Cinema Technology Nov. 16, 2018
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Sponsors


Christie is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions. Christie offers comprehensive solutions for cinema, large audience venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.


GDC Technology Limited is a digital cinema solutions provider. GDC Technology develops, manufactures and sells digital cinema servers, content storage systems, theatre management systems and network operations center software for digital cinema. In addition, GDC is the appointed worldwide certification services agent, with exclusivity in Asia to certify DTS:X immersive sound auditoriums for DTS, Inc. GDC also provides a suite of digital cinema products and services, including integrated projection systems, 3D products, projector lamps and silver screens. GDC's subsidiary, GDC Digital Cinema Network Limited, manages VPF for approximately 5,000 theater screens and 250 motion picture distributors worldwide.


Cinionic is transforming cinema, providing comprehensive WOW entertainment solutions to movie exhibitors across the globe. We help turn imagination into reality and ensure peace of mind for our customers by offering innovative services and flexible use of capital for a new era. Combining the technology expertise and heritage of our partners, Cinionic powers exceptional experiences across the entire theater to engage visitors at multiple touchpoints in their cinema journey. 


Sony Digital Cinema 4K gives audiences an entertainment experience they’ll never forget in 2D or 3D. There’s a complete family of Sony 4K projection systems to suit every cinema operator, from small boutique screens to the largest multiplex. All our easy-to-use projectors deliver 4K resolution images that viewers love, bursting with rich colour and industry-leading 8000:1 average contrast ratio. Sony’s SRX-R500 series of projectors are also HDR-ready, meeting brightness and contrast requirements for screening the latest 4K movies mastered for High Dynamic Range presentation. Spectacular 4K images are matched by impressively low running costs. The long-lasting HPM multi-lamp array in all our SRX-R500 Series projectors is more energy efficient than traditional Xenon lamps, reducing routine maintenance and cutting the risk of revenue-threatening dark screens. A compelling choice for the big screens, our Premium Large Format (PLF) projection solution outshines costly first generation laser systems, with unrivalled 4K picture quality at light levels up to 60,000 lumens.

 


Dolby Laboratories develops and delivers products and technologies that make the entertainment experience more realistic and immersive. For four decades Dolby has been at the forefront of defining high-quality audio and surround sound in cinema, broadcast, home audio systems, cars, DVDs, headphones, games, televisions, and personal computers. Based in San Francisco with European headquarters in England, the company has entertainment industry liaison offices in New York and Los Angeles, and licensing liaison offices in London, Shanghai, Beijing, Hong Kong, and Tokyo.


QSC Cinema is the global leader in signal processing, power amplifiers, and loudspeakers for all cinema applications. Our “SystemSynergy” design approach ensures that the entire system, from source to sound, delivers an audio experience as intended by the filmmakers. Beyond cinema audio for the movies, QSC also provides complete audio systems with network control and monitoring for other areas in the cinema entertainment complex, such as lobbies, concession, food service, arcades, and bowling centers.


NEC Display Solutions’ Digital Cinema Projector Series offers the most comprehensive digital cinema solution on the market today. These 3D-capable models enable theaters to deliver stunning digital images regardless of screen size, while simplifying theater management and reducing costs. All of NEC's digital cinema projectors meet DCI specifications for performance and reliability, meeting the requirements of today’s cinema industry. NEC also offers full digital signage solutions, highlighted by its award-winning 32”-98” LCD displays, multimedia projectors and desktop monitors for lobbies, concessions and concourses.


Qube Cinema is committed to creating a seamless world of Digital Cinema with products that are innovative, powerful, reliable and cost-effective. Qube Cinema is a company with a passion for cinema and a thorough understanding of film, video, audio and computer technology along with vast experience in the production, post-production and exhibition industries - a unique combination of expertise that has helped in the development of the company's digital cinema technology.


CES+ is the premier partner in cinema solutions. For the past 35 years has been a pioneer delivering innovative first-in-market technology and will revolutionize the industry with his one-of-a-kind Cinema-as-a-Service solution offering to become the disruptive facilitator of the evolution of the modern movie theater operation. CES+ is headquartered in Miami, Florida, and serves clients globally.


USHIO manufactures the highest-quality digital cinema projection bulbs available. USHIO xenon short-arc lamps boast a spectrum that is closer to natural sunlight than that of any other artificial light source. In addition to commercializing products for search and spot lights, which demand precise, powerful white beam lamps, USHIO became the first in the world to develop a xenon short-arc lamp exclusively for large scale, theater-use movie projectors.


