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Sony Digital Cinema 4K gives audiences an entertainment experience they’ll never forget in 2D or 3D. There’s a complete family of Sony 4K projection systems to suit every cinema operator, from small boutique screens to the largest multiplex. All our easy-to-use projectors deliver 4K resolution images that viewers love, bursting with rich colour and industry-leading 8000:1 average contrast ratio. Sony’s SRX-R500 series of projectors are also HDR-ready, meeting brightness and contrast requirements for screening the latest 4K movies mastered for High Dynamic Range presentation. Spectacular 4K images are matched by impressively low running costs. The long-lasting HPM multi-lamp array in all our SRX-R500 Series projectors is more energy efficient than traditional Xenon lamps, reducing routine maintenance and cutting the risk of revenue-threatening dark screens. A compelling choice for the big screens, our Premium Large Format (PLF) projection solution outshines costly first generation laser systems, with unrivalled 4K picture quality at light levels up to 60,000 lumens.

 



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Houston—Oct 18, 2012

Star Cinema Grill Enhances Their Movie Theaters With Addition of Sony 4K Digital Cinema Technology

Houston-based Family-Owned-and-Operated Exhibitor Upgrades All 21 Screens across 3 Locations with Sony 4K Digital Projection
Star Cinema Grill is adding a new dimension to its full-service movie theater concept: Sony 4K Digital Cinema technology. The Houston-based, family-owned-and-operated exhibitor recently equipped all 21 screens across its three Texas locations with 4K projection, now providing their customers the highest-quality movie-viewing experience.
 
Star Cinema offers their guests an extensive dining menu and full-service bar with a wide selection of beer, wine and spirits. Now, the theaters’ digital conversion allows them to offer “the best of both worlds,” according to owner Omar Khan.
 
“We want to make sure our customers have the best meal they’ve had in a long time,” Khan said. “But it’s equally important to us that they also have the best movie-watching experience, with the best projection and sound system. “So when it came to making the switch from 35mm to digital, there was no question that we would go with Sony 4K.”
 
Khan’s movie theater experience spans more than 20 years. A second-generation owner and operator, his parents were among the first to bring the Bollywood movie concept to the United States.
 
Star Cinema’s attention to detail covers all aspects from the menu to the auditorium, and is evident in the management’s approach to every aspect of the business.
 
“We’re totally focused on the ‘premium’ experience,” said Gustavo Vazquez, Star Cinema Grill’s Vice President of Operations and a former restaurateur.  “The bread for our restaurant is delivered daily from local bakeries. We have craft beers on tap, and local farm items on the menu, all delivered to the seats. We even have a wireless paging system so guests can alert us when they’re ready to order. This conversion to Sony 4K just completes the whole picture for our operation.”
 
To make the conversion to 4K as seamless and cost-effective as possible, Star Cinema worked with Sony to take advantage of its flexible and customizable Virtual Print Fee (VPF) financing options.
 
“With our extensive leasing options, theater owners can differentiate themselves with the highest-resolution digital projection available. We’re thrilled Star Cinema Grill selected Sony as a long term partner to help enhance their premium experience that their customers have come to expect,” said Christopher Simpson, national account manager for Sony Electronics’ Digital Cinema Solutions Group. 
 
Star Cinema will complete installation by the end of October, in time for the all the great upcoming holiday releases. “We can’t wait to launch more locations over the next few years with Sony as our partner,” said Omar Khan.  
 

 


Sony Digital Cinema Contacts:
Contact Sony

Logo: Sony Digital Cinema
About Sony Digital Cinema:
Sony Digital Cinema combines a full range of Sony technologies, alternative content offerings, training and service to provide a broad range of solutions for exhibitors. The world’s leading manufacturer of commercially available 4K resolution digital cinema projection systems, the group also offers Sony’s TMS (theatre management system); digital signage hardware, software and content development; security systems and Network Operations Centre (NOC) services for the exhibition community. 
Sony Digital Cinema Directory page Sony Digital Cinema Web Site
About Star Cinema Grill: Star Cinema Grill is a privately held Houston based dine-in-theatre concept that offers guests first run film releases, an extensive menu, and a full-service bar with a wide selection of beer, wine and spirits. Star Cinema Grill is Houston’s largest dine-in theatre group with nine locations with plans to continue expansion throughout the greater Houston area as well as other markets including Dallas, Austin, San Antonio and Chicago. The cinema’s constant mission is to provide every guest with an unforgettable experience through unmatched hospitality, the highest quality food and beverages, and a high-tech, state-of-the-art presentation. Star Cinema Grill Directory page

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More Sony Digital Cinema News:
Oct 2, 2019 Alamo Drafthouse’s New Colorado Location is the Latest to Feature Sony’s Powerful 4K Laser Projection Technology
Sony Digital Cinema Logo
Heralded for its approach to re-invigorating the cinema-going experience, Alamo Drafthouse’s newest location – its 39th – in Westminster, Colorado continues the cinema-eatery’s tradition of implementing Sony’s industry-leading 4K laser digital cinema projection technology. The nine-screen, all-laser complex features Sony’s SRX-R815P and SRX-R815DS 4K laser projectors in auditoriums ranging in size from 78 Seats to 245 Seats. The projectors deliver stunning picture quality with a high contrast ratio of 10,000:1 and are HDR (high dynamic range) and HFR (high frame rate) capable.

