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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.
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Wokingham, England—Oct 5, 2018

CGR Cinemas Declares Future of Cinema is RGB Laser and the Future Is Now

CGR Cinemas becomes the world’s largest investor in Christie RGB laser cinema projection
CGR Cinemas has chosen Christie®, a leading cinema technology manufacturer, as its exclusive laser projection partner, as it moves to convert all 700 of its theatres to RGB pure laser technology. In a landmark agreement that sees CGR becoming the largest investor in Christie RealLaser™ systems in the world today, 200 CGR Classic auditoriums will be redeveloped for Christie RealLaser over the next two years.
 
Complementing CGR’s hugely-successful ICE (Immersive Cinema Experience) theatres, which also utilize RGB pure laser systems, CGR will deliver the premium cinema experience. Christie’s proprietary technology uses next-generation RGB pure lasers to deliver the highest levels of brightness, contrast and colour reproduction, fulfilling the long-heralded potential of laser illumination as the preferred successor to lamp-based cinema projection technology.
 
“Following the ICE premium screen success with our cinemagoers, this investment demonstrates our commitment to offering the best quality experience for our audiences, as we look to keep them coming back to CGR time and time again,” says Jocelyn Bouyssy, CEO of CGR Cinemas. “Having experienced what RGB pure laser can do with ICE premium screens, we believe it is the future of cinema, and, having successfully upgraded to digital projection with Christie 10 years ago, we are delighted to again be utilising the company’s latest technology developments.”
 
The first 100 projectors will be installed in 2019, with the remaining 100 projectors to arrive in 2020. To accommodate the variety of screen sizes required to facilitate projection across CGR Cínemas’ 73 locations, the projectors will be selected from across Christie’s portfolio of RGB pure laser cinema projectors. This portfolio includes the CP4325-RGB, the soon to be released CP2315-RGB and CP2320-RGB models, and further Christie RealLaser cinema projector models to be released in the next 12 months.
 
“Our trusted relationship with Christie has created an environment where we can continue to lead the way by using the best technology available,” says Sebastien Bruel, CTO,
CGR Cinemas. “We’ve worked together since 2007, and in that time, they’ve helped us to advance our offering and remain at the forefront of the cinema experience. They’re breaking new ground once again with RGB pure laser projection, and we’re delighted to be offering it in our cinemas.”
 
CGR Cínemas has experienced strong interest in its current premium screen ICE experience, which utilises Christie’s first generation of RGB pure laser cinema projectors. As a result, the company has several years of experience and customer data with the technology. CGR believes now is the best time to invest, as Christie’s next generation of Christie RealLaser deliver 4K, high frame rate, DCI performance and even higher contrast.
 
With the support of Christie and Ciné Digital Service (CDS) – the leading French cinema integrator – the company will oversee the upgrade of 200 classic auditoria across its network from lamp technology to RGB pure laser.
 
“Our relationship with CDS and CGR Cínemas goes back many years.” says Adil Zerouali, Senior Sales Director Cinema Europe, Christie. “It continues to flourish. As CGR looks with us to the future of cinema, seeking out the best technologies; first digital and now RGB pure laser to excite and entertain cinema audiences. And CGR’s enthusiasm to do so, makes them a pleasure to work with.”
 
The RealLaser family of projectors offers all the advantages of a high-performance laser projector in a compact ‘all-in-one’ form factor that eliminates the need for sub-ambient external cooling, while providing a low cost of ownership, excelling in image quality and posting an impressive operational lifetime. RealLaser delivers superior and more consistent brightness levels according to DCI standards throughout the entire lifetime of the projector.
 
"Christie is strongly committed to developing technologies that add real value for our customers. With Christie RealLaser, we are the first manufacturer to make available the world's first laser illumination technology that qualifies as a true replacement of lamp-based illumination," said Dale Miller, Executive Vice President, Cinema, Christie.
 
Christie RealLaser offers directors and producers a much-increased colour palette, approaching Rec. 2020 and over 30,000 hours of theatre operation without lamp changes. It is the only laser technology to offer brightness levels above DCI standards throughout its natural life.

Christie Contacts:
Oliver Berrow
Wildwood PR
Tel: +44 (0)1293 851115
oliver.berrow@wildwoodpr.com
 