Bardan Cinema has been a leader in cinema equipment sales in Latin America and the Caribbean for over 40 years. With a well-established reputation and broad customer base that spans independent boutique theaters to large multiplexes, Bardan provides total solutions and services ranging from cinema design, equipment sales, installation, monitoring and VPF implementation. In collaboration with D-Cinema NOC, Bardan now offers comprehensive 24/7/365 proactive monitoring and remote support to exhibitors throughout the region.


Moving Image Technologies manufacturers and markets a full complement of cinema exhibition equipment and services to support the industry’s transition to digital cinema, including: custom engineering, systems design, integration, digital technology solutions for 3D, digital cinema, pre-feature on-screen advertising and components. Moving Image Technologies’ mission is to have the most talented, passionate people in cinema working to provide the best presentation tools for the cinema exhibition industry.


DCIP is the largest digital cinema integrator in the world and provides industry leading software and management solutions to exhibitors and distributors. 

Cinergy is an enterprise suite of tools that helps you track, monitor, and efficiently manage cinema operations in one centralized platform.


Arts Alliance Media (AAM) is a global leader in digital cinema software and services,  offering cutting-edge solutions in software as well as installation, maintenance and support across the cinema ecosystem.


Unique X, Based in the UK, is a new brand for the future of digital cinema, providing intelligent autonomous solutions and content services.  Unique X operates in 65 countries globally. To date, more than 70 million GB of data have been transferred, and over 60 million advertising playlists have been delivered. Solutions include RosettaBridge TMS, RosettaNet Estate Management System, Movie Transit (DCP Content Delivery Network), Basekey (KDM management), RosettaPOS (Point of Sale), RosettaLive (Event Streaming) and our pre-show products of Advertising Accord, Ad Transit and Smart Trailering.


Cielo is true proactive monitoring and support. Customers can access Cielo from any device connected to the internet, giving them the freedom to manage the customer experience outside the confines of their offices. Customers have circuit wide visibility into their theater operations so they are able to solve problems more efficiently.
Industry


The Inter-Society for the Enhancement of Cinema Presentation, Inc. promotes interactive dialogue and information exchange between cinema-related entities with the goal of resolving issues affecting the overall cinema presentation. Founded in 1978 by Eastman Kodak VP Ken Mason, membership is composed of its four charter trade organizations - International Cinema Technology Association (ICTA), the Motion Picture Association of America (MPAA), the National Association of Theatre Owners (NATO), and the Society of Motion Picture and Television Engineers (SMPTE) - along with over 40 member companies, made up of trade organizations, motion picture studios, exhibition companies, manufacturers, technical consultants, and other industry stakeholders.
 


The International Cinema Technology Association is a global network of professionals in the motion picture industry. Members of the ICTA are those companies that manufacture, service and create the equipment that goes into movie theatres. Our members are on the cutting edge of new technologies and have been the driving force in digital, 3D, immersive sound systems, high frame rates and lasers. The ICTA promotes technological advancements in the motion picture industry through educational seminars and programs. The ICTA logo stands for excellence and professionalism and when on a member’s letterhead signifies that the company is reliable, competent and committed.


The EDCF is a not-for-profit voluntary organisation that aims to act as a "Forum" to discuss key issues surrounding Digital Cinema in Europe. The purpose of EDCF is to provide a basis of common understanding across all European territories of the business and technical matters of digital cinema. 


For more than a century, the people of SMPTE (pronounced “simp-tee”) have sorted out the details of many significant advances in media and entertainment technology, from the introduction of “talkies” and color television to HD and UHD (4K, 8K) TV. Since its founding in 1916, SMPTE has received an Oscar® and multiple Emmy® Awards for its work in advancing moving-imagery engineering across the industry. 
Shows & Events


CineAsia 2018, held at the Hong Kong Convention & Exhibition Centre on December 10-13, 2018.  Attendees will get the chance to hear about the current trends and new state-of-the-art technologies in the motion picture industry. Nowhere else in Asia can you accomplish as much in a short period of time to sustain, and help grow, your business in the year to come. Join your cinema exhibition, distribution, and motion picture industry colleagues to network; and see product presentations and screenings of major Hollywood films soon to be released in Asia. Attendees will also get the opportunity to visit the Trade Show where you will find the latest equipment, products, and technologies to help make your theatre a must-attend destination.


