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Sony Digital Cinema 4K gives audiences an entertainment experience they’ll never forget in 2D or 3D. There’s a complete family of Sony 4K projection systems to suit every cinema operator, from small boutique screens to the largest multiplex. All our easy-to-use projectors deliver 4K resolution images that viewers love, bursting with rich colour and industry-leading 8000:1 average contrast ratio. Sony’s SRX-R500 series of projectors are also HDR-ready, meeting brightness and contrast requirements for screening the latest 4K movies mastered for High Dynamic Range presentation. Spectacular 4K images are matched by impressively low running costs. The long-lasting HPM multi-lamp array in all our SRX-R500 Series projectors is more energy efficient than traditional Xenon lamps, reducing routine maintenance and cutting the risk of revenue-threatening dark screens. A compelling choice for the big screens, our Premium Large Format (PLF) projection solution outshines costly first generation laser systems, with unrivalled 4K picture quality at light levels up to 60,000 lumens.

 



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Culver City, California—Apr 20, 2015

Another Successful Year for Sony Digital Cinema

More key 4K projection customers, new dual projection solution for large screens,  latest news on new solutions – and a unique Event Cinema initiative with the National Theatre and Vue Entertainment International

Sony comes to CinemaCon with news of exciting customer wins, a new 4K solution for large screens, more information on its vision for the future of the cinema industry – and a ground-breaking partnership to screen world-class drama from the National Theatre in Sony 4K to Vue cinema audiences. 
 
“It’s been an exciting twelve months since our last visit to Las Vegas for CinemaCon”, says David McIntosh, Vice President, Sony Digital Cinema 4K Solutions for Europe and the Americas.
 “We’re seeing concrete sales momentum, with ‘early adopters’ looking to replace their first-generation 2K projectors, alongside equipping brand new screens.
 
“What’s clear in all our conversations with customers is the priority they continue to place on all facets of Sony 4K image quality” notes McIntosh. “This isn’t purely about brightness: operators also value the industry-leading contrast ratio and colour that our R500 projector family delivers. It’s an endorsement of our continuing strategy to deliver the highest-quality projection solutions on the market – today and tomorrow.”
 
Sony 4K projection now gives audiences the best possible picture experience, from mid-sized theatres and boutique screens to major chains and large multiplexes. Introduced officially at CinemaCon, Sony’s easy to use SRX-R515DS dual projection solution brings true 4K picture quality to larger screens.
 
The SRX-R515DS combines two Sony SRX-R515 projectors to deliver a 30,000 lumen total output. This dual configuration delivers reference light levels for 2D presentation on screens up to 19.5m/64 feet for 14ft-L on white screen with 1.8 gain, or 3D on screens as large as 23m/75 feet for 4.5ft-L on silver screen with 2.4 gain (installation conditions dependent). Boasting on average an 8000:1 contrast ratio, the SRX-R515DS assures fabulous images with rich, deep blacks and sparkling highlights.
 
Read the press release on Sony’s SRX-R515DS dual 4K projection solution for larger cinema screens
 
Vue standardises on Sony 3D
Leading cinema operator Vue Entertainment International is converting almost 400 of its Sony 4K projection systems in the UK, Ireland, Germany and Denmark to Sony Digital Cinema 3D. Upgrading its fleet to Sony 3D further enhances Vue’s customer offering – giving audiences’ supreme picture quality at every performance, whether they’re watching in 3D or 2D and provides the operational attractions of standardising on an all-Sony 3D presentation solution. The operator has already standardised on Sony 4K projection across the group’s Vue and CinemaxX branded European estate. Unlike ‘triple-flash’ systems that rapidly present different images to each eye in turn, Sony Digital Cinema 3D dual lens solution provides smooth, immersive flicker-free 3D images without distracting flashing effects.
 
Independent art-house and boutique cinema operators
Sony’s flexible, cost-effective R515P and R510P projectors are increasingly the preferred choice with independent exhibitors and boutique cinema chains. Recent UK independent customers include Curzon that is equipping seven sites across its network with Sony 4K technology.
 
