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# 1963 Dalto

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Rancho Cordova, Calif. USA—Oct 15, 2015

Movie Producer Jerry Bruckheimer Selects Barco Residential Projector for His New Home Theater

Digital cinema market share leader Barco continues to grow its footprint in the residential market, attracting the attention of movie industry titans who’ve enjoyed the stunning performance of its commercial digital cinema projectors. Its latest high-profile customer: famed movie producer Jerry Bruckheimer, best known for Top Gun, the Pirates of the Caribbean and National Treasure franchises, and numerous award-winning television series.

With 48 films to his credit, Jerry Bruckheimer has witnessed first-hand the brilliant movie presentation of Barco’s industry-leading DLP Cinema® projectors. Recently, Bruckheimer outfitted his new home theater with a Barco Residential model. “Barco has always been a leader in digital cinema projection, and now I’m thrilled that I’m able to have one of their projectors in my very own home!” comments Bruckheimer.

When setting out to design his new home theater, Bruckheimer wanted to create a unique space that went beyond the typical moviegoing experience. Built in 1927 and once owned by Columbia Pictures co-founder Harry Cohn, the Beverly Hills mansion features a lavish living space surrounding the art deco-inspired theater. And, while it features two original 35mm projectors on display in a turn of nostalgia, only the Barco digital cinema projector, with its cutting-edge projection technology, is used to screen movies. 

Brightest is best
The 4K DLP Cinema projector is the perfect fit for the producer, who wanted the brightest projector to screen his in-home movies. This stems from Bruckheimer’s desire to view his own blockbuster films using the highest quality projectors, whether produced in 4K, 3D or with Auro 11.1 by Barco. “Barco projectors produce the best and brightest image,” continues Bruckheimer.

A fan of Barco Escape
As an innovator in cinema for more than 40 years, Bruckheimer’s name is synonymous with “the next big thing,” in the movie industry. He is continually working to enhance the moviegoing experience, seeking new ways to astonish and entertain audiences. So, it comes as no surprise that Bruckheimer was one of the early adopters of Barco Escape, a multi-screen, fully immersive movie format that is rolling out in more than 20 theaters globally in September. “I’m excited to be working with Barco to develop content in the Barco Escape format,” comments Bruckheimer. 

He has signed on to collaborate with Barco on a new project as well as re-envisioning a classic Bruckheimer film in the Barco Escape format, which he calls “a significant advancement in the film industry’s ongoing evolution, with the ability to transport audiences into movies in an unprecedented way.”  

See Barco Residential solutions at CEDIA!
Visit Barco in Booth 1310 at CEDIA 2015 to see our residential projectors in action! The event will be held October 14-17 at the Kay Bailey Hutchison Convention Center in Dallas, Texas.

About Barco: Barco designs technology to enable bright outcomes around the world. Seeing beyond the image, we develop visualization and collaboration solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). In 2017, we realized sales of 1.085 billion euro. We have a team of 3,600 employees, located in 90 countries, whose passion for technology is captured in 400 granted patents.

Barco is one of three licencees of Texas Instruments DLP Cinema™ technology. TI developed DLP Cinema™ technology working in close cooperation with Barco and others in the movie industry, to develop Cinema Projector and support systems based on DMD™ technology, to meet the requirement of studios, film distributors and exhibitors alike.
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