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Arts Alliance Media (AAM) is the global leader in digital cinema software and services, offering a wide range of solutions which help exhibitors to reduce costs, increase efficiency, and improve the cinematic experience for their customers.

AAM’s extensive portfolio, including Producer, Screenwriter, Lifeguard, MX4D, and HeyLED, touches over 42,000 screens worldwide, while their network operations centre (NOC) supports several thousand screens.
 
AAM is part of the Luxin-Rio Group, the world’s foremost cinema technologies provider.

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Apr 20, 2023 Arts Alliance Media Announce Screenwriter Agreement with National Amusements’ Showcase Cinemas
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London —Apr 24, 2008

CGR Cinemas and Arts Alliance Media Install the First All-Digital Multiplex in France at La Rochelle

Initial phase of CGR digital cinema rollout complete

Circuit George Raymond (CGR Cinémas), one of France’s largest cinema chains and Arts Alliance Media (AAM), Europe’s leading specialist in digital cinema technology, content and deployment have announced the installation of France’s first fully digital 12-plex cinema at La Rochelle.  This is a significant milestone for the French motion picture industry and further proves the viability of the Virtual Print Fee (VPF) business model for Europe’s widespread transition to digital cinema.

100 CGR screens are scheduled for installation by July 2008, as part of the AAM and CGR exclusive agreement to digitally equip 100% of the circuit’s 400 screens.  In addition to the 12-plex already installed in La Rochelle, installations will take place over the next 3 months at CGR’s sites in La Meziere, Villenave D’Ornon, Lattes, Torcy, Brignais, Blagnac, Lanester, Mantes La Jolie, Epinay, Niort and Colmar.

To date, a total of 19 screens have been equipped with DCI-compliant 2K digital projection systems within 8 different CGR multiplexes across France in the cities of La Rochelle, Blagnac, Brignais, La Meziere, Lattes, Niort, Villenave d’Ornon and Torcy. At the La Rochelle site – the first one to be fully equipped in digital - a one-month extensive test and analysis phase has now begun, which will allow CGR and AAM to assess network interactivity software and data reliability solutions. To enable a smooth transition to digital, the 35mm projection systems remain in place, so each screen can play 35mm or digital prints, as needed.

"We are very happy to see that La Rochelle is France’s first multiplex entirely converted to digital. This is the first step towards the total transition to digital of our screens. This will open new perspectives to our group in terms of 3D and alternative content, as well as faster and more flexible programming and increased efficiency.” said Jocelyn Bouyssy, Chief Executive Officer, CGR Cinémas.

Gwendal Auffret, AAM’s Managing Director of Digital Cinema said “La Rochelle is a benchmark for the digital cinema transition in France and in Europe. Thanks to CGR, the French cinema industry has now a great opportunity to witness and understand the operations of a fully digital cinema. We look forward to the next phase of our rollout with such a great innovative partner.”

Sébastien Bruel, CGR’s Technical Director said “We have worked closely with Alexandre Brouillat of AAM,  and with CDS, our integrator partner, in order to design and install a technical infrastructure that supports and enhances our processes, from the delivery of content to the projection: it meets our highest expectations. This flagship installation will allow us to validate our network strategy, make sure our security requirements are met and set up our new operational processes before the next installations.”

CGR Cinémas is a leading and expanding cinema chain in France. The company is well known for the success of its multiplexes in many mid-size cities across the country, for the efficiency of its cost management and for its profitability. Jocelyn Bouyssy, Chief Executive Officer of CGR Cinémas, was voted “Person of the Year” by the French film industry trade paper, LE FILM FRANCAIS in December 2007.

AAM is the only integrator in Europe to have signed digital cinema deployment agreements with five Hollywood studios for the conversion of up to 7,000 screens over the next few years.  The company maintains and operates the UK Film Council’s 240 screen Digital Screen Network, as well as digital cinema trials in the UK and Norway.  AAM is in active negotiations for further digital cinema deployment agreements with other major distributors and exhibitors and announcements are expected shortly.



