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Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.

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Cypress, Calif.—Mar 24, 2014

Christie Vive Audio Helps Dolby Atmos Power Grupo Cinemex’s Cinemextremo Auditoriums in Mexico

Featuring First Cinema-Specific Single Enclosure Line Array Speaker Design, Christie Vive Audio Launches Next Generation of Cinema Sound in Mexico
Christie®, the world’s dominant brand in the digital cinema projection market, announced that Grupo Cinemex, the sixth largest cinema chain worldwide, is installing Christie Vive Audio™ surround sound solutions in their current CinemeXtremo auditoriums powered by Dolby® Atmos™ sound technology.  

Dolby Atmos unleashes the full potential of sound by allowing filmmakers to easily place or move sounds anywhere in the movie theater with object-based audio to create a lifelike, virtual reality audio landscape.  With these installations, Cinemex becomes the chain with the largest number of premium auditoriums in Latin America to feature the unrivaled combination of Dolby Atmos and Christie Vive Audio.

Cinemex’s CinemeXtremo auditoriums feature giant screens, 100 percent digital cinema projection, and ergonomic seats for the ultimate in movie-viewing comfort. Christie Vive Audio, installed by Christie’s Managed Services team, features efficient ribbon driver technology and a unique parabolic line array design in a single compact cabinet to deliver exceptionally even coverage throughout the auditorium.
 
Each CinemeXtremo auditorium, specially configured to meet Dolby Atmos specifications, is being upgraded with varying combinations of Christie Vive Audio LA3 screen channel speakers, S215 subwoofers (for full range frequency response), S218 for Low Frequency Effects (subwoofers) channels, LA3S and LA5S for wall surround, and LA3C for ceiling surrounds.
 
"Cinemex is focused on continuous innovation, investing in the best technologies and most modern facilities. We are passionate about providing our patrons with the most memorable movie-viewing experience they have ever known,” said Rolando Maggi, director of infrastructure, Grupo Cinemex.“To that end, we are committed to opening new CinemeXtremo auditoriums throughout Mexico equipped with state-of-the-art technology, and we selected Dolby Atmos and Christie Vive Audio for their exceptional power and performance that ensure our patrons experience the magic of immersive cinema sound."
 
“Christie has always been a leader in Mexico’s move to digital cinema, and with the introduction of Christie Vive Audio, they again set the bar in immersive cinema sound,” said Ernesto Armus, general manager of Christie Mexico. “Christie Vive Audio is a premium sound solution at an attainable price point. In combination with Dolby Atmos, Christie Vive Audio provides exhibitors with a vibrant new point of differentiation.”
 
The complete Christie Vive Audio solution includes industry-first line array designs for ceiling surrounds, wall surrounds and screen channel speakers, integrated with unique subwoofers, and powered by Class D amplifiers.
 
“Christie Vive Audio brings a new level of realism to movies and represents the next evolution of cinema sound,” noted Craig Sholder, vice president, Entertainment Solutions, Christie. “The systemeasily integrated into any existing or new theater auditorium for a superior listening experience and gives exhibitors a competitive edge.” For more information on Christie’s new audio initiative, visit www.viveaudio.com.
 
About Dolby Atmos
Dolby Laboratories is equipping the cinema world with its new Dolby Atmos technology, the only object-based cinema sound platform available today. Dolby Atmos unleashes the potential of sound in storytelling by providing sound experts the creative freedom to easily place or move specific sounds anywhere in the movie theatre, not just where there happens to be speakers. The result is what moviegoers have described as the most engaging and lifelike cinema sound experience ever.
 
Introduced in April 2012, Dolby Atmos has been embraced by all the major Hollywood studios, six Academy Award® winning directors, and 12 Academy Award winning sound mixers, among others. More than 450 Dolby Atmos screens have been installed or committed to in 40 countries with more than 150 exhibitor partners. More than 100 films from 11 different countries —representing a broad range of genres from action thrillers and animated features to comedy and horror—have been or are scheduled to be released with Dolby Atmos sound since the first film debuted in June 2012.
 
Dolby Atmos has received technical achievement awards from both the Hollywood Post Alliance and the Cinema Audio Society. As the inventors of the only object-based audio format used in the cinema today, Dolby is working closely with the Society of Motion Picture and Television Engineers in driving adoption of standards for object-based audio.
 