Sep 23, 2019 Sony Digital Cinema Expands Footprint with Galaxy Theatres
Sony Digital Cinema Logo
Sony Electronics Inc. today announced the expansion of its Sony Digital Cinema™ premium large-format (PLF) movie theater auditorium to its first location in Texas, at Galaxy Theatres in The Colony. Sony Digital Cinema is a heightened experience for PLF theaters that features Sony’s industry-leading, dual-laser projection system, along with powerful sound and luxury reclining seats.

Aug 14, 2019 Star Cinema Grill Expands Adoption of Sony 4K Laser Projection to Outfit Two New Locations in Texas
Sony Digital Cinema Logo
Star Cinema Grill, a Houston based dine-in-theater concept, is continuing to elevate the cinema-going experience through the implementation of Sony’s industry-leading 4K laser digital cinema projection technology.

Apr 2, 2019 UA Galaxy Cinemas Redefines Movie Magic
Sony Digital Cinema Logo
UA Galaxy Cinemas, Macau’s largest 3D film complex since its opening in 2011 strives to constantly redefine the cinematic experience. The 1,000-seat complex features 10 superbly-appointed theatres with four balcony boxes and five premium Director’s Clubs with comfortable reclining sofa seats, free-flow refreshments and a food delivery service to bring consumers’ movie-going experience to the next level!

Mar 27, 2019 Sony Launches the First Sony Digital Cinema, Demonstrating its Commitment to Enhancing Premium Theatrical Experiences
Sony Digital Cinema Logo
During CinemaCon 2019, Sony will offer attendees the opportunity to see movies in a new light.  Joining forces with Galaxy Theatres, a state-of-the-art movie theater company, Sony is bringing the world’s first premium large-format (PLF) Sony Digital Cinema auditorium to their Las Vegas Boulevard Mall location.

Feb 13, 2019 Sony Announces the World Wide Launch of Sony Digital Cinema Premium Large-format Auditorium at Galaxy Theatres’ Las Vegas Location
Sony Digital Cinema Logo
Sony Electronics Inc. is introducing Sony Digital Cinema™, the company’s experiential premium large-format (PLF) movie theater auditorium.  Working in conjunction with state-of-the-art movie theater company, Galaxy Theatres, the world’s first location will debut at their Las Vegas Boulevard Mall venue, which is planned to open in spring 2019.

Feb 12, 2019 Sony VENICE used to capture latest Keira Knightley feature, ‘Official Secrets’
Sony Digital Cinema Logo
Sony’s next-generation motion picture camera system, VENICE ,has been used for principal photography on a new political thriller ‘Official Secrets’, directed by Gavin Hood, and produced by Ged Doherty, Elizabeth Fowler, and Melissa Zuo.

Jan 29, 2019 Partnership between Sony and GDC Raises Bar with 4K HDR Laser Projector
GDC Technology Limited Logo
Sony Digital Cinema Logo
Professional Solutions China of Sony (China) Ltd.(“Sony”) and GDC Technology Limited (“GDC”) today announced Sony’s SRX-R608-DS dual 4K laser projection system integrated with GDC’s next-generation SR-1100 integrated media block (IMB) completed the full range of tests necessary to receive compliance from Digital Cinema Initiative (DCI).

Jun 11, 2018 Sony Defines Next Generation of Cinema at CineEurope 2018
Sony Digital Cinema Logo
At CineEurope 2018, Sony Digital Cinema 4K returns to dazzle audiences with cinematic demonstrations of its 4K laser solutions that represent the next-generation in movie presentation.

Jun 1, 2018 James Cameron’s Lightstorm Entertainment to Shoot Avatar Sequels on Sony’s Venice Camera
Sony Digital Cinema Logo
James Cameron’s Lightstorm Entertainment will use Sony’s new VENICE motion picture camera system for principal photography on the upcoming “Avatar” SEQUELS.
More Star Cinema Grill News:
Aug 14, 2019 Star Cinema Grill Expands Adoption of Sony 4K Laser Projection to Outfit Two New Locations in Texas
Sony Digital Cinema Logo
Star Cinema Grill, a Houston based dine-in-theater concept, is continuing to elevate the cinema-going experience through the implementation of Sony’s industry-leading 4K laser digital cinema projection technology.

Jun 27, 2019 Moving iMage Technologies Announces Installation of the First Samsung Onyx in the US
Moving iMage Technologies Logo
Moving iMage Technologies (MIT), a leading manufacturer, distributor, and integrator in the cinema exhibition industry, announces we have installed the first commercial Samsung Onyx Direct View LED Cinema Screen in the US.    The installation was completed for dine-in theater chain Star Cinema Grill in their brand new Richmond, Texas location. 

Jun 18, 2019 Samsung Enhances the Moviegoing Experience with Largest-Ever Onyx Cinema LED Screen Installation in the U.S.
Apr 1, 2019 Samsung Continues to Redefine the Movie Theatre Experience with Onyx Cinema LED Screen Expansion in the U.S. & Globally
Apr 25, 2018 Star Cinema Grill Finds a True Difference-maker in Sony 4K Laser Projectors
Sony Digital Cinema Logo
“We wanted to be first to market in Houston with laser projectors,” said Jason Ostrow, Vice President of Star Cinema Grill.  With the installation of 30 Sony 4K laser digital cinema projectors over three locations, starting with College Station, Texas, Star Cinema Grill is accomplishing their goal.

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