Arts Alliance Media Contacts:
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Logo: Arts Alliance Media
About Arts Alliance Media:
Arts Alliance Media (AAM) is the global leader in digital cinema software and services, offering a wide range of solutions which help exhibitors to reduce costs, increase efficiency, and improve the cinematic experience for their customers. AAM’s extensive portfolio, including Producer, Screenwriter, Lifeguard, MX4D, and HeyLED, touches over 42,000 screens worldwide, while their network operations centre (NOC) supports several thousand screens. AAM is part of the Luxin-Rio Group, the world’s foremost cinema technologies provider.
Arts Alliance Media Directory page Arts Alliance Media Web Site
CGR Cinémas Web Site
About CGR Cinémas: CGR Cinemas Group is the leading cinema circuit in France by the number of sites, with 73 operative theatres. 1st cinema circuit in Europe to become 100 per cent digitally-equipped, CGR Cinemas Group welcomes over 27 million moviegoers a year. CGR is the leading cinema circuit in Europe for immersive theaters with 32 operative ICE premium screens.  For more information, visit cgrcinemas.fricebycgr.com, CGR Cinémas Directory page

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More Arts Alliance Media News:
Apr 26, 2023 Arts Alliance Media Reveal the Potential of HeyLED and MX4D in First LA Tech Tour
Arts Alliance Media Logo
Arts Alliance Media (AAM), the global leader in digital cinema software and services, have revealed the full potential of their portfolio’s immersive PLF solutions after influencers, exhibitors and integrators embarked on the inaugural AAM Tech Tour in Los Angeles.

Apr 25, 2023 Arts Alliance Media Announce Screenlighter Launch and Confirm Successful Deployments Across the United States
Arts Alliance Media Logo
Arts Alliance Media (AAM), the global leader in digital cinema software and services, have confirmed that Screenlighter, the new Theatre Management System (TMS) designed exclusively for small and independent cinemas, is now available for deployment after a multitude of installations across the United States.

Apr 20, 2023 Arts Alliance Media Announce Screenwriter Agreement with National Amusements’ Showcase Cinemas
Arts Alliance Media Logo
Arts Alliance Media (AAM), the global leader in digital cinema software and support, has announced a new Screenwriter agreement with National Amusements’ Showcase Cinemas, a world leader in the motion picture exhibition industry with screens across the Americas and the UK.

Apr 18, 2023 Arts Alliance Media and Sound Vision Technical Announce Screenwriter Partnership with Alamo Drafthouse Cinema
Arts Alliance Media Logo
Arts Alliance Media (AAM), the global leader in digital cinema software and support, and Sound Vision Technical (SVT), a technology services provider offering digital cinema conversions and installations worldwide, has announced a new Screenwriter partnership with Alamo Drafthouse Cinema, a leading cinema chain in the United States.

Mar 27, 2023 Arts Alliance Media and HOYTS Cinema Technology Group Announce Screenwriter Partnership with Palace Cinemas
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Arts Alliance Media (AAM), the global leader in digital cinema software and support, and HOYTS Cinema Technology Group (HOYTS CTG), Australia & New Zealand’s leading cinema technology services company, has announced a new Screenwriter partnership with Palace Cinemas, the fifth largest major cinema chain in Australia.

Dec 8, 2022 Arts Alliance Media Guarantees 24/7 Support for Customers Worldwide
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Arts Alliance Media (AAM), the global leader in digital cinema software and services, has confirmed their international customer base will now receive 24/7 technical support to maintain effective, fault-free operations and complete peace of mind.

Dec 7, 2022 Arts Alliance Media Renew Screenwriter Reseller Partnership with Japan’s Broadmedia
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Arts Alliance Media (AAM), the global leader in digital cinema software and services, has announced the continuation of a long-standing partnership with Broadmedia, a cinema technology integrator offering comprehensive support, DCP delivery, equipment and software to exhibitors in Japan.