For the latest list of Dolby Atmos titles and to find a Dolby Atmos theatre, visitwww.dolby.com/atmosmovies. To learn more about Dolby Atmos, visit www.dolby.com/Atmos.
 

 


Logo: Christie
About Christie: Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly owned subsidiary of Ushio Inc., Japan (JP: 6925). Christie revolutionized the movie industry with the launch of digital cinema projection, and since 1929 has embraced innovation and broken many technology barriers. From the world’s largest mega-events to the smallest applications, our technology—from advanced RGB pure laser and SDVoE technology to image processing and LED display solutions—empowers people to create the world’s best shared experiences. Visit www.christiedigital.com. Christie Directory page Christie Web Site
About Cinemex: Cinemex is the sixth largest cinema chain worldwide, with 267 sites and 2,338 screens in 76 cities across Mexico. With over 10,000 employees, Cinemex presented in the last 6 years a steady double-digit growth in the country. The company expects 89 million in attendance in 2014. In 2013, Cinemex was awarded the International Achievement Award in Exhibition at the ShowEast annual conference. Today, Cinemex continues to offer innovative concepts in cinema, including Platino Cinemex and Cinemex Premium, state-of-the-art theatres equipped with luxury seating and first-class dining, as well as Cinemex 3D, the 4D experience, CinemeXtremo, Casa de Arte, and alternative content. At Cinemex, being the best in entertaining our guests is our main goal. http://cinemex.com/ Cinemex Directory page

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More Christie News:
Feb 27, 2020 Carnival Cinemas to Go 100 % Laser
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One of the leading and fastest growing national multiplex chain Carnival Cinemas, led by Dr. Shrikant Bhasi, has chosen Christie’s RGB pure laser cinema projectors featuring RealLaser™ illumination technology as its next-generation projection systems to power theater screens across the country. The projectors will be installed and maintained by TSR Films Private Limited (TSR Films), Christie’s pre-eminent integration partner of its family of RGB pure laser cinema projectors in India.

Jan 23, 2020 Multicines Opens the First 4K RGB Pure Laser Cinema in Ecuador with Christie
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CES+ Logo
Ecuador’s first cinema equipped with 4K RGB laser projection has just opened in the Condado de Quito shopping mall. The integrator CES+ (Cinema Equipment & Supplies) recently installed a Christie® CP4330-RGB projector with RealLaser™ illumination in the MCX Multicines Xtreme theater.

Jan 10, 2020 Wanda Cinema’s 600th multiplex in China chooses Christie
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Christie® is pleased to announce that Wanda Cinema, China’s largest film distributor and cinema operator, has chosen Christie’s compact all-in-one, DCI-compliant RGB pure laser cinema projector, featuring RealLaser™ illumination technology, for its 600th multiplex in the country.

Dec 11, 2019 Christie RGB RealLaser technology and Vive Audio complete Southern Theatres’ GPX luxury renovation
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VSS-Southern Theatres, LLC has undertaken a complete renovation of the former Grand Theatre with the recently opened Amstar Cinemas 18 Four Seasons Station in Greensboro, NC.  With 18 screens, 12 of which were newly renovated, the complex features a state-of-the-art Grand Premium Experience (GPX®) Auditorium offering the ultimate movie-watching experience, using a Christie® CP4330- RGB cinema projector, with RealLaser™ RGB pure laser illumination technology and Christie Vive Audio™ delivering powerful Dolby Atmos® sound.

Dec 10, 2019 Cinépolis Chooses Christie RGB Pure Laser Projectors for New Pejaten Village Multiplex in Indonesia
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Christie® is pleased to announce that Cinépolis, the world’s second largest cinema chain based on admissions, has chosen Christie’s next-generation laser cinema projectors, featuring RealLaser™ illumination technology, to power its theater screens at Pejaten Village.

Dec 3, 2019 The World’s Biggest Pop Culture Event CCXP Chooses Christie RealLaser
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A Christie® CP4330-RGB pure laser cinema projector will light up the main auditorium screen at CCXP19, the world’s biggest pop culture event, from the  5th through 8th of December in São Paulo, Brazil.

Nov 7, 2019 Supercines Boasts Ecuador’s First RealLaser Cinema Projectors
Christie Logo
Supercines, Ecuador’s leading cinema chain, has opened a new eight-screen multiplex in the Ambato shopping mall equipped with Christie® Vive Audio™ and Christie RGB pure laser cinema projectors, the first of their kind in Ecuador. The multiplex lobby also uses 60 Christie Access LCD panels to advertise upcoming movies and promotions.