CinemaCon, held April 1-4 2019 at Caesars Palace in Las Vegas, is expected play host to more than 6,000 motion picture theater industry professionals. Since taking its first step in 2011, CinemaCon has evolved and grown to become the largest and most important gathering for the worldwide motion picture theater industry. CinemaCon is truly a global event attracting attendees from more than 80 countries.


Emerging Cinema Markets Conference, to be held November 20 -22, 2018 at the Swissôtel The Bosphorus, Istanbul. The Emerging Cinema Markets Conference will focus on Turkey, Middle East, Central Asia, Balkans and Africa and will include key speakers and presenters to outline opportunities and issues for the industry. The Emerging Cinema Markets in Turkey, Central Asia, the Middle East, Balkans and Africa are at an early stage in their growth and development, but in combination they offer a significant opportunity for investors, studios, distributors, exhibitors and the specialist supply chains to the industry
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Calabasas, Calif.—Apr 9, 2015

Welcome to DTS:X Open, Immersive and Flexible Object-Based Audio Coming to Cinema and Home

Next-Generation Technology Gives Content Creators, Cinema and Home Theater Owners More Control than Ever; Audiences Will Experience the Richest, Most Realistic Soundscape Possible
DTS, Inc. (Nasdaq: DTSI), a global leader in audio technology solutions, has unveiled further details about DTS:X, its open, next-generation, object-based, multi-dimensional audio technology. DTS:X replicates a real-world sound environment that transports the audience into a new dimension of sound immersion by delivering truly captivating entertainment experiences in the cinema and at home. The technology also provides numerous customization options for cinema and home theater owners.
 
Unlike existing surround sound systems, DTS:X is not tied to prescribed speaker configurations or a specific number of audio channels. DTS:X adapts to the viewing environment, allowing for a flexible speaker configuration that best fits the viewing space. DTS:X more accurately conveys the fluid movement of sound to create a richer entertainment soundscape than has previously been possible by moving sound objects to and through specific locations within – in front of, behind, above and beside the audience, precisely where the mixer placed them.
 
“DTS:X is built on the foundation of providing an open, adaptable solution for content creators, cinemas and homes to fulfill our goal of bringing immersive audio to as many people around the world as possible,” said Jon Kirchner, chairman and CEO of DTS, Inc. “Until recently, sound in movie theaters and in our homes has been dictated by a standardized speaker layout. Through the use of object-based audio, DTS:X is able to scale immersive soundtrack presentations across a wide range of playback systems, from efficient to extravagant, while staying true to the content creator’s vision. This approach delivers the most authentic three-dimensional audio experience ever, making the audience feel as if they are in the center of the action.”
 
DTS:X + CINEMA
In 1993, DTS revolutionized cinema sound, delivering “Jurassic Park’s” award-winning 5.1-channel soundtrack on CD-ROM, which was synchronized to the picture using a time code printed on the film. Twenty-two years later, DTS:X, the industry’s newest audio solution, is no longer limited to channels or tied to a speaker layout and is now delivered as part of the Digital Cinema Package.
 
The foundation of DTS:X is MDA, DTS’ license fee-free, open platform for creation of object-based immersive audio. MDA gives movie studios unprecedented control over the specific placement, movement and volume of sound objects. The platform also enables sound engineers to “mix once” for both immersive and conventional cinemas in a combined object- and channel-based audio format, allowing content to be easily distributed beyond the theater for streaming, broadcast, optical media and more.
 
“MDA is DTS' license fee-free contribution to the professional audio community for mixing and storage of immersive audio content,” said Kirchner. “MDA fits perfectly within today’s production workflow, and a combination of MDA and DTS:X provides a complete end-to-end workflow, from creation to exhibition.”
 
The DTS:X licensing program in cinema will offer theater owners the opportunity to provide their audience the most compelling, immersive sound experience possible. This can be achieved for almost any room configuration by installing DTS:X-approved equipment and working with the recommended speaker installation guidelines.
 
To ensure quality and provide flexibility within the DTS:X program, DTS has partnered with industry-leading server, sound rendering and processing companies. GDC Technology, QSC and USL, have developed and made available DTS:X-ready components that process and render MDA files.
  • GDC Technology – develops, manufactures and sells digital cinema servers and provides a comprehensive suite of digital cinema products, services and solutions for exhibitors and distributors 
  • QSC – designs and manufactures professional audio systems and solutions for professional installed, portable, production and cinema sound customers worldwide 
  • USL – is engaged in the design, manufacture, and sale of motion picture audio equipment and sound psrocessor  
GDC Technology and Carmike Cinemas are initial partners integrating DTS:X into theaters in the US and abroad.
 