Oct 25, 2022 Shenzhen Timewaying Co. Ltd and Arts Alliance Media Introduce World’s Largest DCI-Certified 4K Digital LED Cinema Screen to Market
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Shenzhen Timewaying Co. Ltd (Timewaying), a leading technology manufacturer specialising in LED and 3D solutions, and Arts Alliance Media (AAM), the global leader in digital cinema software and services, have launched the new DCI-certified 20-metre 4K HeyLED cinema screen, becoming the world’s largest digital LED cinema screen on the market.

Oct 18, 2022 Arts Alliance Media Launch New Screenlighter Theatre Management System to Support Small and Independent Cinemas
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Arts Alliance Media (AAM), the global leader in digital cinema software and services, have announced the launch of Screenlighter, a brand-new Theatre Management System (TMS) designed exclusively for small and independent cinemas.

Oct 17, 2022 Arts Alliance Media Announce Commitment to the American Market with Opening of AAM US Incorporated
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Arts Alliance Media (AAM), the global leader in digital cinema software and services, today announced the official opening of its United States based subsidiary company, AAM US Incorporated (AAM Inc.), to support their ever-growing network of exhibitors and cinema integrators across the Americas.
More CGR Cinémas News:
Feb 27, 2020 Leading Immersive Cinema Experience - Ice Theaters® - Appoints Guillaume Thomine Desmazures To Senior Vice President of Sales and Strategy
Jul 17, 2019 First ICE Theater Coming to the U.S. Through New Partnership Between AEG and CGR Cinemas
Feb 14, 2019 CGR Cinemas and VOX Cinemas Forge Strategic Partnership to Bring Immersive Cinema Experiences to the Middle East and North Africa
Oct 5, 2018 CGR Cinemas Declares Future of Cinema is RGB Laser and the Future Is Now
Christie Logo
CGR Cinemas has chosen Christie®, a leading cinema technology manufacturer, as its exclusive laser projection partner, as it moves to convert all 700 of its theatres to RGB pure laser technology. In a landmark agreement that sees CGR becoming the largest investor in Christie RealLaser™ systems in the world today, 200 CGR Classic auditoriums will be redeveloped for Christie RealLaser over the next two years.

Oct 3, 2016 CGR France’s New Premium Concept Cinema to Be Lit By Christie Ultra Bright, High Contrast Laser
Christie Logo
Cinemagoers in France will soon be able to enjoy movies in the best colours and highest brightness and contrast, thanks to CGR Cinemas, a nationwide chain which is upgrading projection in selected outlets with the Solaria CP42LH  RGB laser projector from Christie®.

Jun 24, 2013 HTS Announces A Partnership with French Cinema Network CGR on Their Interactivity Solution YouActive®
Sep 11, 2009 Arts Alliance Media Announces the First Satellite Delivery of A Feature Film for Commercial Release in Europe
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Arts Alliance Media (AAM), Europe’s leading provider of digital cinema technology, content and deployment,  together with Arqiva Satellite & Media, the leading satellite and terrestrial communications provider,  have successfully delivered La Vida Loca directly via satellite to 19 sites widespread across the Circuit George Raymond (CGR) Cinémas’ megaplex circuit, all of which use the AAM electronic delivery platform operating across Arqiva’s cinema satellite network.

Apr 21, 2009 CGR Cinemas and RealD Announce Exclusive Partnership to Build Out France’s Largest 3D Circuit

Nov 19, 2007 First European Exhibitor Goes Fully Digital: CGR Signs with Arts Alliance Media
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Circuit George Raymond (“CGR Cinémas”), one of France’s largest cinema chains and Arts Alliance Media (“AAM”), Europe’s leading provider of digital distribution services, have reached an exclusive agreement for the deployment of digital cinema in 100% of the circuit’s 400 screens, throughout France. The rollout is scheduled to begin in the first quarter of 2008, with a target of 200 screens during the first year.
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