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La Rochelle and Los Angeles—Apr 21, 2009

CGR Cinemas and RealD Announce Exclusive Partnership to Build Out France’s Largest 3D Circuit

200 Screen Deal Includes RealD 3D Installations at All CGR Cinemas Locations
CGR Cinemas, one of France’s leading exhibition chains, and RealD, the world’s leading outfitter of 3D-enabled theatres, announced today an exclusive partnership where CGR Cinemas will add RealD 3D capabilities to each of its 33 locations for a total of 200 RealD 3D-enabled screens. The result will be the largest 3D circuit in France. Installation of RealD technology will begin immediately and is expected to be complete by mid-year, with 4 to 6 RealD-equipped screens at each CGR Cinemas location.

"We are happy to be the precursors of new technology for French and European cinema by allying with the known world leader in 3D systems, RealD. This is another example of CGR Cinemas seizing opportunities first, which make it one of the pillars of French film exhibition today. This collaboration will allow us to take advantage of upcoming 3D films beginning with Ice Age: Dawn of the Dinosaurs. " said Jocelyn Bouyssy, chief executive officer of CGR Cinemas.

"We’re excited to work with CGR Cinemas to bring the market-leading RealD 3D experience to all of their locations," added Bob Mayson, managing director or RealD Europe Ltd. "Audiences are seeking a new and engaging cinema experience that CGR Cinemas and RealD together will provide through this agreement to build out the largest 3D circuit in France, and one of the biggest in Europe."

RealD’s next-generation technology is deployed across the world’s largest 3D platform in more than 40 countries with over 8,000 screens under contract and over 2,600 RealD 3D screens worldwide today. A bright spot for the entertainment industry, RealD 3D is driving box office to the tune of three to four times per screen revenue of the same film on 2D screens.


About RealD:
Named three times as “Most Innovative Company” by Fast Company, RealD’s mission is to perfect the visual experience on every screen and on every device. RealD pioneered digital 3D cinema and today has the world’s largest 3D cinema platform with well over 2 billion people having experienced a movie in RealD 3D. RealD’s network of theaters includes more than 30,000 installed screens in 75 countries with over 1,200 exhibition partners. As the world’s premier visual technology innovator, RealD designs and licenses cutting-edge technologies that enable a premium viewing experience in the theater and on mobile and personal devices.

RealD has offices in Beverly Hills, Boulder, London, Moscow, Shanghai, Beijing, Hong Kong and Tokyo. For more information, please visit our website at www.reald.com
RealD Directory page
CGR Cinémas Web Site
About CGR Cinémas:
 CGR Cinemas, with over 30 years of experience in theatrical exhibition, currently operating over 700 screens among 73 cinemas is the second largest French exhibitor in terms of number of locations across the country and has extended its activities to Hotels & Restaurant Markets.  CGR Cinemas has also launched a European and French film distributor, Apollo Films, dedicated to the French market’s theatrical titles. A pioneer in technology, CGR Cinemas was the first cinema chain in Europe to become 100 percent digitally equipped. Today, CGR Cinemas is the leading cinema circuit in Europe for premium experience theaters with 55 operative VIP auditoriums. CGR Cinemas welcomes over 27 million moviegoers a year and over 2,000 employees.  More information on www.cgrcinemas.fr
CGR Cinémas Directory page
Tags:
3D
Countries:
France

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