GDC Technology boasts the largest installed base of digital cinema servers in the Asia-Pacific region, and the second largest, globally.
  • GDC is the worldwide DTS:X certification agent with an exclusive in Asia 
  • GDC will make MDA firmware updates available to theater owners over to its existing installed server base of more than 40,000 servers starting in May 2015 
  • GDC will provide DTS:X installation and certification for approximately 350 screens throughout Asia beginning in May 2015 
 “GDC is committed to offering state-of-the-art technology to its customers. We chose DTS:X because we believe it will transform the movie theater experience for audiences around the world,” said Dr. Man-Nang Chong, founder and CEO of GDC Technology. “Theater owners will appreciate the easy integration and flexible solutions that DTS:X offers as they upgrade their screens to this superior sound experience. Audiences win too. Because of the flexibility in speaker layout that DTS:X offers, immersive audio is now available to a larger number of theaters of all sizes than ever before.”
 
Carmike Cinemas, a leader in digital cinema and 3D cinema deployments and one of the largest motion picture exhibitors in the US, will upgrade selected theaters to DTS:X beginning in Spring 2015.
  • Carmike 15 (Columbus, Ga.) 
  • Carmike Movies ATL 278 (Atlanta, Ga.) 
  • Chapel Hills 13 (Colorado Springs, Colo.) 
  • Rosemont 18 (Rosemont, Ill.) 
  • Thoroughbred 20 (Franklin, Tenn.) 
  • Thousand Oaks 14 (Thousand Oaks, Calif.) 
  • Valley Bend 18 (Huntsville, Ala.) 
“We believe in the open platform philosophy of DTS:X and are excited to be among the first theater partners to be onboard,” said Fred Van Noy, senior vice president and chief operating officer, Carmike Cinemas. “The flexibility of DTS:X allows us to deliver an immersive experience to a broader audience. We love the fact that DTS:X adapts not only to numerous room designs; it also enables us to continue working with our existing equipment provider, QSC.”
 
DTS is presently working with several major studios and mixing stages in Los Angeles, Northern California and Canada that are evaluating DTS:X. DTS:X content announcements will be made by the studios when ready, in alignment with DTS.
 
DTS:X + AVRs
Manufacturers representing nearly 90 percent of the home AVR and surround processor market will launch DTS:X-enabled products beginning in early Summer 2015, with additional manufacturer and model announcements to follow in the coming months. Confirmed AVR partners include:
  • Denon – AVR-X7200W available now / DTS:X firmware upgrade later in 2015 
  • Integra – launching several models by Fall 2015 
  • Marantz – AV8802 available now / DTS:X firmware upgrade later in 2015 
  • Onkyo – launching several models by Fall 2015 
  • Outlaw Audio – details to follow 
  • Pioneer – details to follow 
  • Steinway Lyngdorf – P200 Surround Sound Processor available Summer 2015 / DTS:X firmware upgrade in Fall 2015 
  • Theta Digital – Casablanca IVa available Summer 2015 
  • Trinnov Audio – Altitude32 available now / DTS:X firmware upgrade Summer 2015 
  • Yamaha – launching DTS:X ready models in Fall 2015 
DTS:X solutions are also available for 2015 AV receiver silicon platforms representing the majority of the DSP platform market share, including Cirrus Logic, Analog Devices and Texas Instruments.
 
