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DTS:X transports you into a new dimension of sound immersion by delivering truly captivating entertainment experiences. Be prepared -- this improved lifelike immersion and heightened realism makes horror movies scarier, comedies more laugh-out-loud, and car chase scenes even more intense. Movies are being shown with DTS:X sound at an ever-growing number of theaters in the U.S., China and Europe.



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BURBANK, CA—Mar 11, 2008

DTS Digital Cinema Installs FilmStore® Digital Cinema Players At Harrisburg Mall’s Redeveloped Great Escape Theatres Complex

DTS Digital Cinema has announced the installation of its FilmStore® Digital Cinema Player on twelve theatre screens at the Great Escape 14 Theatres in the Harrisburg Mall, Harrisburg, Pennsylvania.   Part of the DTS FilmStore Content Management System, the digital cinema server is one of several innovations from DTS Digital Cinema designed to support the build-out and operation of a fully digital cinema environment.  The technology was developed in line with DTS’ singular focus of supporting all elements of the motion picture industry’s transition to digital cinema.

Harrisburg Mall has recently carried out a series of major changes and the Great Escape 14 Theatres has undergone dramatic renovation.  In line with the upgrade, Great Escape Theatres recognized the importance of including digital cinema solutions on its screens in order to remain competitive as the digital cinema evolution continues.  It contracted DTS Digital Cinema to provide the necessary technology. The installation began on December 17th 2007 and was completed less than 48 hours later by the DTS Digital Cinema installation team with the assistance of the chosen integrator, Digeserv, and a group of Great Escape Theatres staff. Once the conversion was complete, the Great Escape Theatres were immediately able to exhibit digital content.

"DTS is a company that understands our business objectives and delivers superior products that are easy to install and operate and  that do not fail," said Chance Ragains, Chief Operating Office for Great Escape Theatres,  "They are genuinely interested in the success  of our business and we are proud to call them our partner."

The FilmStore Digital Cinema Player has fully configurable storage -- typically starting at 1.5 terabytes, allowing many combinations of 4K or 2K features plus trailers, advertising and other content. Designed for rugged operation in a 24/7 environment, the FilmStore player can be used as a standalone digital cinema player for a single screen, or in a multiplex configuration when used with FilmStore CentralTM.

 "Digeserv is proud of the work we accomplished with DTS Digital Cinema at Great Escape Theatres -- bringing their first state-of-the-art digital megaplex to the industry," said Larry Jacobson, President  and CEO of Digeserv.  "Great Escape Theatres has established a leadership role in their market with the introduction of this all-digital complex using the FilmStore Digital Cinema Player and Digeserv is honored to be a part of it."

"We were thrilled to work side-by-side with both Digeserv and the Great Escape Theatres team," said Don Bird, Senior Vice President,  Corporate Strategy and Business Development at DTS Digital Cinema.  "Everyone involved was extremely professional and the collaboration resulted in a quick and successful conversion. DTS Digital Cinema is excited that Great Escape Theatres have made the transition to digital cinema. We hope that the switch to digital will increase new business  opportunities and assist Great Escape Theatres in driving more customers into its theatres."

About Digeserv
Formed in 2006, Digeserv operates an electronic distribution digital network for the motion picture industry and its suppliers.  The Digeserv platform of services delivers digital content for studios, exhibitors, alternative content providers, advertisers and other digital purveyors.  In its core business, Digeserv offers a suite of services that enables theatres around the world to convert from analog 35mm film projection systems to digital delivery at minimal cost with maximum efficiency. Digital content includes motion pictures, pre-movie programming, alternative entertainment and advertising, all of which may be received by exhibitors through the Digeserv delivery network.

About DTS Digital Cinema
DTS Digital Cinema is an expert provider of digital entertainment products, technologies and services for content owners and cinema exhibitors. The company specializes in content management solutions for the delivery and exhibition of movies and other content in digital form, with a dedicated focus on supporting the motion picture industry’s ongoing transition to digital cinema. 



DTS Contacts:
Media Contact: 
Jordan Miller, DTS, Inc. 
818-436- 1082

Logo: DTS, Inc.
About DTS, Inc.: Since 1993, DTS, a wholly owned subsidiary of Xperi Corporation (NASDAQ: XPER), has been dedicated to making the world sound better. Through its pioneering audio solutions for mobile devices, home theatre systems, cinema, automotive and beyond, DTS provides incredibly high-quality, immersive and engaging audio experiences to listeners everywhere. DTS technology is integrated in more than two billion devices globally, and the world's leading video and music streaming services are increasingly choosing DTS to deliver premium sound to their listeners' network-connected devices.
 
