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Kortrijk, Belgium—Apr 22, 2022

AMC Theatres® Teams Up with Cinionic to Introduce “Laser at AMC”

  • In its first major broadscale projector upgrade since the transition to digital, AMC signs exclusive agreement with Cinionic, the Barco cinema joint venture, to install laser projectors in 3,500 of its U.S. auditoriums through 2026 
  • The laser projection equipment and associated auditorium enhancements powering Laser at AMC at the 3,500 auditoriums have an estimated upgrade value of around a quarter of a billion dollars, with minimal upfront capital investment from AMC 
  • Laser at AMC represents a significant acceleration of AMC’s commitment to enhance the on-screen presentation 
  • Moviegoers enjoying Laser at AMC can expect improved picture contrast, maximum picture brightness, and more vivid color, all of which are on-screen benefits of Laser projection from Cinionic
AMC Theatres (NYSE:AMC), the largest theatrical exhibitor in the United States, in Europe & the Middle East, and in the world, today announced its first major broadscale projector upgrade since the transition to digital with the launch of Laser at AMC. The announcement is the result of an exclusive agreement between AMC and Cinionic, the Barco cinema joint venture and global leader in laser-powered cinema solutions, to significantly upgrade the on-screen presentation at 3,500 auditoriums throughout the United States, with cutting-edge laser projectors.

Later this year, AMC and Cinionic will begin installing laser projectors in AMC auditoriums around the country on a market-by-market basis, with the full initiative expected to be completed by the end of 2026. The laser projection equipment and associated auditorium enhancements powering Laser at AMC in the 3,500 auditoriums is valued at around a quarter of a billion dollars. Cinionic’s Cinema-as-a-Service program enables minimal upfront capital investment required by AMC to bring Laser at AMC to moviegoers around the country.

The Laser at AMC experience delivered by laser projection from Cinionic includes improved picture contrast compared to digital projectors, more vivid color, and maximum picture brightness, with guaranteed light levels that exceeds most 2D digital projection. The move to laser projection also offers a more environmentally friendly way to present movies with less waste, including the elimination of replacing xenon bulbs, and a significant reduction in energy usage. Cinionic, and founding partner Barco, have spearheaded laser-based presentation technology for cinema since 2014 and today boasts more than 30,000 laser projectors installed in theaters worldwide.
 
Adam Aron, Chairman and CEO of AMC Theatres commented: “For the last two years as AMC has navigated its way through the pandemic, we have done so not only with the intention of survival, but with an eye to the future of moviegoing and continuing to enhance the guest experience at our theatres. Through our wonderful Premium Large Format partnerships with IMAX and Dolby, AMC is firmly established as the industry leader in premium experiences. Laser at AMC, powered by Cinionic, allows us to bring a premium on-screen presentation to hundreds of our theatres and thousands of auditoriums around the country, with only a minimal capital investment. This partnership with Cinionic helps ensure that the future of the on-screen presentation at AMC is, fittingly, very bright.”

“At Cinionic, we’re in this for the long-term. Together with AMC, we’re giving moviegoers the laser difference that you can only get in the cinema,” added Wim Buyens, CEO of Cinionic. “Made possible by our industry-pioneering Cinema-as-a-Service program, the partnership with AMC enables a consistent, elevated, and laser-powered big screen experience for the next generation. Cinionic is dedicated to cinema and investing in its future.”
 

 


Cinionic Contacts:
Press and Industry Relations

Jordan Garofalo
A: Beneluxpark 21, 8500 Kortrijk, Belgium
E: press@cinionic.com
W: www.cinionic.com

Logo: Cinionic
About Cinionic: Founded in 2018 as a cinema joint venture between Barco, CGS, and ALPD, Cinionic unites global leaders committed to creating a new visual standard and moving the cinema industry forward. Cinionic’s future-ready enhanced services and technology solutions provide compelling cinema experiences. The company’s world-class technology portfolio includes award-winning laser projectors, HDR, integrated media servers, and premium cinema experiences, among other innovations.   
 
With more than 100,000 projectors installed globally, Cinionic is trusted by more than 200 exhibitors to help capture audiences at multiple touchpoints in their cinema journey and keep them coming back for more. Today, more than half of the world’s movie theaters are illuminated by Cinionic.   

Visit  www.cinionic.com  and follow us on  Twitter LinkedIn Facebook, YouTube for more information.
Cinionic Directory page Cinionic Web Site
About Barco: Barco is a global technology leader that develops networked visualization solutions for the entertainment, enterprise and healthcare markets. Our solutions make a visible impact, allowing people to enjoy compelling entertainment experiences; to foster knowledge sharing and smart decision-making in organizations and to help hospitals provide their patients with the best possible healthcare.
Headquartered in Kortrijk (Belgium), Barco realized sales of 804 million euro in 2021 and has a global team of 3,000+ employees, whose passion for technology is captured in +500 granted patents. Barco has been listed on the Brussels Stock Exchange since 1985 (Euronext: BAR; Reuters: BARBt.BR; Bloomberg: BAR BB) .
For more information, visit us on www.barco.com, follow us on Twitter (@Barco), LinkedIn (Barco), YouTube (BarcoTV), or like us on Facebook (Barco).
Barco Directory page
About AMC Entertainment: AMC is the largest movie exhibition company in the United States, the largest in Europe and the largest throughout the world with approximately 950 theatres and 10,500 screens across the globe. AMC has propelled innovation in the exhibition industry by: deploying its Signature power-recliner seats; delivering enhanced food and beverage choices; generating greater guest engagement through its loyalty and subscription programs, web site and mobile apps; offering premium large format experiences and playing a wide variety of content including the latest Hollywood releases and independent programming. For more information, visit amctheatres.com. AMC Entertainment Directory page

