TOPEKA, KS—Oct 18, 2005
QuVIS Does Chicken Little Right in Mexico
Company's Servers To Be Used For Dual-Stream, Single-Server 3D Theatrical Release Of Chicken Little in Mexico City and Monterrey
Some lucky movie goers in Mexico will get a
glimpse of what 3D Digital Cinema is really about when they take their families
to see Chicken Little next month. Numerous theaters will be showing the Buena
Vista release using the QuVIS Cinema Player. The QuVIS server, which is
DCI-compliant for JPEG 2000 with an upgrade path to 4K, is the only
wavelet-based product on the market that can show 3D content by generating dual
streams from a single server.
"We knew the name and saw the obvious value of using a long-standing Digital
Cinema Server manufacturer. The value is in the Quality Visual Information
Systems (QuVIS)," Joe Delgado, Moving Image Technologies (MIT), said. "The QuVIS
Cinema Player is the only practical, price effective solution to address Digital
Cinema 3D and still maintain an one of the only upgrade paths to DCI-compliant
Digital Cinema solution that is ready today."
MIT will be the integrator on this project and is looking to prepare these
theatres for the upcoming "Chicken Little" release November 4. The Cinépolis
Plaza Universidad and Cinémex Mundo both in Mexico City, MM Cinemas Humberto
Lobos Theatre in Monterrey, and a fourth to be determined later are all slotted
to receive the QuVIS Cinema Player 3D.
QuVIS has been involved in numerous high profile demonstrations and seminars of
3D Digital Cinema and is known as the expert in the field. The QuVIS Cinema
Player was selected as the playout device for the Mexico release due to its
capability of sending frame-accurate synchronous playback via dual-link HD-SDI.
"QuVIS has always been devoted to pushing the Digital Cinema industry to the
next level, 3D is no exception," Larry Jacobson, President of Digital Cinema,
QuVIS, said. "Having the only solution on the market that can address all their
Digital Cinema needs at once, is a unique opportunity. 3D, JPEG2000, and Show
Management Systems; take your pick of what you want to focus on and we are ready
today."
QuVIS servers enable the real-time recording of two separate source images to be
then stored as a single synchronous file on a single server eliminating the
concerns of losing sync in playback and destroying the 3D effect. There are
three primary QuVIS servers enabling this type of experience: the 3D mastering
and playback QuVIS Acuity, the DCI JPEG2000 and 3D-enabled QuVIS Cinema Player
3D, and the QuVIS Ovation 3D for other large screen venues.
With such notable figures as Lucas, Cameron, Robert Rodriquez, Peter Jackson and
many others, in support of this newest push in Digital Cinema, QuVIS is prepared
to bring this evolution of cinema to the masses. "We have been involved in
Digital Cinema since its onset, and remained the most-trusted and innovative
solution. To do that, you always have to be ready for what the public wants
next," James Graham, VP of Sales and Marketing, QuVIS, said. "As a manufacturer,
we are ready for 3D, but I don't think the public could ever be prepared for how
amazing this imagery really is."