Labodigital, the exclusive distributor of HTS products (Highlands Technologies Solutions)
in Mexico, confirms the recent acquisition of Qalif calibration equipment by Cinemex, a leading exhibitor in Mexico.
Optimizer is a calibration tool that measures the
light and sound in movie theaters. Fully
integrated into digital cinema workflows, it will automatically adjust the projector to secure a perfect focus and optimal lightdistribution across the screen. The device also performs
spectrum analysis on all audio channels.
Qalif products have been used consistently at
important international events in the film industry, such as the Cannes Film
Festival and CinemaCon.
As part of the sale, Labodigital will install 113
Qalif Optimizers at different Cinemex theatres on its first deployment and 95 more
throughout the year.
Jordy Pigot, Sales Office Partner, LATAM, said "We are very pleased to be the
supplier of these high-quality products for the film industry. This acquisition will help Cinemex ensure the
quality of the image that will reach their audiences”
Cinemex is the world's sixth largest theater chain. It has brought the magic of cinema to millions
of people all around the world since it was founded in August 1995. Their first theatre was the Cinemex Altavista
is a Mexican film company offering
cinematographic services for post-production, distribution and exhibition. It
is the only laboratory in Latin America that integrates all services in one
place. With our association with CineActive Solutions in Los Angeles, we
have developed customized processes that serve a diverse group of clients across
the United States and Latin America.