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Dolby Laboratories has been a leader in developing many groundbreaking technologies and advancing the science of sight and sound for more than 50 years. Based in San Francisco with offices around the world, Dolby, through industry-leading research and engineering innovation, is expanding creative possibilities and enhancing collaborative relationships spanning musicians, filmmakers, and other artists as well as with businesses and consumers globally. Along with its partners, Dolby creates and delivers incredibly vivid experiences transforming entertainment and communications at the cinema, at home, on the go in mobile devices, and at work. Dolby Laboratories develops and delivers products and technologies that make entertainment experiences more realistic and immersive. By giving everyone the power to see, hear and feel the spectacular, Dolby is ideally positioned to transform the future of audio, voice, and imaging experiences worldwide.
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Las Vegas—Mar 12, 2007

Dolby Previews Dolby 3D Digital Cinema at ShoWest 2007

Sneak peek of technology to provide exhibitors, filmmakers, and studios a first look at Dolby’s latest digital cinema solution
At ShoWest today, Dolby Laboratories, Inc. (NYSE: DLB) unveiled details of its new Dolby® 3D Digital Cinema technology, designed to provide consumers with an impressive 3D experience.

“Dolby built its reputation on producing innovative cinema presentation technology like Dolby Digital Cinema. Dolby 3D Digital Cinema is an exciting addition to our digital cinema solution,” said Tim Partridge, Senior Vice President and General Manager, Dolby Laboratories. “Although we are in the early stages of testing Dolby 3D, we are very happy with the way it looks to date.”

Dolby 3D provides exhibitors and distributors an efficient and cost-effective 3D solution. The ability to utilize a white screen gives exhibitors a cost advantage, as no special equipment associated with a “silver screen” is required. The ease of shifting from 3D to 2D as well as moving the film between different size auditoriums provides compelling flexibility.

Dolby 3D uses a unique color filter technology that provides a very realistic color reproduction. Dolby 3D also provides extremely sharp images thus delivering a great 3D experience to the audience from every seat in the house.

The Dolby 3D solution uses the white screens installed in most theaters today as well as standard digital cinema projectors, eliminating the need for a dedicated 3D auditorium. The solution simply adds a retractable color filter wheel accessory to the digital projector. Furthermore, the filter wheel automatically moves away from the light path when switching from 3D to 2D digital cinema presentations. Leveraging Dolby Digital Cinema technology, exhibitors easily can transfer movies down to a smaller auditorium later in the movie’s run.

Dolby 3D Digital Cinema works with comfortable and lightweight passive viewing glasses that require no batteries or charging. Initially, 3D glasses will be reusable, eliminating the need to reorder glasses and minimizing environmental impact. In the future, Dolby expects to offer the option of disposable glasses that the moviegoer can keep as a souvenir.

Unique to the Dolby 3D solution, the technology also simplifies the process of creating and distributing 3D movies. There is no need for extra color correction or other compensation processes in postproduction, as all processing is performed in the server. This innovative approach not only saves time and money, but it simplifies the overall process as the color correction is the same for both 3D and 2D digital cinema presentations.
Dolby Contacts:
Sales:
SalesAdmin@dolby.com

Media Contact:
Karen Hartquist
Dolby Laboratories
415-357-7011
Karen.Hartquist@dolby.com
Logo: Dolby Laboratories, Inc.
About Dolby Laboratories, Inc.:
Dolby Laboratories (NYSE: DLB) is based in San Francisco with offices in over 20 countries around the globe. Dolby transforms the science of sight and sound into spectacular experiences. Through innovative research and engineering, we create breakthrough experiences for billions of people worldwide through a collaborative ecosystem spanning artists, businesses, and consumers. The experiences people have – in Dolby Vision, Dolby Atmos, Dolby Cinema, Dolby Voice, and Dolby Audio – revolutionize entertainment and communications at the cinema, on the go, in the home, and at work.