Oct 30, 2019 Christie adds a touch of MAGIC to Rochester Institute of Technology
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Rochester Institute of Technology (RIT), a leading university in Western New York, has upgraded its facilities to include a world-class creative technology and design hub at MAGIC Spell Studios. The 52,000-square-foot space brings together RIT’s academic strengths in game design and development, film and animation, new media design and more. Aiming to arm its students with the finest technologies,

Oct 17, 2019 Christie to Demonstrate Market Leading RealLaser Cinema Technology at the 2019 Australian International Movie Convention
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Christie®, a leader in creating and delivering the world’s best visual and audio experiences, will be showcasing market leading cinema technology chosen by cinema leaders at the 2019 Australian International Movie Convention (AIMC), which takes place at Event Cinemas Pacific Fair, Gold Coast, Queensland, from October 21-23.

Oct 17, 2019 Christie’s Jack Kline inducted into the ShowEast Hall of Fame
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ShowEast Logo
Jack Kline, current advisor and former Chairman, President and CEO of Christie, today, was inducted into the annual ShowEast Hall of Fame. An honor which pays tribute to a select band of film industry veterans, the inductees are hand-picked by an all-industry executive committee. Kline’s induction ceremony took place at a special gala luncheon held on October 17, the final day of ShowEast 2019.

More Cinemex News:
Mar 28, 2017 Cinemex Selects Cielo for Exclusive Circuit-Wide Agreement
CES+ Logo
Cinema Equipment and Supplies – CE+S - announced today that Cinemex, the world’s 6th largest movie theatre chain, has selected Cielo as it’s Digital Cinema Management System to monitor and report on their vast network of theatres after an extensive in-depth technical evaluation process. CIELO, developed by Cinema Equipment and Supplies (CE+S), boasts the most proactive and scalable software platform currently available in the industry.

Feb 8, 2017 Cinemex Installs the First Christie RGB Laser Projector in Mexico
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Christie®, a leader in creating and sharing the world’s best visual and audio experiences, is pleased to announce that Mexico’s Cinemex, the sixth largest chain in the world, has installed the country’s first Christie RGB laser projector in Screen 3 (CinemeXtremo) at its Cinemex Mundo E complex in Mexico City. This auditorium is also equipped with the Christie Vive Audio™ cinema sound and the Dolby Atmos® immersive sound systems.

Apr 12, 2016 Cinemex, Leader in Mexican Exhibition, Acquires Qalif Optimizer, Next Generation Calibration Tool from Labodigital
Apr 21, 2015 Christie Vive Audio Installations on “Blockbuster Pace,” with 22 New Auditoriums on Tap in Coming Months, Including Movie Tavern in Louisiana and Pennsylvania
Christie Logo
Christie®, the global leader in visual displays and audio technologies, is proud to announce a record year for Christie Vive Audio™ installations worldwide, with the groundbreaking cinema speaker system on target to power its 150th screen in time for some of this year’s most heavily anticipated blockbuster movies. At the current pace, the company anticipates a 100 percent increase in Christie Vive locations, with up to 300 auditoriums pumping out rich, dynamic, detailed cinema audio by CinemaCon 2016.


Dec 13, 2013 Dolby Atmos Coming to Cinemex
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Dolby Laboratories, Inc. (NYSE: DLB) and Grupo Cinemex, recipient of the 2013 ShowEast® International Achievement Award in Exhibition, announced today that Cinemex will install the Dolby Atmos cinema sound platform in 20 theatres.

Nov 7, 2013 Cinemex Is Partnering with GDC Technology to Convert 1,500 Screens Throughout Mexico to Digital
GDC Technology Limited Logo
GDC Technology Limited (“GDC Technology”), a world leading digital cinema solution provider, is proud to announce  that  it has been partnering with Cinemex to supply the digital cinema servers with integrated media blocks (“IMB”) for Cinemex’s circuit wide digital deployment.

Oct 30, 2013 Cinemex Concludes 1,800 Screen Digital Cinema Deployment Exclusively with Barco
Aug 7, 2013 RealD and Cinemex Sign Exclusive 10-Year 3D Cinema Deal
Jul 24, 2012 Arts Alliance Media Announces Digital Cinema Software Deal for 2,000 Screens with Mexico’s Cinemex
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