To date, DTS:X has been installed in more than 1000 screens worldwide. Via its strong relationships with content providers and access to content, DTS has released more than 200 titles to theatres worldwide in the DTS:X immersive audio format.
 
For more information, please visit www.dts.com. For more information about Xperi, please visit www.xperi.com.
DTS, Inc. Directory page DTS, Inc. Web Site

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More DTS News:
May 22, 2019 DTS, GDC, and B&B Theatres Extend Partnership to Deliver Additional DTS:X Enabled Theaters
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DTS, a global leader in high-definition audio solutions and a wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER) (“Xperi”), is proud to announce the addition of 14 new DTS:X enabled cinema screens as an extension of its long-standing partnership with GDC Technology (USA) LLC (“GDC”) and B&B Theatres (“B&B”).

Apr 2, 2019 GDC Technology and DTS Take Major Strides to Bring Immersive Cinema Sound Experience to Broader Audience
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GDC Technology Limited, (“GDC”) a leading global provider of digital cinema solutions, announced today at CinemaCon 2019 over 1,000 global movie theatre screens are installed or committed with its award-winning immersive sound media server with a built-in DTS:X™ decoder and cinema processor (GDC Immersive Sound Solution) to exhibit motion pictures released with a DTS:X soundtrack.

Apr 1, 2019 DTS Certifies DTS:X® Immersive Audio System for Direct View Display in Cinema
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DTS, a global leader in premium audio solutions and a wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER), has certified the first DTS:X® immersive audio system on the largest direct view screen in the world at Xidan Capital Cinema in Beijing, China.

Feb 20, 2019 DTS and CJ 4DPLEX Join Forces to Raise ScreenX Theatres’ Immersive Experience to a New Level
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DTS, a global leader in premium audio solutions and a wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER), and CJ 4DPLEX , the world’s leading cinema technology company, have announced a strategic alliance to bring DTS:X® immersive audio technology to ScreenX theatres worldwide. Together, the companies will deliver the ultimate theatrical experience through the combination of ScreenX’s 270-degree visual technology and DTS:X sound

Dec 11, 2018 GDC Immersive Sound Solution Featuring DTS:X Breaks the 1,000 Mark
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DTS Logo
GDC Technology Limited, a leading global provider of digital cinema solutions, announced today at CineAsia 2018 that its innovative SX-4000 immersive sound media server with a built-in DTS:Xä decoder, and the XSP-1000 cinema processor (GDC Immersive Sound Solution) reached a milestone of 1,000 screens worldwide.

Apr 4, 2018 Abbey Road Studios Installs DTS:X Mixing Tools
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DTS, a global leader in high-definition audio solutions and wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER) (“Xperi”), is pleased to announce that London’s world famous Abbey Road Studios has added DTS:X mixing tools to its state of the art Mix Stage facility. The installation is fully operational and available for professional content creators to mix both feature films and music in immersive DTS audio formats.

Jan 23, 2018 H. Loren Nielsen Joins Xperi as Vice President, Content Relations and Strategy
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H. Loren Nielsen has joined Xperi Corporation (Nasdaq: XPER) (“Xperi”) as Vice President, Content Relations and Strategy. Nielsen will serve as the studio liaison for DTS:X object-based immersive sound technology from DTS, a wholly owned subsidiary of Xperi. DTS:X technology ensures content owners that the filmmakers’ creative intent will be delivered in a captivating movie going experience. DTS:X technology enables filmmakers and studios to create and distribute immersive sound to audiences around the world.

Dec 13, 2017 GDC Technology Raises Immersive Sound to the Next Level
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GDC Technology Limited, a leading global provider of digital cinema solutions, announced today that cinema owners’ adoption of its innovative SX-4000 immersive sound media server with a built-in DTS:X® decoder, and the XSP-1000 cinema processor (GDC Immersive Sound Solution), continues to expand in theatres around the world. The GDC Immersive Sound Solution has been installed, or committed to installing, in more than 750 screens, operated by a host of theatre companies around the globe. This allows a new generation of audiences to experience rich, immersive sound.

Nov 22, 2017 Classic Cinemas Strengthens Strategy Partnership with GDC
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GDC Technology Limited, a leading global provider of digital cinema solutions, announced today that Classic Cinemas, one of the most innovative theatre circuits in the nation has agreed to expand its immersive audio technology strategy with the GDC Immersive Sound Solution featuring DTS:X® technology as part of an overall renovation to include luxury recliners and other VIP amenities.

