The digital cinema revolution takes a
significant step forward, as Dong Young iTech, Barco and QuVIS, Inc. collaborate
on the worlds’ first full multiplex digital cinema conversion.
As part of the world's first full multiplex conversion, Barco announces that
Korea's premier motion picture exhibitor, MegaBox Cineplex Inc., will be
bringing Barco D-Cine Premiere DP90 and DP100 projectors to four multiplexes
throughout Seoul, Korea.
The installation will include 22 Barco D-Cine Premiere DP100 projectors and 20
DP90 projectors, plus 50 QuVIS Cinema Players. The overall project, which debuts
at the end of 2005, is part of a partnership between MegaBox Cineplex Inc. and
Dong Young iTech (Seoul), one of the largest Korean cinema media technology
companies. Dong Young iTech, a company that enjoys a strong relationship with
Korean exhibitors, will provide technical support, content mastering and network
delivery for the project.
Barco D-Cine projectors will be installed at four major multiplex sites in
Seoul, including the MegaBox Coex site — the largest cinema complex in Korea
with an annual audience exceeding 6 million people.
Shawn Kang, Dong Young’s senior manager, appreciates the opportunity to work
with leading innovators in the digital cinema industry. “Barco has a reputation
for high quality,” said Kang, “and they’re also capable of adhering to Dong
Young’s high standards.”
Benhur Corporation is the integrator and mastering consultant in the MegaBox
Cineplex project. According to Eun Huh, Benhur’s CEO, “Because of their intense
focus on leading Korean cinema into the digital era, Dong Young truly stands out
among current Korean high-tech companies.”
Nico Vernieuwe, Barco’s Vice President of Sales and Marketing for the Media and
Entertainment division, is a firm believer in the Korean digital cinema rollout.
“Dong Young iTech demonstrates Korea’s strong will to excel in everything they
do,” noted Vernieuwe, “and they’re always looking ahead of the game. Barco is
proud to be selected by these high quality innovators, as they truly embody all
the values for which Barco stands.”
Barco digital cinema technology is enhancing the extension of the digital cinema
paradigm in Korea, and across the globe. The technology enables the projection
of superb quality images, while simultaneously reducing the cost of producing
and distributing films.