 Dolby, Dolby Atmos, Dolby Audio, Dolby Cinema, Dolby Dimension, Dolby Vision, Dolby Voice, and the double-D symbol are among the registered and unregistered trademarks of Dolby Laboratories, Inc. in the United States and/or other countries. Other trademarks remain the property of their respective owners.
 Dolby Laboratories, Inc. Directory page Dolby Laboratories, Inc. Web Site
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More Dolby News:
Jun 18, 2019 Dolby and Odeon Cinemas Group Expand UK Footprint with Dolby Cinema Screens Launching in Manchester and Birmingham This Autumn
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Dolby Laboratories, Inc. (NYSE: DLB) and ODEON Cinemas Group, an AMC Entertainment Company, (NYSE:AMC) today announced that Manchester and Birmingham will be the latest cities in the UK to have a premium cinema experience brought to their film fans with a Dolby Cinema.
May 17, 2019 First Dolby Cinema Opens in Germany with Kinopolis Gruppe in Munich
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Dolby Laboratories, Inc. and Kinopolis Gruppe today announced the opening of the first Dolby Cinema in Germany at the renowned Mathäser Palast in Munich. Film fans can now enjoy the very best cinema presentation in the heart of the city, following the opening of the highly-anticipated site.
Mar 28, 2019 Dolby Drives Global Momentum at CinemaCon 2019
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Dolby Laboratories, Inc. (NYSE: DLB) showcases global growth for Dolby Cinema as well as a full spectrum of innovative, industry-leading solutions for cinema exhibition, including the new Dolby Cinema Processor CP950 at CinemaCon 2019.
Feb 25, 2019 Dolby Congratulates 91st Academy Award Winners Including Best Sound Editing and Sound Mixing “Bohemian Rhapsody” and Best Cinematography “Roma”
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Dolby Laboratories celebrates the talented winners of this year’s 91st Academy Awards who utilized Dolby’s immersive audio-visual technologies within their captivating filmmaking. Dolby is proud to partner with filmmakers, artists, and creatives who have utilized Dolby Vision imaging – providing incredible brightness, contrast, and color – and the immersive flowing audio of Dolby Atmos, bringing their stories to life.
Jan 22, 2019 Dolby Technology Powers Academy Award Nominated Films Including “A Star is Born,” “Black Panther,” and “Roma”
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Dolby Laboratories congratulates this year’s Academy Award nominees who have tapped into the audio-visual power of Dolby technologies to draw audiences into their stories. Whether through Dolby Vision imaging – providing incredible brightness, contrast, and color, or Dolby Atmos, immersive audio that flows all around you – Dolby technologies bring every theatrical moment to life.
Dec 10, 2018 Dolby Showcases Strong Momentum of Dolby Atmos and Dolby Cinema at CineAsia 2018
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Dolby Laboratories, Inc. (NYSE: DLB) returns to CineAsia 2018 on December 10-13 at Hong Kong Convention and Exhibition Center (HKCEC) to highlight the growing momentum of Dolby Atmos and Dolby Cinema. Dolby will showcase its full spectrum of industry-leading solutions, including newly available products to deliver end-to-end audio, imaging, accessibility, and postproduction solutions for the cinema industry.
Dec 6, 2018 Dolby Laboratories and Tahoe Cinemas Partner to Expand Dolby Cinema Footprint in China
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Dolby Laboratories, Inc.(NYSE: DLB) and Beijing Tahoe Film and Culture Development Co., Ltd. (“Tahoe Cinemas”) today announced an agreement to expand the Dolby Cinema footprint in China. Tahoe Cinemas is a subsidiary of Tahoe Group and its professional investment platform in film industry. Tahoe Group is a major enterprise in China with businesses extended to real estate, healthcare, education, film, finance and other fields.
Nov 7, 2018 London’s Glittering Home of the Premiere Returns
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Europe’s most famous cinema, London’s ODEON Leicester Square, will reopen this Christmas following an 11 month, multi million pound Luxe refurbishment that has transformed the UK’s ‘home of the premiere’ back into a global icon in the heart of London’s West End. ODEON Luxe Leicester Square will be the European flagship for Odeon Cinemas Group, Europe’s largest cinema operator, an AMC Entertainment company.
Oct 3, 2018 Dolby Surpasses Milestone of 4,000 Dolby Atmos Screens Worldwide
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Dolby Laboratories, Inc. (NYSE: DLB) today announced that the company has reached a major milestone with more than 4,000 Dolby Atmos screens installed worldwide. Dolby Atmos momentum continues to grow globally with screens installed in over 90 countries.
Aug 21, 2018 Dolby Laboratories Partners with Wanying Cinema Line to Extend the Spectacular Dolby Cinema Experience in China