Emerging markets
In recent months, Sony Digital Cinema Solutions Specialist dcinex (Ymagis Group) has won significant contracts in Greece with customers Ster Cinemas and Odeon Cinemas, representing over 60 systems in total.
Following on from its large-scale adoption in many countries, Sony 4K is fast becoming a must-have choice in other markets that are currently transitioning to digital. Leading Turkish boutique chain CINEMApink has completed a 110-screen all-Sony conversion that includes 25 3D systems. Appointed late last year as an official dealer for Sony Digital Cinema 4K projection systems, Omega Cinema Systems has enjoyed considerable sales success in the region, supplying 4K projection systems to local customers including two brand-new sites in Ankara with cinema operator CineVision.
Event Cinema landmark: partnership with National Theatre and Vue Entertainment International
Sony continues to lead the way in helping operators and content owners capitalise on the fast-growing Event Cinema market, spanning live and recorded presentation of cultural, sports and other events. In 2014, Sony helped bring The National Theatre’s acclaimed stage production of ‘War Horse’ live in 4K to movie-goers in London’s West End. The same year, Sony and Vue Entertainment teamed up to screen two matches of the summer’s 2014 FIFA World Cup™ in 4K at Vue’s prestigious Westfield multiplex.
 
Building on this impressive track record, Sony Digital Cinema has recently announced a ground-breaking initiative in the UK with the National Theatre (NT) and leading exhibitor Vue Entertainment International to screen four NT Live stage productions for Vue audiences in 4K. A milestone in Event Cinema, this unique three-way partnership represents the first agreement of its kind between a leading cultural brand, a cinema chain and an electronics manufacturer. Over the next year, audiences at Vue cinemas across the UK will be able to enjoy a world-class cultural experience without travelling far from home. The four shows will be captured with Sony industry leading 4K cameras PMW-F55s, for screening as a 4K DCP across Vue’s UK estate that is equipped exclusively with Sony 4K projection systems.
 
Read the press release on Sony Digital Cinema, NT Live and Vue International.
 
Looking ahead to the future
Sony confirms that it is continuing its development of new-generation digital cinema solutions including an alternative light source. Promising significant benefits to theatre owners in terms of picture quality, brightness and colour gamut, operational flexibility, reduced maintenance and lower ownership costs, alternative light source will complement and strengthen Sony’s existing portfolio of conventional cinema projection solutions.
 
“We’ve always been committed to give exhibitors and their patrons the absolute best possible picture quality” confirms David McIntosh.
 
“Laser light source will be one of the game-changers in the industry in the near future. But it’s got to significantly outperform other solutions that are already well proven, and it’s got to be at a price that make commercial sense to exhibitors. When Sony does bring laser to market – at the right time, and the right price – we certainly won’t disappoint our customers”, says McIntosh. “In the meantime, we continue to support and evolve our best-selling family of industry-leading projectors that will keep on giving audiences an amazing 4K experience for years to come.”


Sony Digital Cinema Contacts:
Contact Sony

Logo: Sony Digital Cinema
About Sony Digital Cinema:
Sony Digital Cinema combines a full range of Sony technologies, alternative content offerings, training and service to provide a broad range of solutions for exhibitors. The world’s leading manufacturer of commercially available 4K resolution digital cinema projection systems, the group also offers Sony’s TMS (theatre management system); digital signage hardware, software and content development; security systems and Network Operations Centre (NOC) services for the exhibition community. 
Sony Digital Cinema Directory page Sony Digital Cinema Web Site

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More Sony Digital Cinema News:
Aug 14, 2019 Star Cinema Grill Expands Adoption of Sony 4K Laser Projection to Outfit Two New Locations in Texas
Sony Digital Cinema Logo
Star Cinema Grill, a Houston based dine-in-theater concept, is continuing to elevate the cinema-going experience through the implementation of Sony’s industry-leading 4K laser digital cinema projection technology.