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More Cinionic News:
May 17, 2022 Cinionic to Open First Powered By CGS Site in Germany
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Cinionic, the world’s leading provider of laser cinema solutions, announces the first Cinionic Giant Screen (CGS) powered by site in Germany, with the debut of Ultimate. powered by CGS in Cineplex Muenster. The theater’s upgrade to its legacy Ultimate brand promises a bigger and brighter premium experience for moviegoers.

Apr 26, 2022 Cinionic Expands Laser Solution Portfolio at CinemaCon 2022
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Cinionic, the global leader in laser-powered cinema solutions, unveils additions to its laser portfolio with new Barco Series 4 and Laser Light Upgrade (LLU) models at the annual cinema convention, CinemaCon, in Las Vegas from April 25 to April 28, 2022. The new Barco Series 4 SP2K-20 and SP2K-25, as well as six fully integrated LLU kits for Series 2, continue the company’s ongoing mission to offer a laser solution for every screen.


Mar 30, 2022 Cinionic Celebrates 100,000 Projector Milestone at CinemaCon 2022
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Cinionic, the world leader in laser-powered cinema solutions, announces its return to CinemaCon 2022 as an official show sponsor. This year the company is laser-focused on driving results for exhibitors and celebrating the installation of over 100,000 projectors globally. CinemaCon attendees can expect a week of special presentations and events at the expanded Cinionic World in the Romans Ballrooms at Caesar’s Palace in Las Vegas.

Jan 11, 2022 Cinionic debuts new Cinionic Service Center in Texas
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Cinionic, the Barco, CGS, and ALPD cinema joint venture, announces the opening of its new Cinionic Service Center in north Dallas. The facility will house the Cinionic Academy, the company’s popular technology training program, and serve as a regional service center.

Oct 6, 2021 Santikos Names Cinionic Exclusive Technology Partner
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Santikos has selected Cinionic, the Barco, CGS, and ALPD cinema joint venture, as its exclusive technology partner for the next three years. Under the new agreement, Cinionic will power the San Antonio, Texas based circuit with laser cinema solutions and Barco Alchemy media servers. The exclusive partnership builds on Santikos’ long-standing relationship with Cinionic.

Sep 30, 2021 Cinionic Expands Exclusive 4-Year Agreement with B&B Theatres
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Cinionic, the world’s leading provider of laser cinema solutions, announces an expanded 4-year exclusive agreement with B&B Theatres, the 6th largest exhibitor in the U.S., with nearly 500 screens across 55 locations.
More Barco News:

Sep 21, 2021 Barco Celebrates 100,000 Digital Cinema Projectors Production Milestone
Jun 9, 2021 Cinionic and Barco Celebrate Belgian Cinema Reopening
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Barco and Cinionic, the companies at the forefront of worldwide technology and solutions for cinema, join with audiences across Belgium to celebrate today’s reopening of the movie theaters in the country. Moviegoers return to a blockbuster line-up at the cinema after Belgian authorities announced the ability to reopen as of June 9, 2021.

Apr 12, 2021 New Agreement Between IMAX and Barco to Further Collaborate on Cutting-Edge Laser Light Source Technology Worldwide
Dec 18, 2019 Cinemark Partners with Cinionic for Barco Laser in 10-Year Worldwide Exclusive Agreement
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Cinionic, the Barco cinema joint venture illuminating more than half of the world’s movie theaters, announces an exclusive laser agreement with long-term strategic partner Cinemark Holdings, Inc. (NYSE: CNK), one of the world’s largest movie exhibitors, operating more than 6,000 screens. During the 10-year deal, Cinionic will upgrade Cinemark’s chain with award-winning Barco Series 4 laser projectors and integrated Barco Alchemy media servers. The transformation of Cinemark’s fleet in the United States and Latin America into state-of-the-art, laser-powered entertainment destinations further solidifies both companies’ commitment to elevating the movie-going experience for global audiences.

Sep 12, 2019 Unilumin Collaborates with Barco to Expand its Global LED Display Business
Apr 1, 2019 Cinionic Takes Cinema into the Smart Projection Era at CinemaCon 2019, with All-New Barco Series 4 Laser Projectors
Cinionic Logo
Cinionic, the Barco, CGS, and ALPD cinema joint venture providing a new visual standard with enhanced services and technology solutions, today returns to CinemaCon with the launch of its brand-new Barco Series 4 projector line-up. This next generation of projectors will deliver an unmatched cinema experience for moviegoers today, future-proofed for tomorrow; leveraging 4K, RGB-laser, as well as being ready for 4K 120fps high frame rate, high-dynamic-range (HDR) and wide-color-gamut capabilities.
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