For home theater system owners, DTS:X provides personalization, flexibility and control for the most optimized listening experience possible. Key features include:
Backward Compatibility – DTS:X builds upon existing DTS-HD Master Audio to provide backward compatibility with existing DTS bitstreams and speaker layouts. In short, all features of DTS-HD Master Audio are supported and enable an immersive audio experience for older content.
  • The DTS:X content is backward compatible with the DTS-HD decoder 
  • The DTS:X decoder supports DVD, Blu-ray Disc (BD) and streaming media file formats 
  • DTS:X can spatially reformat stereo, 5.1 or 7.1 content to take full advantage of all speakers in a surround system 
  • Objects are never lost; if the object is embedded, it can be extracted and used in the rendered experience 
Dialog Control – AVR owners will be able to control the volume of specific audio elements at home, such as increasing dialog volume to match their listening preferences.
  • Dialog, as an object, can be lifted out from the background sounds when clarity and intelligibility are desired 
  • Content creators have the choice to implement this feature in their content mix 
Flexible Speaker Layout – With flexible speaker layouts and remapping technology, DTS:X allows the placement of home theater speakers virtually anywhere. The freedom of object-based audio enables optimized playback on a multitude of speaker layouts, with any number of speakers. The DTS speaker remapping engine supports any speaker configuration within a hemispherical layout based around the listening position in the room.
  • 2015 DTS:X AVRs can support up to 11.2 speaker output channels 
  • Content created for a specific speaker layout can be remapped for playout through a different layout 
  • Enables remapping of outputs to custom or OEM-defined speaker layouts, and remapping legacy content to new output configurations 
  • Support for 32 speaker locations (subject to each manufacturer’s product capabilities) 
  • Metadata-based spatial mapping renders the ideal 3D sound image to actual speaker layouts 
Lossless – DTS is known for lossless, master audio quality with no compromise, delivering dynamic bit allocation. DTS:X supports lossless encoding for the highest audio quality possible. In situations where bitrate is of high concern, DTS:X can also operate in a high-quality lossy mode. 
  • Supports up to 96k for object mixes 
  • Still supports up to 192k for stereo and multi-channel mixes 
  • DTS:X is true to the audio master, delivers in the highest quality and preserves its fidelity 
DTS Headphone:X
As part of DTS’ strategy to support the entire ecosystem of sound, from cinema to home to mobile, consumers can also access an engaging audio experience over their mobile devices with DTS Headphone:X, which enhances any ordinary pair of headphones with fully immersive surround sound. With DTS technology, even the smallest screens will sound huge. Immerse yourself at www.dts.com/dtsx and www.dts.com/headphonex. 
 
About DTS, Inc.: Since 1993, DTS, a wholly owned subsidiary of Xperi Corporation, has been dedicated to making the world sound better. Through its pioneering audio solutions for mobile devices, home theater systems, cinema, automotive and beyond, DTS provides incredibly high-quality, immersive and engaging audio experiences to listeners everywhere. DTS technology is integrated in more than two billion devices globally, and the world's leading video and music streaming services are increasingly choosing DTS to deliver premium sound to their listeners’ network-connected devices. For more information, please visit www.dts.com. DTS, Inc. Directory page
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More DTS News: Apr 4, 2018 Abbey Road Studios Installs DTS:X Mixing Tools
Jan 23, 2018 H. Loren Nielsen Joins Xperi as Vice President, Content Relations and Strategy
Dec 13, 2017 GDC Technology Raises Immersive Sound to the Next Level
Nov 22, 2017 Classic Cinemas Strengthens Strategy Partnership with GDC
Nov 14, 2017 DTS to Deliver Next-Generation DTS:X Audio to Classic Cinemas
Nov 5, 2017 GDC Technology and DTS Named Presenting Sponsor of CineAsia
Sep 13, 2017 Century Club: 100 Films Exhibited in DTS:X Immersive Audio
Sep 12, 2017 B&B Theatres Partner with GDC Technology to Make Sound Investment in Future
Jul 19, 2016 DTS and Paramount Enter Agreement to Include DTS:X Audio in Select Home Entertainment Releases
Apr 11, 2016 Major Achievement Recognized in Pursuit of GDC Technology and DTS Mission to Bring Realistic, Rich Immersive Sound Experience to Broader Cinema Audience
Apr 17, 2013 Barco, Auro Technologies and DTS Collaborate in Support of Proposed New Open Format for Immersive Object-Based Cinema Sound
Mar 31, 2009 DTS Digital Cinema and Masterimage Announce Partnership for 3D Deployments
Mar 30, 2009 DTS Digital Cinema and Qube Cinema Form Sales and Marketing Alliance
Jun 30, 2008 DTS Digital Cinema Introduces New Suite of Products at Cinema Expo International 2008
Mar 11, 2008 DTS Digital Cinema Installs FilmStore® Digital Cinema Players At Harrisburg Mall’s Redeveloped Great Escape Theatres Complex
Mar 10, 2008 Classic Cinemas Adopts DTS Digital Booking System™
Oct 26, 2007 DTS Digital Cinema Supports Release of First Mexican Production in Digital Cinema Quality
Oct 10, 2007 DTS Digital Cinema Launches KeyPort™ D-Cinema Security Key Management System
Oct 3, 2007 DTS Digital Cinema Announces Implementation of Philips CineFence Forensic Watermarking on FilmStore® Digital Cinema Player
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