Apr 2, 2019 UA Galaxy Cinemas Redefines Movie Magic
Sony Digital Cinema Logo
UA Galaxy Cinemas, Macau’s largest 3D film complex since its opening in 2011 strives to constantly redefine the cinematic experience. The 1,000-seat complex features 10 superbly-appointed theatres with four balcony boxes and five premium Director’s Clubs with comfortable reclining sofa seats, free-flow refreshments and a food delivery service to bring consumers’ movie-going experience to the next level!

Mar 27, 2019 Sony Launches the First Sony Digital Cinema, Demonstrating its Commitment to Enhancing Premium Theatrical Experiences
Sony Digital Cinema Logo
During CinemaCon 2019, Sony will offer attendees the opportunity to see movies in a new light.  Joining forces with Galaxy Theatres, a state-of-the-art movie theater company, Sony is bringing the world’s first premium large-format (PLF) Sony Digital Cinema auditorium to their Las Vegas Boulevard Mall location.

Feb 13, 2019 Sony Announces the World Wide Launch of Sony Digital Cinema Premium Large-format Auditorium at Galaxy Theatres’ Las Vegas Location
Sony Digital Cinema Logo
Sony Electronics Inc. is introducing Sony Digital Cinema™, the company’s experiential premium large-format (PLF) movie theater auditorium.  Working in conjunction with state-of-the-art movie theater company, Galaxy Theatres, the world’s first location will debut at their Las Vegas Boulevard Mall venue, which is planned to open in spring 2019.

Feb 12, 2019 Sony VENICE used to capture latest Keira Knightley feature, ‘Official Secrets’
Sony Digital Cinema Logo
Sony’s next-generation motion picture camera system, VENICE ,has been used for principal photography on a new political thriller ‘Official Secrets’, directed by Gavin Hood, and produced by Ged Doherty, Elizabeth Fowler, and Melissa Zuo.

Jan 29, 2019 Partnership between Sony and GDC Raises Bar with 4K HDR Laser Projector
GDC Technology Limited Logo
Sony Digital Cinema Logo
Professional Solutions China of Sony (China) Ltd.(“Sony”) and GDC Technology Limited (“GDC”) today announced Sony’s SRX-R608-DS dual 4K laser projection system integrated with GDC’s next-generation SR-1100 integrated media block (IMB) completed the full range of tests necessary to receive compliance from Digital Cinema Initiative (DCI).

Jun 11, 2018 Sony Defines Next Generation of Cinema at CineEurope 2018
Sony Digital Cinema Logo
At CineEurope 2018, Sony Digital Cinema 4K returns to dazzle audiences with cinematic demonstrations of its 4K laser solutions that represent the next-generation in movie presentation.

Jun 1, 2018 James Cameron’s Lightstorm Entertainment to Shoot Avatar Sequels on Sony’s Venice Camera
Sony Digital Cinema Logo
James Cameron’s Lightstorm Entertainment will use Sony’s new VENICE motion picture camera system for principal photography on the upcoming “Avatar” SEQUELS.

Jun 1, 2018 Sony Adding Powerful New Features and Capabilities to the VENICE Full-Frame Motion Picture Camera System
Sony Digital Cinema Logo
Sony is announcing new updates and developments for its VENICE CineAlta motion picture camera system including version 2 firmware, which has been advanced and will now be available in the beginning of July 2018.

Apr 25, 2018 Star Cinema Grill Finds a True Difference-maker in Sony 4K Laser Projectors
Sony Digital Cinema Logo
“We wanted to be first to market in Houston with laser projectors,” said Jason Ostrow, Vice President of Star Cinema Grill.  With the installation of 30 Sony 4K laser digital cinema projectors over three locations, starting with College Station, Texas, Star Cinema Grill is accomplishing their goal.