Ignacio Fossati
PR Agent
Tel: (+34) 630348395
ignacioprensa@gmail.com
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Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly owned subsidiary of Ushio Inc., Japan (JP: 6925). Christie revolutionized the movie industry with the launch of digital cinema projection, and since 1929 has embraced innovation and broken many technology barriers. From the world’s largest mega-events to the smallest applications, our technology—from advanced RGB pure laser and SDVoE technology to image processing and LED display solutions—empowers people to create the world’s best shared experiences. Visit www.christiedigital.com. Christie Directory page Christie Web Site
About CGR Cinémas: CGR Cinemas Group is the leading cinema circuit in France by the number of sites, with 73 operative theatres. 1st cinema circuit in Europe to become 100 per cent digitally-equipped, CGR Cinemas Group welcomes over 27 million moviegoers a year. CGR is the leading cinema circuit in Europe for immersive theaters with 32 operative ICE premium screens.  For more information, visit cgrcinemas.fr, icebycgr.com, CGR Cinémas Directory page
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More Christie News:
Feb 27, 2020 Carnival Cinemas to Go 100 % Laser
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One of the leading and fastest growing national multiplex chain Carnival Cinemas, led by Dr. Shrikant Bhasi, has chosen Christie’s RGB pure laser cinema projectors featuring RealLaser™ illumination technology as its next-generation projection systems to power theater screens across the country. The projectors will be installed and maintained by TSR Films Private Limited (TSR Films), Christie’s pre-eminent integration partner of its family of RGB pure laser cinema projectors in India.
Jan 23, 2020 Multicines Opens the First 4K RGB Pure Laser Cinema in Ecuador with Christie
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Ecuador’s first cinema equipped with 4K RGB laser projection has just opened in the Condado de Quito shopping mall. The integrator CES+ (Cinema Equipment & Supplies) recently installed a Christie® CP4330-RGB projector with RealLaser™ illumination in the MCX Multicines Xtreme theater.
Jan 10, 2020 Wanda Cinema’s 600th multiplex in China chooses Christie
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Christie® is pleased to announce that Wanda Cinema, China’s largest film distributor and cinema operator, has chosen Christie’s compact all-in-one, DCI-compliant RGB pure laser cinema projector, featuring RealLaser™ illumination technology, for its 600th multiplex in the country.
Dec 11, 2019 Christie RGB RealLaser technology and Vive Audio complete Southern Theatres’ GPX luxury renovation
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VSS-Southern Theatres, LLC has undertaken a complete renovation of the former Grand Theatre with the recently opened Amstar Cinemas 18 Four Seasons Station in Greensboro, NC.  With 18 screens, 12 of which were newly renovated, the complex features a state-of-the-art Grand Premium Experience (GPX®) Auditorium offering the ultimate movie-watching experience, using a Christie® CP4330- RGB cinema projector, with RealLaser™ RGB pure laser illumination technology and Christie Vive Audio™ delivering powerful Dolby Atmos® sound.
Dec 10, 2019 Cinépolis Chooses Christie RGB Pure Laser Projectors for New Pejaten Village Multiplex in Indonesia
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Christie® is pleased to announce that Cinépolis, the world’s second largest cinema chain based on admissions, has chosen Christie’s next-generation laser cinema projectors, featuring RealLaser™ illumination technology, to power its theater screens at Pejaten Village.
Dec 3, 2019 The World’s Biggest Pop Culture Event CCXP Chooses Christie RealLaser
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A Christie® CP4330-RGB pure laser cinema projector will light up the main auditorium screen at CCXP19, the world’s biggest pop culture event, from the  5th through 8th of December in São Paulo, Brazil.
Nov 7, 2019 Supercines Boasts Ecuador’s First RealLaser Cinema Projectors
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Supercines, Ecuador’s leading cinema chain, has opened a new eight-screen multiplex in the Ambato shopping mall equipped with Christie® Vive Audio™ and Christie RGB pure laser cinema projectors, the first of their kind in Ecuador. The multiplex lobby also uses 60 Christie Access LCD panels to advertise upcoming movies and promotions.
Oct 30, 2019 Christie adds a touch of MAGIC to Rochester Institute of Technology
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Rochester Institute of Technology (RIT), a leading university in Western New York, has upgraded its facilities to include a world-class creative technology and design hub at MAGIC Spell Studios. The 52,000-square-foot space brings together RIT’s academic strengths in game design and development, film and animation, new media design and more. Aiming to arm its students with the finest technologies,
Oct 17, 2019 Christie to Demonstrate Market Leading RealLaser Cinema Technology at the 2019 Australian International Movie Convention
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Christie®, a leader in creating and delivering the world’s best visual and audio experiences, will be showcasing market leading cinema technology chosen by cinema leaders at the 2019 Australian International Movie Convention (AIMC), which takes place at Event Cinemas Pacific Fair, Gold Coast, Queensland, from October 21-23.
Oct 17, 2019 Christie’s Jack Kline inducted into the ShowEast Hall of Fame
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ShowEast Logo
Jack Kline, current advisor and former Chairman, President and CEO of Christie, today, was inducted into the annual ShowEast Hall of Fame. An honor which pays tribute to a select band of film industry veterans, the inductees are hand-picked by an all-industry executive committee. Kline’s induction ceremony took place at a special gala luncheon held on October 17, the final day of ShowEast 2019.
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