Nov 14, 2017 DTS to Deliver Next-Generation DTS:X Audio to Classic Cinemas
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DTS, a global leader in high-definition audio solutions and wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER) (“Xperi”), is pleased to announce a partnership with Classic Cinemas to install DTS:Xâ immersive audio technology across 16 screens at five Classic Cinemas locations.

Nov 5, 2017 GDC Technology and DTS Named Presenting Sponsor of CineAsia
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DTS Logo
GDC Technology Limited along with their partner DTS, a subsidiary of Xperi Corporation, have partnered with the Film Expo Group to become the Presenting Sponsor of CineAsia 2017.

Sep 13, 2017 Century Club: 100 Films Exhibited in DTS:X Immersive Audio
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DTS, a global leader in high-definition audio solutions and a wholly owned subsidiary of Xperi Corporation (Nasdaq: XPER) (“Xperi”) is celebrating the 100th theatrical title exhibited in DTS:X immersive audio upon the release of Lionsgate’s “American Assassin,” directed by Michael Cuesta and starring Michael Keaton, Taylor Kitsch and Dylan O’Brien, on Friday, September 15.

Sep 12, 2017 B&B Theatres Partner with GDC Technology to Make Sound Investment in Future
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DTS Logo
GDC Technology Limited, a world-leading digital cinema solutions provider, announced today at the 2017 Geneva Convention that B&B Theatres, one of the most innovative theatre circuits in the nation, has signed an agreement to install DTS:X® immersive audio technology, powered by the GDC Immersive Sound Solution at six locations this year and six in 2018, with the remaining locations to be rolled out in late 2018/early 2019.

Jul 19, 2016 DTS and Paramount Enter Agreement to Include DTS:X Audio in Select Home Entertainment Releases
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DTS, Inc. (Nasdaq: DTSI), a global leader in high-definition audio solutions, has entered into an agreement under which Paramount Home Media Distribution will release a collection of home entertainment titles with a DTS:X soundtrack.

Apr 11, 2016 Major Achievement Recognized in Pursuit of GDC Technology and DTS Mission to Bring Realistic, Rich Immersive Sound Experience to Broader Cinema Audience
GDC Technology Limited Logo
DTS Logo
GDC Technology Limited, a leading global provider of digital cinema solutions, announced today at CinemaCon 2016 that since the launch of its innovative immersive sound media server with a built-in DTS:X™ decoder and cinema processor (GDC Immersive Sound Solution) in July 2015, 100 global movie theatre screens are now equipped to exhibit motion pictures released with a DTS:X soundtrack.

Apr 9, 2015 Welcome to DTS:X Open, Immersive and Flexible Object-Based Audio Coming to Cinema and Home
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DTS, Inc. (Nasdaq: DTSI), a global leader in audio technology solutions, has unveiled further details about DTS:X, its open, next-generation, object-based, multi-dimensional audio technology. DTS:X replicates a real-world sound environment that transports the audience into a new dimension of sound immersion by delivering truly captivating entertainment experiences in the cinema and at home. The technology also provides numerous customization options for cinema and home theater owners.

Apr 17, 2013 Barco, Auro Technologies and DTS Collaborate in Support of Proposed New Open Format for Immersive Object-Based Cinema Sound
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Barco, a global digital cinema technology leader, is aligning with cinema audio innovator Auro Technologies and DTS, Inc., a leader in high-definition audio solutions, to drive the development of an open format approach to producing immersive object-based cinema sound. Their efforts represent a collective desire to protect exhibitors’ freedom of platform choice, ensuring their ability to play any movie regardless of which 3D audio system they procure.

Mar 31, 2009 DTS Digital Cinema and Masterimage Announce Partnership for 3D Deployments
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DTS Digital Cinema and masterImage USA, Inc. have reached an agreement by which the masterImage MI-2100 3D Digital Cinema System will be offered for sale through the DTS dealer network.

Mar 30, 2009 DTS Digital Cinema and Qube Cinema Form Sales and Marketing Alliance
Qube Cinema, Inc Logo
DTS Logo
DTS Digital Cinema and Qube Cinema have announced a co-branding strategic alliance to develop and market numerous digital cinema products including a digital cinema server, a theatre management system, an enhanced digital cinema mastering solution and other allied products. The alliance will bring together the best of both companies’ strengths to form a strong commercial and technology presence in the digital cinema marketplace.

Jun 30, 2008 DTS Digital Cinema Introduces New Suite of Products at Cinema Expo International 2008
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DTS Digital Cinema today announced the introduction of a new suite of products at Cinema Expo International 2008. The ScreenStore™ Media Player, Theatre Management System (TMS), and Screen Management System (SMS) have all been launched at the industry showcase demonstrating DTS Digital Cinema’s commitment to providing solutions for the digital cinema network.
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