Mar 27, 2018 Bob Raposo Joins Sony Electronics as Head of Theater Business
Sony Digital Cinema Logo
Bob Raposo has joined Sony Electronics’ Professional Solutions Americas group as head of its Theater business. The exhibition industry veteran will focus on expanding Sony’s relationships with exhibitors and delivering a new experience for movie-goers through Crystal LED direct view technology as well as its HDR Ready 4K laser projector.

Dec 22, 2017 Double Debut: German Screens Install Europe’s First Sony 4K Laser Projector
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Sony Digital Cinema 4K has confirmed the sale of Europe’s first SRX-R815DS 4K laser dual projection system to German cinema operators.

Sep 18, 2017 Seeing the future: Sony Digital Cinema shows 4K Crystal LED display at Deauville
Sony Digital Cinema Logo
Sony Digital Cinema 4K offers delegates a glimpse of the future at the 72ème Congrès de la Fédération Nationale des Cinémas Français in Deauville from 25-28 September.

Sep 6, 2017 Sony Unveils VENICE, Its First 36x24mm Full-Frame Digital Motion Picture Camera System
Sony Digital Cinema Logo
Sony Electronics is unveiling VENICE – its first Full-Frame digital motion picture camera system. VENICE is the next generation of Sony’s CineAlta camera systems, designed to expand the filmmaker’s creative freedom through immersive, large-format, Full Frame capture of filmic imagery producing natural skin tones, elegant highlight handling and wide dynamic range. VENICE was designed through close collaboration with the creative community, fulfilling the requirements from filmmakers and production professionals.

Aug 14, 2017 Sony Launches First HDR-Ready 4K Laser Digital Cinema Projectors with High Contrast Ratio of 10,000:1
Sony Digital Cinema Logo
Sony Digital Cinema 4K confirms the launch of a brand-new family of 4K laser digital cinema projectors.  The SRX-R800 Series is the first digital cinema projection system combining Sony’s latest-generation native 4K SXRD with a long-lasting laser light source.

Jul 18, 2017 Bigger bombshell: Atomic Blonde Premieres Projected in Sony 4K
Sony Digital Cinema Logo
The hotly awaited Universal Pictures International release Atomic Blonde receives its world premiere on 17th July at Theater am Potsdamer Platz projected in Sony Digital Cinema 4K for big-screen thrills bursting with detail, colour and jaw-dropping contrast.

Jun 21, 2017 Hawk-Eye Takes Flight into Arts Production, with Charlie Parker’s Yardbird at Hackney Empire
Sony Digital Cinema Logo
Sony Digital Cinema 4K and Hawk-Eye Innovations today announce the first full proof of concept of Hawk-Eye’s globally-renowned technology outside the world of sports broadcasting.

Jun 19, 2017 Damien Weissenburger projects Sony Digital Cinema 4K into the future
Sony Digital Cinema Logo
Sony Professional Solutions Europe (PSE) confirms the appointment of Damien Weissenburger to spearhead the company’s expanding Theatre Solutions business that serves cinema chains and independent screen owners.

Jun 19, 2017 Sony Brings the Best 4K Images to the Biggest Screens with the Launch of FINITY
Sony Digital Cinema Logo
At CineEurope this year, Sony Digital Cinema 4K confirms the launch of FINITY - the compelling new campaign to promote the company’s Premium Large Format (PLF) projection solutions. FINITY tells audiences they’re in for a truly spectacular big-screen experience, with jaw-dropping images presented in Sony Digital Cinema 4K for unparalleled clarity, colour and contrast.

Jun 14, 2017 For Future Presentation: Experience Next-Generation Technology with Sony at CineEurope
Sony Digital Cinema Logo
Sony Digital Cinema 4K returns to CineEurope with an exciting display of how next-generation movie presentation could look. Join us from 20-22 June at the CCIB in Barcelona, where we’re previewing a brand new HDR-ready projector using a long-lasting phosphor laser light source to present spectacular 4K images.
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