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Kortrijk, Belgium—Jun 16, 2016

Barco Showcases the Future of Cinema at CineEurope 2016

Global technology leader Barco is gearing up to demonstrate its leadership in the digital cinema market at this year’s CineEurope in Barcelona. From 20 to 23 June next, Barco will showcase how its cinema solutions offer moviegoers a unique cinema experience, while providing exhibitors with a strong return on investment. 
 
Barco invites the CineEurope visitors to immersive themselves in the wide range of cinema solutions that CinemaBarco has to offer. To provide them with a real-life cinema experience, Barco resolutely chose to provide demo shows in realistic cinema settings. From Monday 20 to Thursday 23 June, Barco’s Flagship Laser technology, its Laser Phosphor projectorsBarco Escape, the AuroMax® immersive audio technology and Lobby engagement solutions will all come to life at the CineEurope booth (Suite A), as well as in the dedicated Barco demo rooms (L115, L118-119 and L120-121).

Barco Lobby Experience: captivating moviegoers from the moment they enter the cinema
Barco’s innovative Lobby Experience allows cinema exhibitors to transform the ordinary cinema lobby into an engaging, revenue-generating entertainment center by creating animated box office, concessions and menu boards, animated movie posters and dynamic, multi-screen movie trailer presentations. 

CineEurope visitors can enjoy the Barco Lobby Experience at the Barco Booth (Suite A).

Barco Flagship Laser projection: unprecedented image quality for a premium movie experience
As confirmed in recent audience surveys, Barco’s Flagship Laser projection technology offers exceptional image quality for Premium Large Format (PLF) and large auditoriums. At the same time, it simplifies operations and reduces running costs for cinema exhibitors. Barco therefore believes that RGB laser projection will soon predominate in premium cinemas. 

CineEurope visitors can experience the unparalleled image quality of Barco Flagship Laser projection in demo room M118-M119.


Laser phosphor series: great value for money and image quality, all rolled into one
To allow cinema exhibitors to benefit from laser projection in every auditorium across their entire circuit, Barco expanded its Flagship Laser series with laser phosphor cinema projectors (both new and retrofit models). Freeing cinemas from all lamp-related hassles and costs, laser phosphor solutions offer considerable cost savings and ease of use while ensuring superior image quality. 

Barco will showcase its wide range of laser technology in demo room M120-M121.


Barco Escape: the ultimate, immersive cinema experience
Barco Escape, Barco’s multi-screen, panoramic movie format, leverages the power of three Barco digital cinema projectors to put moviegoers inside the action like never before. A growing number of filmmakers and studios are embracing the immersive format: Barco has a five-year agreement with 20th Century Fox and deals with two leading production companies Cross Creek and Fundamental Films to release movies in Barco Escape.

Visitors can see Barco Escape in action at demo room L115.

AuroMax®: the perfect pairing to a premium cinema experience

AuroMax®, Barco’s immersive sound rendering technology, takes Barco’s immersive sound solutions to a whole new level. Combining the best of object-based audio technology by Barco Audio Technologies (formerly IOSONO) with the Auro 11.1 by Barco immersive sound format, AuroMax® enables cinemas to create a premium experience with the most natural immersive sound possible at up to half the cost of a typical object-based sound system. 

To let CineEurope visitors really experience the immersive sound solution, Barco offers demos in demo rooms M118-199.

Hospitality events
As an event sponsor, Barco will also host/support a series of hospitality events. Visitors are welcome to enjoy a refreshing drink at the Belgian Beer Bar (Barco booth; 16:00h) or to cheer on the teams during the UEFA cup match soccer Belgium - Sweden (Banquet hall level 3; 21:00h) on Wednesday 22 June.

All demo shows are open to the CineEurope public. A specific press tour will run from 8:30h to 10:00h on Tuesday 22 June.

About Barco: Barco designs technology to enable bright outcomes around the world. Seeing beyond the image, we develop visualization and collaboration solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). In 2017, we realized sales of 1.085 billion euro. We have a team of 3,600 employees, located in 90 countries, whose passion for technology is captured in 400 granted patents.

Barco is one of three licencees of Texas Instruments DLP Cinema™ technology. TI developed DLP Cinema™ technology working in close cooperation with Barco and others in the movie industry, to develop Cinema Projector and support systems based on DMD™ technology, to meet the requirement of studios, film distributors and exhibitors alike.
Barco Directory page
Source:
Barco (Kuurne)
Countries:
Belgium
EMEA

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May 15, 2018 Cinionic Forges Partnership with Cine Project and Powers Launch of First All-Laser Cinema in Germany
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Apr 24, 2018 Cinionic Fuels Major Global Expansion of CJ CGV Cinemas with Barco Projection
Apr 24, 2018 Cineworld Group Signs Deal for 600 Movie Screens Worldwide with Barco Laser Projectors
Apr 24, 2018 Cinionic and Ultrahaptics Enhance Immersive Cinema Lobby Experiences with New Mid-Air Haptic Displays
Apr 23, 2018 Cacinesa Partners with Barco and Bardan to Become First All-Laser Cinema in El Salvador
Apr 23, 2018 Cinionic and Bardan Power First All-Laser Multiplex in Chile with Cineplanet
Apr 17, 2018 Introducing “Cinionic” – A New Brand Launching A New Era in Cinema Experiences
Dec 14, 2017 Barco Receives the Technology Innovator Award at CineAsia 2017
Dec 4, 2017 Barco Joins Forces with Strategic Partners to Advance the Delivery of Dedicated and New Cinema Solutions
Oct 25, 2017 Cinépolis Plaza Satélite Cinema Becomes First “All-Laser” Multiplex in Mexico Powered By Barco Smart Laser Projectors
Oct 23, 2017 Barco Achieves Milestone of 100 All-Laser Cinema Multiplexes Installed Worldwide
Oct 19, 2017 Barco Invites Theater Owners to Experience the Future of Cinema Today at ShowEast 2017
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