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Memphis, TN—Oct 13, 2006
Malco Theatres Embraces the Future of Cinema by Bringing Dolby Digital Cinema to Theatres Today
alco Theatres, one of the leading independent exhibitors in the US, announced today that it is making digital cinema a reality by deploying Dolby® Digital Cinema in theatres. As its first step in a long-term digital cinema rollout strategy, Malco Theatres has successfully installed 11 screens with Dolby Digital Cinema systems in three of its leading theatres.
"We are embracing digital cinema early to be better prepared for the inevitable change in the industry," said Mike Thomson, Vice President Operations & Technology, Malco Theatres. "As we embark on this major transition, it is critical to work with a vendor that provides technology that can stand the test of time. Due to our long-standing relationship with Dolby, we have built a foundation of trust for their products and services. We know that Dolby will be here to help us today and tomorrow."
Malco Theatres installed five digital cinema systems in its Grandview Cinema in Madison, Mississippi, one system in its Paradiso Theatre in Memphis, Tennessee, and five systems at the Malco Towne Cinema in Rogers, Arkansas. Over the past six months, Malco has presented more than ten movies digitally including presentations of The Ant Bully, Monster House, and Pirates of the Caribbean: Dead Man's Chest.
Thomson added, "Dolby Digital Cinema has been running in our theatres for the past six months, and we have been impressed with the level of reliability and ease of use the system provides our theatres. Dolby Digital Cinema has performed beyond expectations and we are very pleased to continue working with Dolby to bring digital cinema to more of our screens."
"We commend Malco Theatres for its commitment to digital cinema," said Tim Partridge, Senior Vice President and General Manager, Professional Division, Dolby Laboratories. "Malco has already seen immediate benefits from Dolby Digital Cinema, and we are dedicated to providing them with the highest level of service and technology to guide them through their transition to digital."
The Dolby Digital Cinema system is specifically engineered for real-world cinema installations and offers superb picture quality, reliability, and user-friendly operation. To date, more than 50 digital movies have been presented on more than 175 screens using Dolby Digital Cinema. Recent and current presentations in select locations around the world include Cars, Pirates of the Caribbean: Dead Man's Chest, Monster House, Invincible, and Superman Returns.
To learn more about the Dolby Digital Cinema systems, please visit http://www.dolby.com/promo/digitalcinema.html.
Dolby Audio Solutions for Cinema
Dolby Imaging Solutions for Cinema
Dolby Content Management for Cinema
Dolby Accessibility Solutions
About Dolby Laboratories, Inc.:
Dolby Laboratories (NYSE: DLB) is based in San Francisco with offices in over 20 countries around the globe. Dolby transforms the science of sight and sound into spectacular experiences. Through innovative research and engineering, we create breakthrough experiences for billions of people worldwide through a collaborative ecosystem spanning artists, businesses, and consumers. The experiences people have – in Dolby Vision, Dolby Atmos, Dolby Cinema, Dolby Voice, and Dolby Audio – revolutionize entertainment and communications at the cinema, on the go, in the home, and at work.
Dolby Laboratories, Inc. Directory page
Dolby Laboratories, Inc. Web Site
About Malco Theatres:
Malco Theatres, Inc. is a fourth generation movie theatre chain that has remained family owned and operated for over nine decades. The company operates 323 screens at 30 locations in five states, including Arkansas, Kentucky, Mississippi, Missouri, and Tennessee.
Malco Theatres Directory page
Malco Theatres (Memphis)
Dolby Laboratories, Inc. (San Francisco)
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