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Dolby Laboratories, Inc. (NYSE: DLB) and Wanying Cinema Line (Shenzhen) Company Limited, the high-end cinema exhibitor wholly owned by China Resources Land Limited with the brand MIXCINE, today announced a partnership to extend the spectacular Dolby Cinema® experience to more moviegoers in China. With the partnership, the first location is expected to be open at Wanying’s flagship site in Shenzhen with more locations to come in Southeast China in the following two years.
Jun 13, 2018 Dolby and Kinopolis to Bring First Dolby Cinema to Germany
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Dolby Laboratories, Inc. (NYSE: DLB) and Kinopolis have entered into an agreement for the first deployment of Dolby Cinema in Germany. The initial site is expected to open later in 2018 at the renowned Mathäser Palast in Munich. Kinopolis is the first company to bring Dolby Cinema to Germany.
Jun 13, 2018 Dolby and Odeon Cinemas Group, an AMC Entertainment Company, to Bring First Dolby Cinema to the UK
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Dolby Laboratories, Inc. (NYSE: DLB) and Odeon Cinemas Group, an AMC Entertainment Company, (NYSE:AMC) have entered into an agreement for the first deployment of Dolby Cinema in the United Kingdom. The rollout will see seven Dolby Cinema sites open nationwide over the next several years.
Jun 13, 2018 Dolby Announces European Cinema Market Expansion at CineEurope 2018
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Dolby Laboratories, Inc. (NYSE: DLB) returns to CineEurope 2018 (Expo Hall, Suite B) at the Centre de Convencions Internacional Barcelona (CCIB) to showcase global expansion momentum for Dolby Cinema and its full spectrum of industry-leading solutions, including newly available products to deliver end-to-end audio, imaging, accessibility, and post-production technology for the cinema industry.
May 24, 2018 Dolby Cinema at AMC Opens Its 100th Location
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Dolby Cinema at AMC, the total cinema experience, is now available to more movie-going fans than ever, as AMC Theatres (NYSE: AMC) and Dolby Laboratories, Inc. (NYSE: DLB) celebrate the 100th Dolby Cinema at AMC location opening at AMC Loews 34th Street 14 in New York City. As a testament to the rapid growth of Dolby Cinema across the United States, the 100th site is being opened just three years after the first. The original agreement, reached in 2015, was for 100 auditoriums over a 10-year deployment.
Apr 19, 2018 Dolby and Disney Announce Extended Theatrical Collaboration
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Dolby Laboratories, Inc. (NYSE: DLB) today announced 20 Dolby Vision™ and Dolby Atmos® titles from The Walt Disney Studios, adding to the growing slate of movies to be shown at Dolby Cinema™ locations around the globe. Titles include live-action and animated releases from Disney, Lucasfilm, Marvel Studios, Pixar, and Walt Disney Animation Studios.
Apr 18, 2018 Dolby and Shochiku Multiplex Theaters Bring First Dolby Cinema to Japan
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Shochiku Multiplex Theatres, Ltd. (SMT) and Dolby Laboratories, Inc. (NYSE: DLB) have entered into an agreement for the first deployment of Dolby Cinema™ theatres in Japan. The first opening is scheduled for the fall of 2018 with MOVIX Saitama, with other sites to follow.
Apr 17, 2018 Dolby Laboratories and Jinyi Partner to Extend Spectacular Dolby Experiences to More Moviegoers in China
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Guangzhou Jinyi Media Corporation Ltd. (Jinyi, 002709.SZ), owner of Jinyi Cinemas, one of the largest cinema circuits in China, and Dolby Laboratories, Inc. (NYSE: DLB) today announced a partnership to extend spectacular Dolby® experiences to more moviegoers in China.
Apr 16, 2018 Dolby Adds Enhanced Power Handling to Multichannel Amplifier at CinemaCon 2018
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Dolby Laboratories, Inc. (NYSE: DLB) today announced an upgraded line of Multichannel Amplifiers as part of its continued industry momentum showcased at CinemaCon 2018 (Booth #2503A). The Dolby Multichannel Amplifier allows you to replace up to 16 stereo amplifiers, while saving space, reducing heat and lowering overall costs.
Mar 27, 2018 China Film Giant Screen at China Film Cinema Hangzhou East Station Xizi Site Becomes the 1200th Dolby Atmos Screen in China
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China Film Digital Giant Screen (Beijing) Co., Ltd. (China Film Giant Screen, also known as CGS) and Dolby Laboratories Inc. (NYSE: DLB) today announced the opening of the 1200th Dolby Atmos® cinema screen in China, which is the CGS at China Film Cinema Hangzhou East Station Xizi site.
Nov 3, 2017 Centerplex Announces Plans to Deploy 10 Dolby Atmos Screens in Brazil
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Centerplex Cinemas, one of the largest motion picture exhibitors in Brazil, recently announced plans to deliver Dolby Atmos immersive audio to 10 screens throughout Brazil
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