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Seoul, South Korea and Los Angeles, CA—Jun 2, 2017

30 New 4DX Theatres to Open in Europe Via Partnership Between CJ 4Dplex And Les Cinemas Gaumont Pathe

Roll Out of Immersive Cinema Technology at New Locations in France, the Netherlands, Switzerland, and Belgium to be Completed by 2020, with Six New Launches Scheduled for 2017
CJ 4DPLEX , the world’s leading 4D cinema company, has announced a partnership with Les Cinémas Gaumont Pathé – the largest cinema chain operator in France, the Netherlands, and Switzerland – through which they will open 30 4DX theatres in France, the Netherlands, Switzerland, and Belgium by 2020.

The agreement, which includes plans to open six theatres by the end of this year, follows the opening of the first 4DX theatre in France at Pathé La Villette in Paris in March 2017.
Pathé La Villette has achieved remarkable occupancy rates in the little over ten weeks since its opening. The highest occupancy rates during this time period were for Pirates of the Caribbean: Dead Men Tell No TalesGuardians of the Galaxy Vol. II, and Kong: Skull Island.

“It is a great pleasure for us to announce that, through this roll-out agreement, 4DX will be able to reach more European consumers looking for the ultimate in cinema,” said Byung-Hwan Choi, CEO of CJ 4DPLEX. “From the overwhelmingly positive response we’ve received from audiences so far, we believe our further expansions will also be met with great success.”
 

 

About CJ 4DPLEX: CJ 4DPLEX is the world’s first 4D cinema company, headquartered in Seoul with international offices in Los Angeles and Beijing. The company created 4DX, the first and leading 4D cinema technology for feature films, providing moviegoers with an immersive, multi-sensory cinematic experience, allowing the audience to connect with movies through motion, vibration, water, wind, snow, lightning, scents, and other special effects that enhance the visuals on-screen. CJ 4DPLEX brings 4DX auditoriums to exhibition partners along with 4DX codes for both major Hollywood blockbusters and local titles, as well as content ranging from concerts to commercials.  Each 4DX auditorium incorporates motion-based seating synchronized with more than 20 different effects and optimized by a team of skilled editors, maximizing the feeling of immersion within the movie, beyond the limits of audio and video. Since 2009, more than 500 Hollywood titles have been screened in 4DX. To date, more than 59,000 4DX seats operate in 492 auditoriums spanning 57 countries. CJ 4DPLEX Directory page About Les Cinémas Gaumont Pathé: Les Cinémas Gaumont Pathé is the largest cinema circuit in France, the Netherlands, and Switzerland, and also operates in Belgium. At the end of 2017, Les Cinémas Gaumont Pathé was running 111 cinemas with 1,091 screens, 66.2 million spectators and revenue of 760 million Euros. Les Cinémas Gaumont Pathé is constantly modernising its cinemas and seeking the latest cutting-edge innovations. These upgrades are based on an active policy of cinema creation, reconstruction and renovation, and on innovative projection technologies. Les Cinémas Gaumont Pathé Directory page

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