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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

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Beijing, China—May 9, 2014

Wanda Cinema Line Installs Asia’s First Christie Vive Audio Cinema Solution in Beijing

Christie®, the world’s dominant brand in the digital cinema projection market, announced that Wanda Cinema Line, the largest movie theater operator in China, has installed the first Christie Vive Audio™ cinema sound system in its state-of-the-art Hall 9 auditorium at Beijing CBD Wanda Plaza located in downtown Beijing to provide the best possible cinematic experience for its movie-goers.

Christie Vive Audio’s expansive line of cinema-specific audio technologies are compatible with any of the leading immersive and surround cinema audio formats in the current market. In the over 300-seat premium auditorium, which features a huge wall-to-wall screen and plush seating for maximum comfort, the audio system has been configured to meet the requirements of the Dolby® Atmos™ sound technology. With this installation, Wanda Cinema Line has become the first cinema chain in Asia to be equipped with Christie’s cutting-edge surround sound systems.

The innovative Christie Vive Audio, which offers truly rich, dynamic and detailed sound, unlocks the full potential of the DCI digital cinema audio format and supports leading formats such as Auro 11.1, Dolby® Atmos™, 7.1 and 5.1 surround sound.  It consists of wall and ceiling surround speakers that use unique ribbon driver technology in a line array design, purpose-built for cinema environments. The installation in Hall 9 auditorium comprises more than 50 Christie Vive Audio speakers of varying combinations, including LA3 screen channel speakers, S215 subwoofers (for full range frequency response), S218 for Low Frequency Effects (subwoofers) channels, LA3S and LA5S for wall surround, as well as LA3C and LA5C for ceiling surrounds.

“Wanda Cinema Line is committed in providing our patrons with the best movie-viewing experience through constant innovation, investing in the finest technologies and equipping our theatres with the most modern facilities,” said Maojun Zeng, general manager, Wanda Cinema Line. “We are passionate about enthralling the audience with the most up-to-date technologies, and that’s why we have selected Dolby Atmos and Christie Vive Audio for their exceptional power and performance which ensure that our patrons experience the magic of immersive cinema sound.”

“Christie is proud and honored that Wanda Cinema Line, our longstanding partner, has chosen Christie Vive Audio to be installed in one of its most luxurious cinema complexes in China,” said Frank Xiao, general manager, Christie China. “This marks the first Christie Vive Audio system installation by a major cinema chain operator in Asia, and is a clear testimony that besides offering advanced visual solutions, Christie has also set the bar in immersive cinema sound.”
 
The full effects of Dolby Atmos and Christie Vive Audio were unleashed for the first time during the premiere of The Great Hypnotist on April 23, which was the closing film for the 4th Beijing International Film Festival. The thriller-drama-mystery film, directed by Leste Chen and starring Zheng Xu and Karen Mok, kept everyone on the edge of their seats with its engaging storyline and highly realistic sound effects. From the thundering roar of an airplane flying overhead to the delicate hums of insects in flight, the Christie Vive Audio system envelopes audiences with dynamic, detailed and captivating sound.

Besides the immersive aural experience brought about by Christie Vive Audio, the cinema projector in Hall 9 was concurrently upgraded to a Christie 4K digital cinema projector that produces the most brilliant, high resolution visuals. With twice as many pixels in horizontal and vertical directions than 2K, Christie’s True 4K projectors are the best choice for the richest, most stunning cinematic experiences. Coupled with a new high-gain metallic projection screen and steeply-sloped plush cinema seats, patrons can expect nothing but the most comfortable and memorable movie-viewing experience.

“We’re thrilled that the upgraded Hall 9 auditorium has been chosen to screen The Great Hypnotist, which is the closing film for the 4th Beijing International Film Festival, and receive the thumbs-up from Director Leste Chen for an engaging cinematic experience,” said Lin Yu, vice president, Christie Asia Pacific. “This demonstrates the superiority of Christie Vive Audio in delivering speech, effects, music and alternative content which sound more natural and lifelike for an enhanced listening experience that audiences notice.”




Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly-owned subsidiary of Ushio Inc., Japan (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors, complete system displays, and cinema audio solutions; Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images, accompanied by awe-inspiring sound. Visit www.christiedigital.com. Christie Directory page Christie Web Site
About Wanda Cinema Line:
As of November 30, 2016, Wanda Cinema Line was operating 376 theatres in over 110 cities in China as well as major cities in Australia and New Zealand, with 3,319 total screens. Wanda Cinema Line accounted for approximately 14% of China’s market share in terms of box office revenue, ranking no. 1 in the China market for seven consecutive years. In 2015, Wanda Cinemas grossed 6.3 billion yuan in box office revenue.

With “prioritizing audience value and their moviegoing experience” as its business philosophy over the years, Wanda Cinema Line strives to provide high-standard design and construction, high-class exhibition technologies, and high-quality standardized services, offering the cinema environment of choice for more than 70 million Wanda fan club members. In 2015, Wanda Cinema Line officially announced its “membership+” strategy, aiming at building a world-leading cinema lifestyle ecosystem, marking its transformation from a cinema chain to a technology, platform, and ecosystem-based company.
 

Wanda Cinema Line Directory page

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More Christie News:
Oct 10, 2019 Christie to Bring RGB Laser Projection and Thought Leadership to ShowEast 2019
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Christie®, a leader in creating and delivering the world’s best visual and audio experiences, will be showcasing market-leading projection solutions, as well as cinema industry thought leadership and insight at ShowEast in Fontainebleau Miami Beach, Oct. 14-17.

Oct 3, 2019 Pioneering 120fps HFR Cinema with Paramount Pictures’ Gemini Man, from Legendary Filmmaker Ang Lee
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Three-time Academy Award-winning filmmaker Ang Lee’s much anticipated new film, Paramount Pictures Gemini Man premieres on October 6th at the TCL Chinese Theatre in Los Angeles – a movie palace situated on the Hollywood Walk of Fame. This historic location serves as the perfect showcase for a film that stretches technological boundaries by being produced in 4K resolution, 3D, and shot at a high frame rate (HFR) of 120 fps (frames per second).

Sep 9, 2019 Sree Kalidas M-Plex chooses Christie RealLaser RGB laser cinema projectors and Vive Audio for its new multiplex in Kerala
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Christie® is pleased to announce that Sree Kalidas M-Plex has become the first cinema complex in the southern Indian state of Kerala to deploy its next-generation cinema projectors featuring Christie RealLaser™ illumination and Vive Audio™.

Aug 21, 2019 CGV Invests in 94 Christie RealLaser RGB Pure Laser Cinema Projectors for Multiplexes in South Korea
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Christie® is pleased to announce that CGV, the largest multiplex cinema chain in South Korea, has acquired 94 units of Christie’s next-generation, RGB pure laser cinema projectors featuring Christie RealLaser™ illumination technology.

Aug 15, 2019 Christie Demonstrates Capabilities of RealLaser RGB Pure Laser Cinema Projectors at BIRTV
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Christie’s RealLaser™ RGB pure laser cinema projectors, chosen by cinema leaders and filmmakers globally, will be shown at the Beijing International Radio, TV & Film Exhibition (BIRTV), taking place at the China International Exhibition Center, August 21-24.

Aug 8, 2019 Christie honored with ICTA’s Teddy Award for Manufacturer of the Year
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ICTA Logo
Christie® is pleased to announce it has earned the International Cinema Technology Association (ICTA) Teddy Award as Manufacturer of the Year.

Aug 7, 2019 Cinema Sunshine chooses Christie’s RealLaser family of RGB laser cinema projectors and Vive Audio for its new flagship multiplex in Tokyo
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Christie® is pleased to announce that Cinema Sunshine has deployed Christie’s next-generation cinema projectors featuring Christie RealLaser™ illumination and Vive Audio™ in its new flagship cinema complex in Tokyo.

Aug 1, 2019 Christie Continues Strong Partnership as Big Cine Expo 2019’s Official Technology Partner for Fourth Consecutive Year
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Christie®, a leader in creating and delivering the world’s best visual and audio experiences, is pleased to continue its association with Big Cine Expo 2019 by serving as the event’s official technology partner for the fourth consecutive year.

