, redefining the cinema experience for movie-lovers in the UAE. The digital transformation has propelled Reel Cinemas to the forefront of innovation, with a wholly digital-focused on-ground customer journey, streamlining the pre-cinema experience and enhancing the overall guest journey for visitors. Emaar Entertainment (Reel Cinemas) Directory page

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More Dolby News:
Sep 19, 2019 Dolby Laboratories And Cineplexx Bring Dolby Cinema Experience To Vienna For The First Time With Launch Of A New Dolby Cinema At Village Cinema Wien Mitte
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Dolby Laboratories, Inc. (NYSE: DLB) and Cineplexx today announced the opening of the first Dolby Cinema in Vienna at the Village Cinema / Wien Mitte with the premiere of the new blockbuster movie Ad Astra. The collaboration with Dolby forms a part of Cineplexx’s modernization strategy as it  underlines its commitment to deliver the best possible cinema experience to its customers in Austria. A second Dolby Cinema site is also planned to open later in the year.

Sep 16, 2019 Dolby and United Cinema Chain to Bring First Dolby Cinema to Russia
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Dolby Laboratories, Inc. (NYSE: DLB) and The United Cinema Chain “Kino OKKO” (Cinema Park & Formula Kino) have entered into an agreement for the first deployment of Dolby Cinema in Russia.

Sep 11, 2019 Manchester Becomes Latest UK City to Open A State-Of-The-Art Dolby Cinema, at Odeon Trafford Centre
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Manchester film fans can enjoy the very best in cinema technology and luxury following the opening of the highly-anticipated Dolby CinemaTM at ODEON Trafford Centre. They now have the opportunity to experience films including IT Chapter 2 in the stunning Dolby Cinema, creating an immersive environment and an unrivalled cinematic experience in the city.

Aug 5, 2019 The Matrix Returns to the Big Screen for 20-Year Anniversary Exclusively in Dolby Cinema at AMC
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Dolby Laboratories, Inc. (NYSE: DLB), Warner Bros., and AMC Theatres® (NYSE:AMC) today announced that The Matrix, winner of four Academy Awards including Best Sound, will return to select theaters nationwide for an exclusive one-week engagement in Dolby Cinema at AMC.

Jul 1, 2019 Dolby and Pathé Live Join Forces to Screen "MYLÈNE FARMER 2019 - THE FILM" in Dolby Cinema and Dolby Atmos Theatres
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Dolby Laboratories, Inc. (NYSE: DLB), and Pathé Live today announced that they will offer fans of renowned French artist Mylène Farmer the opportunity to see her concerts in Dolby Cinema® and Dolby Atmos® screens in France, and in Dolby Atmos screens across Belgium, Switzerland, Canada and Russia for a one night only event in cinemas on November 7th this year.

Jun 18, 2019 Dolby and Odeon Cinemas Group Expand UK Footprint with Dolby Cinema Screens Launching in Manchester and Birmingham This Autumn
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Dolby Laboratories, Inc. (NYSE: DLB) and ODEON Cinemas Group, an AMC Entertainment Company, (NYSE:AMC) today announced that Manchester and Birmingham will be the latest cities in the UK to have a premium cinema experience brought to their film fans with a Dolby Cinema.

May 17, 2019 First Dolby Cinema Opens in Germany with Kinopolis Gruppe in Munich
Dolby Logo
Dolby Laboratories, Inc. and Kinopolis Gruppe today announced the opening of the first Dolby Cinema in Germany at the renowned Mathäser Palast in Munich. Film fans can now enjoy the very best cinema presentation in the heart of the city, following the opening of the highly-anticipated site.
More Dolby Cinema News:
Aug 5, 2019 The Matrix Returns to the Big Screen for 20-Year Anniversary Exclusively in Dolby Cinema at AMC
Dolby Logo
Dolby Laboratories, Inc. (NYSE: DLB), Warner Bros., and AMC Theatres® (NYSE:AMC) today announced that The Matrix, winner of four Academy Awards including Best Sound, will return to select theaters nationwide for an exclusive one-week engagement in Dolby Cinema at AMC.

Jul 1, 2019 Dolby and Pathé Live Join Forces to Screen "MYLÈNE FARMER 2019 - THE FILM" in Dolby Cinema and Dolby Atmos Theatres
Dolby Logo
Dolby Laboratories, Inc. (NYSE: DLB), and Pathé Live today announced that they will offer fans of renowned French artist Mylène Farmer the opportunity to see her concerts in Dolby Cinema® and Dolby Atmos® screens in France, and in Dolby Atmos screens across Belgium, Switzerland, Canada and Russia for a one night only event in cinemas on November 7th this year.

Jun 18, 2019 Dolby and Odeon Cinemas Group Expand UK Footprint with Dolby Cinema Screens Launching in Manchester and Birmingham This Autumn
Dolby Logo
Dolby Laboratories, Inc. (NYSE: DLB) and ODEON Cinemas Group, an AMC Entertainment Company, (NYSE:AMC) today announced that Manchester and Birmingham will be the latest cities in the UK to have a premium cinema experience brought to their film fans with a Dolby Cinema.

May 17, 2019 First Dolby Cinema Opens in Germany with Kinopolis Gruppe in Munich
Dolby Logo
Dolby Laboratories, Inc. and Kinopolis Gruppe today announced the opening of the first Dolby Cinema in Germany at the renowned Mathäser Palast in Munich. Film fans can now enjoy the very best cinema presentation in the heart of the city, following the opening of the highly-anticipated site.

Aug 21, 2018 Dolby Laboratories Partners with Wanying Cinema Line to Extend the Spectacular Dolby Cinema Experience in China
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Dolby Laboratories, Inc. (NYSE: DLB) and Wanying Cinema Line (Shenzhen) Company Limited, the high-end cinema exhibitor wholly owned by China Resources Land Limited with the brand MIXCINE, today announced a partnership to extend the spectacular Dolby Cinema® experience to more moviegoers in China. With the partnership, the first location is expected to be open at Wanying’s flagship site in Shenzhen with more locations to come in Southeast China in the following two years.

Oct 25, 2017 CGV and Dolby Laboratories Committed to Significantly Expand Dolby Cinema Presence in China
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CGV Cinema Line, the largest multiplex cinema chain in Korea and Dolby Laboratories, Inc. (NYSE: DLB) today announced plans to open 30 Dolby Cinema™ locations in China by the end of 2021.

Jul 17, 2017 Dolby Celebrates 100th Dolby Cinema Opening
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Dolby Laboratories, Inc. (NYSE: DLB) today announced the opening of its 100th global Dolby Cinema location at AMC South Bay Galleria 16 in Redondo Beach, California. This global milestone highlights the strength of Dolby Cinema, with more than 325 Dolby Cinema sites installed or committed, as well as amazing studio support with more than 100 titles released or announced.
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