Jul 17, 2019 Moscow’s Most Cutting-Edge Summer Cinema Opens its New Season with Equipment from Christie
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Every year, the onset of summer brings swarms of Muscovites into the city’s parks. Aside from nature, festivals, and ice cream, this summer one of Moscow’s central green zones, Gorky Park, will be offering visitors the chance to partake in the most important of the arts at the Garage Museum of Modern Art’s refurbished Garage Screen summer cinema.

Jul 15, 2019 Christie Cinema Asia Appoints New Executive Director for Greater China
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Christie®, a leader in creating and sharing the world’s best visual and audio experiences, is pleased to announce the appointment of Peter Chen as Executive Director of Sales, Cinema, Greater China, at Christie Digital Systems (China) with effect from today.
More Wanda Cinema Line News:
Feb 27, 2019 Wanda Cinemas Opens World’s First All-LED Screen Multiplex with Samsung and HARMAN Onyx Cinema Solutions
Dec 23, 2016 Wanda Opens Its 10th Dolby Cinema at Beijing Fengtai
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Wanda Cinema Line Corporation and Dolby Laboratories, Inc. (NYSE:DLB) today announced Wanda Cinema Line’s 10th Dolby Cinema location in China opened at Wanda Cinema Beijing Fengtai Wanda Square site. Wanda’s Legendary Pictures’ The Great Wall is the first movie shown at the site in Dolby Vision and Dolby Atmos.Moviegoers in Beijing can now enjoy the total cinema experience of Dolby Cinema at Wanda Cinemas.

Nov 15, 2016 MediaMation names new CEO and continues global growth of MX4D® theatres with Wanda Group
Aug 17, 2016 Wanda Cinema Line Selects Dolby Digital Cinema Servers for Cinemas in China
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Dolby Laboratories, Inc. (NYSE: DLB) and Wanda Cinema Line Corporation announced today that Wanda is committed to purchasing 1,500 Dolby® digital cinema server units for its cinema screens in China through 2018, including the Dolby ShowVault/IMB and the Dolby Integrated Media Server IMS2000.

Aug 1, 2016 RealD Signs Largest Ever 3D Installation Agreement With Wanda Cinema As Companies Significantly Expand 3D Across China
Jun 23, 2016 Dolby Cinema Now Available in Asia Through Wanda Cinema Line
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Wanda Cinema Line Corporation Ltd. and Dolby Laboratories, Inc. (NYSE: DLB) today announced the first theatres with Dolby Cinema™ in Asia at Wanda cinemas in Dalian, Changchun, Chongqing, and Jinan.

Apr 6, 2016 Wanda Cinema Line Selects Dolby Atmos and Dolby Digital Cinema Processors for New Cinema Screens in China in 2016
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Dolby Laboratories, Inc. (NYSE: DLB) and Wanda Cinema Line Corporation Ltd. today announced that Wanda is planning to purchase more than 800 units of Dolby digital cinema processors, including the Dolby Atmos® Cinema Processor CP850 and the Dolby® Digital Cinema Processor CP750, to deploy in all of its new cinema screens in China through the end of 2016.

Jan 27, 2016 Wanda Cinema Line and Dolby Laboratories to Launch 100 Dolby Cinema Sites in China
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Wanda Cinema Line Corporation Ltd. and Dolby Laboratories, Inc. (NYSE: DLB) today announced a collaboration to open 100 Dolby Cinema™ locations in China in the next five years, with the first location scheduled to open this spring. Dolby Cinema, featuring Dolby Vision™ and Dolby Atmos®, is a premium cinema offering for exhibitors and moviegoers that combines spectacular image and sound technologies with inspired design to make every visit a completely captivating cinematic event.

Aug 28, 2015 Wanda Cinema Line and Christie Sign Strategic Partnership to Accelerate Digital Cinema and Immersive Sound Rollout in China
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Christie® a global leader in digital cinema projection, announced today that Wanda Cinema Line, a subsidiary of Wanda Group and the world’s largest cinema operator with 195 theaters and 1,732 movie screens in China as at July 2015, will install upwards of 1,500 Christie Solaria® Series 2K and 4K digital cinema projectors, as well as the Christie Vive Audio™ solution in selected theaters, over three years.

Aug 23, 2015 CJ 4DPLEX Strengthens Partnership with China's Wanda Cinema Line Adding Second Site in Jingkai, Dalian
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